ESPN boss says it’s ‘all hands on deck’ to find younger audience

ESPN President Jimmy Pitaro says the sports network is “all hands on deck” to attract more women and younger viewers, a crusade that includes a new streaming service launched last year. The Walt Disney Co.-owned cable giant introduced its ESPN+ online service a year ago, and it has drawn over 2 million subscribers who pay $5 a month. But its ambitions are much greater, part of a broader streaming push at Disney that includes a new family-oriented platform and the Hulu TV service. To bolster ESPN+, the company has signed new sports rights deals with college conferences, boxing promoters and the UFC mixed martial arts league, Pitaro said. The idea is to draw an audience that doesn’t watch much traditional TV. “When you’re on traditional television, everyone is seeing the same thing,” Pitaro said in an interview Thursday on Bloomberg Television. “The promise of the internet is the right content to the right user at the right time—you and I can get different things. My 15-year-old son and I can experience different things within the ESPN app or on ESPN+.” There was a time when Disney stock rose and fell on the results of its traditional ESPN network, long the company’s single most profitable channel. But with Disney’s new focus on streaming services, the pressure is off Pitaro somewhat. Network Challenges The ESPN network has continued to lose subscribers, though its operating income grew last quarter. “I wouldn’t characterize it as a turnaround,” Pitaro said. “I would... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-23 22:01:09 UTC ]
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Pandemic Survey Finds NYC Writers, Lit Organizations Face Economic Loss

A new survey examining the impact of the pandemic on New York City’s literary community found that 75% of the city’s literary organizations reported some financial loss over the last year, with some organizations reporting losses as high as $100,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-12 04:00:00 UTC ]
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In ‘Brat,’ Andrew McCarthy looks back at his younger self — a sheepish outsider, torn between ambition and art

McCarthy provides an entertaining if hazy glimpse behind the scenes with the Brat Pack. Continue reading at The Washington Post

[ The Washington Post | 2021-05-08 12:00:00 UTC ]
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Most staff want two or three days a week in office, survey finds

A survey of trade staff shows the majority would prefer to work two or three days a week in the office, but many want flexible working to go further to aid accessibility to the trade. Continue reading at The Bookseller

[ The Bookseller | 2021-04-30 15:53:10 UTC ]
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Finding 'value in the valley': YA authors at a Festival panel on Black life and self-love

At a Times Book Festival panel on Black YA fiction, Dean Atta, Morgan Parker, Yusef Salaam and Ibi Zoboi discussed stories of teens making it through. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-04-18 01:13:11 UTC ]
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It took a woman with autism 25 years to find her voice. Now she’s telling her story.

The memoir “I Have Been Buried Under Years of Dust” chronicles one family’s struggles and victories. Continue reading at The Washington Post

[ The Washington Post | 2021-04-09 12:00:00 UTC ]
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‘Who is Maud Dixon?’ In this inventive thriller, you’ll be turning the pages to find out

Another addition to the ‘Gone Girl on a Train’ school of suspense, Alexandra Andrews’s new book is full of surprises Continue reading at The Washington Post

[ The Washington Post | 2021-04-02 12:00:00 UTC ]
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Full STEAM Ahead: Activity Books Encourage Hands-On Learning Surge

In a most unusual year shaped by the pandemic, as educators and their students faced a variety of school-day scenarios that included virtual learning, one thing was constant—the need for engaging lessons tackling STEM and STEAM concepts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-03-26 04:00:00 UTC ]
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Bookseller survey finds fatigue and low morale after year of lockdown

A survey conducted by The Bookseller reveals that 12 months after lockdown began, many feel low and isolated, with views on a return to ‘normal’ life decidedly split. Continue reading at The Bookseller

[ The Bookseller | 2021-03-19 15:22:20 UTC ]
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NFL hands Amazon exclusive games, and Teen Vogue editor undone by teen rogue tweets: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters.  Touchdown for Amazon Good morning! Amazon executives are sure having a... Continue reading at Advertising Age

[ Advertising Age | 2021-03-19 10:00:00 UTC ]
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Eyewitness: DK boss Coesfeld on the challenges of leading a list in a pandemic

DK’s new c.e.o. took the reins just before Covid-19 forced lockdowns across the globe, but Carsten Coesfeld has had a promising start at the helm of the respected global publisher. Continue reading at The Bookseller

[ The Bookseller | 2021-03-13 08:43:16 UTC ]
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Finding Refuge, and a Snowy Owl, in Central Park

When pandemic New York seemed at its most surreal, the park, with its abundant wildlife and familiar progression of the seasons, offered a vision of normal life to a book critic who wandered it daily. Continue reading at The New York Times

[ The New York Times | 2021-03-04 10:00:21 UTC ]
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Orion partners with Open Door to find narrator for Capes debut

Orion Fiction has partnered with Open Door to find the voice of the unabridged audio edition for Kirsty Capes’ debut novel, Careless.  Continue reading at The Bookseller

[ The Bookseller | 2021-02-05 17:16:14 UTC ]
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When Black kids – shut out from the whitewashed world of children's literature – took matters into their own hands

At the turn of the 20th century, with few children's books featuring Black characters, one young editor implored his peers to 'Let us make the world know that we are living.' Continue reading at The Conversation

[ The Conversation | 2021-02-05 13:08:13 UTC ]
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When I find fiction too draining, I turn to books about books. They can be as thrilling as a whodunit.

Among other things, you’ll learn how a crime novel is written and what it’s like to own a book store in Scotland. Continue reading at The Washington Post

[ The Washington Post | 2021-01-27 07:52:38 UTC ]
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Josh Hawley finds new publisher after Simon & Schuster cancels book

Simon & Schuster severed ties with senator after Capitol attackPublisher distributes titles by conservative imprint RegneryThe rightwing Missouri senator Josh Hawley has found a publisher for a book dropped by Simon & Schuster over his role in attempting to overturn the US election on... Continue reading at The Guardian

[ The Guardian | 2021-01-18 16:02:10 UTC ]
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Am I Argentine? On Identity, Tradition and Finding Ties to One’s Homeland

I consider myself Argentine. I tell people it is not only part of my origin story but my identity. My first novel is titled Hades, Argentina, and to my friends I’m sure that seems fitting, the natural summation of my life and literary ambitions so far. But the truth is I had never been to […] Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-12 09:48:41 UTC ]
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Tiffany Haddish to star in an adaptation of M.T. Anderson’s Landscape with Invisible Hand.

2021 is already starting off right (movie-wise, at least): Deadline has just announced that Tiffany Haddish is in final negotiations to star in the screen adaptation of National Book Award winner M.T. Anderson’s sci-fi novel Landscape with Invisible Hand, which will be produced by MGM, Annapurna... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-06 19:07:21 UTC ]
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Help! My Son Is Trans. Is It Wrong to Read the Harry Potter Series to His Younger Brother?

We used to love these books, but he told me he doesn't want me to support J.K. Rowling now in any way. Continue reading at Slate

[ Slate | 2020-12-22 11:00:00 UTC ]
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The ‘Younger’ sequel, ‘Older,’ has a lot of wisdom between its one-liners

The novel that launched a television hit has a new installment, and it’s as winning as the first. Continue reading at The Washington Post

[ The Washington Post | 2020-12-22 06:43:00 UTC ]
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Zando Finds Its Head of Editorial in FSG's Emily Bell

FSG's Emily Bell will join Zando, the new independent publishing venture launched in October by Molly Stern, as head of editorial, effective January 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-01 05:00:00 UTC ]
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