The first president to have a Twitter account thinks social media needs to change. In what was supposed to be an off-the-record speech at MIT’s Sloan Sports Analytics Conference on Friday, Barack Obama shared his concerns about how social media has un-united these states of ours. Libertarian magazine Reason obtained an audio recording of Obama’s speech in which the former … Continue reading “Even Barack Obama thinks Facebook and Google need to change their ways” The first president to have a Twitter account thinks social media needs to change.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2018-02-27 00:00:00 UTC ]
Barack Obama has revealed his favourite books of 2018—and his wife Michelle's memoir Becoming (Viking) has topped his list. Continue reading at The Bookseller
[ The Bookseller | 2019-01-01 00:00:00 UTC ]
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Former President Barack Obama weighed in on the best pop culture of 2018 on Friday, posting his favorite books, movies and music of the year on his official Facebook page. Sorry, television. Better luck next year. “As 2018 draws to a close, I’m continuing a favorite tradition of mine and sharing... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-12-29 00:00:00 UTC ]
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Of course, Michelle Obama’s Becoming was No. 1. Barack Obama may be out of the White House, but he is continuing a few traditions. The former president–and current most admired man in the U.S.– took to social media on Friday to share a few of his favorite things, including Black... Continue reading at Fast Company
[ Fast Company | 2018-12-28 00:00:00 UTC ]
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Publishers using mobile ad network Facebook Audience Network now have another bidding option: the Open Bidding program from Google. The social network wrote in a blog post announcing the move, "Publishers are increasingly using unified auctions to maximize their advertising revenue. Bidding, as... Continue reading at AdWeek
[ AdWeek | 2018-12-15 00:00:00 UTC ]
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The subscription lift has been modest, and the tools can be cumbersome to implement, limiting their impact, publishers say. The post Facebook’s and Google’s subscription tools offer publishers modest improvements appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-10-26 00:00:00 UTC ]
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Scott Galloway's book "The Four" is about tech giants Google, Facebook, Apple and Amazon and how they pose a threat to just about every other business on the planet. But he's mulling a sequel, because he now thinks the first three need to fear the fourth."Amazon is beating up on the other three... Continue reading at Advertising Age
[ Advertising Age | 2018-10-04 00:00:00 UTC ]
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Facebook confirmed that it is running a test with five publishing partners, including BuzzFeed, enabling them to test up to four different versions of organic posts and determine which is performing best. Lucia Moses of Digiday reported that publishers in the test group can create up to four... Continue reading at AdWeek
[ AdWeek | 2018-08-31 00:00:00 UTC ]
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A new Chartbeat study found only one-third of publishers see clear evidence of a traffic increase from the fast-loading articles format. The post Google AMP beat Facebook Instant Articles, but publishers start to question AMP’s benefits appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-23 00:00:00 UTC ]
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Former President Obama has shared his summer reading list, and it shows a drive toward understanding and empathy. Obama posted some of his book recommendations on Facebook on Sunday. The former president praised five books he's enjoyed in the last months, including a novel by a Canadian literary... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-08-20 00:00:00 UTC ]
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As gatekeepers to the news, Google and Facebook pose dangers to even the most successful outlets. Legislators need to speed the process of bringing them to heelAfter Europe’s top monopoly buster Margrethe Vestager fined Google more than $5bn for abusing its dominance over mobile phone... Continue reading at The Guardian
[ The Guardian | 2018-07-26 00:00:00 UTC ]
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Google and Facebook are making a big show of demonstrating their interest in helping news publishers. The post Will Facebook and Google really help drive subscriptions? appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-05 00:00:00 UTC ]
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Through mounds of grants, training and in-house expertise, Google’s impact on the publishing business is pervasive. The post Google is using Facebook fatigue to woo publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-13 00:00:00 UTC ]
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For publishers, the past two years were a lesson in chasing traffic and finding the true value of an audience. Some have shut down and others have undergone layoffs. The ever-growing threat of a simple algorithm change continues to loom over publishers, but Parse.ly's latest traffic report has a... Continue reading at AdWeek
[ AdWeek | 2018-06-09 00:00:00 UTC ]
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The California State Teachers Retirement System, which carries a huge amount of stock market clout as the state’s second largest public pension fund, recently had some very harsh words for Facebook, one of its largest investments. In an op-ed published Wednesday in the Financial Times, Aeisha... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-05-12 00:00:00 UTC ]
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Announcing its policy change less than a month before GDPR goes into effect, Google has left publishers scrambling to make sense of its new rules. The post Four Publishing Trade Groups Criticize Google’s Ad Policy Change in Letter to CEO appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-05-01 00:00:00 UTC ]
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Regulators, publishers, and privacy watchdogs say moves by the tech giants may leave European internet users no better off. Continue reading at Wired
[ Wired | 2018-05-01 00:00:00 UTC ]
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After Facebook's news feed changes, publishers are not changing their strategies on the platform, or they're trying to focus more on other social channels. The post Digiday Research: Majority of publishers aren’t worried about Facebook’s algorithm changes appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-04-23 00:00:00 UTC ]
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A few months ago Facebook implemented a big change in its algorithm that impacted what kind of content it would surface to users. In a move that sent shivers down the spines of media professionals, Facebook said it would de-prioritize publisher content in favor of posts between connections. For... Continue reading at Fast Company
[ Fast Company | 2018-03-30 00:00:00 UTC ]
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When Facebook CEO Mark Zuckerberg announced in January that the site's News Feed algorithm would further emphasize posts from friends and family, publishers that hadn't diversified across many platforms faced a reckoning. Publishers like Little Things, despite testing its content on other... Continue reading at AdWeek
[ AdWeek | 2018-03-27 00:00:00 UTC ]
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A head-to-head debate between the executives leading Facebook and Google’s efforts to court publishers revealed sharp divisions between the two internet companies’ approaches to stemming “fake news” and disinformation. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-03-24 00:00:00 UTC ]
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