Some subscribers of four Hearst magazines will soon get perfume samples in an apparently new fashion for the industry: via sample vials of Marc Jacobs Daisy and Eau So Fresh attached.The two-and-a-half milliliter tubes will come lightly adhered to 100,000 copies of the November issues of Elle, Cosmopolitan, Marie Claire and Seventeen, for a total of 400,000 subscribers, according to Hearst Magazines. Affixing sample-size bottles of perfume to magazines is believed to be a first. "The technology just didn't exist," said Michael Clinton, president-marketing and publishing director of Hearst Magazines.For magazine publishers, it could serve as yet another way to attract dollars from beauty advertisers, which has been among a handful of persistent bright spots for the industry. In the first half of 2013, the number of ad pages for toiletries and cosmetics climbed 3.3% industry wide while ad pages as a whole declined, the Publishers Information Bureau said. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-09-26 00:00:00 UTC ]
News tagged with:
#marie claire
#michael clinton
#magazine publishers
#beauty advertisers
#ad pages
W H Smith has warned the impact of the coronavirus outbreak could cut its profit by up to £40m as the pandemic hits its Travel business. Continue reading at The Bookseller
[ The Bookseller | 2020-03-12 09:57:11 UTC ]
More news stories like this | News stories tagged with:
#coronavirus outbreak
#pandemic hits
#travel business
#w h smith
After the late cancellation of London Book Fair due to the coronavirus, Reed says BookExpo aims for a 'proactive and transparent' response to the evolving COVID-19 situation. The post Coronavirus: Reed Exhibitions’ BookExpo Issues COVID-19 Statement appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-03-05 12:30:45 UTC ]
More news stories like this | News stories tagged with:
#post coronavirus
#reed exhibitions
#london book fair
#bookexpo
No staff members from Hachette Livre will be attending London Book Fair, the publisher has confirmed. Continue reading at The Bookseller
[ The Bookseller | 2020-03-03 09:43:47 UTC ]
More news stories like this | News stories tagged with:
#staff members
#hachette livre
#hachette
Bad Idea is a newly launched comics publisher designed to revive monthly periodical comics and provide economic support to direct market comics shops. Beginning in May the house will publish a limited number of monthly serials by popular artists, sold exclusively via comics shops. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-18 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#comics shops
#bad idea
#limited number
In her new memoir "Open Book," singer and former reality-TV star Jessica Simpson opens up about sexual abuse, addiction and dating John Mayer. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-02-05 14:54:55 UTC ]
More news stories like this | News stories tagged with:
#jessica simpson
#open book
#sexual abuse
#memoir
Because they have nothing to hide about anything, the White House has issued some kind of threat—according to CNN’s Jake Tapper—in a formal letter to former National Security Adviser John Bolton, whose forthcoming memoir from Simon & Schuster contains first-hand accounts of Donald Trump... Continue reading at Literrary Hub
[ Literrary Hub | 2020-01-29 17:43:05 UTC ]
More news stories like this | News stories tagged with:
#white house
#forthcoming memoir
#simon schuster
#first-hand accounts
#memoir
A new prize has been launched to recognise the work university presses do in addressing issues of global importance. Continue reading at The Bookseller
[ The Bookseller | 2020-01-07 12:50:08 UTC ]
More news stories like this | News stories tagged with:
#addressing issues
Bestselling author of ‘Love Does’ Bob Goff’s 365-day devotional takes #2 on PW’s Religion Nonfiction chart amid the gift-giving season; while Francine Rivers takes three spots in Religion Fiction following the hardcover release of ‘Lineage of Grace.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-12-10 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#bob goff
#religion fiction
#bestselling author
Of Bohumil Hrabal’s six great loves, guess how many were cats? (Hint: almost all of them.) | Lit Hub Memoir The car culture that’s helping destroy the planet was by no means inevitable: on the relentless campaign to force Americans to accept the automobile. | Lit Hub History Here are the 78 best... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-30 12:30:39 UTC ]
More news stories like this | News stories tagged with:
#bohumil hrabal
#memoir
An awesome daily roundup of the most interesting bookish links from around the web. Continue reading at Book Riot
[ Book Riot | 2019-11-29 11:30:56 UTC ]
More news stories like this | News stories tagged with:
#critical linking
#libraries
A daily roundup of the most interesting and awesome bookish links from around the web! Continue reading at Book Riot
[ Book Riot | 2019-11-26 11:30:58 UTC ]
More news stories like this | News stories tagged with:
#critical linking
#daily roundup
#ya book
Here are the 78 best book covers of the year, according to the best designers in the industry. | Lit Hub “Why would you have children in this uncertain world?” How two new books grapple with the ethics of parenthood. | Lit Hub Five great small press audiobooks to gift anyone on your list... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-25 11:30:31 UTC ]
More news stories like this | News stories tagged with:
#book covers
#lit hub
#small press
Another month of books, another month of book covers. November is when publishing starts slowing down a bit for the holidays, but even that couldn’t keep the beautiful books—and weird books, and funny-as-hell books—down. Below are my ten favorite book covers from the month (some of them are even... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-22 09:48:02 UTC ]
More news stories like this | News stories tagged with:
#book covers
#favorite book
This week: why we're wrong about nearly everything, plus Bohumil Hrabal's meditations on living with cats. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#bohumil hrabal
Bush twins Jenna and Barbara have the #5 book in the country with ‘Sisters First.’ Plus Kevin Wilson’s ‘Nothing to See Here’ hits our list for the first time in its third week on sale, and the latest incarnation of ‘Joy of Cooking’ remains a family affair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with:
##5 book
#kevin wilson
#latest incarnation
#family affair
Among the week's headlines: The National Book Awards are awarded in New York; in Florida, a group of county commissioners double down on their refusal to allow their library to buy a 'New York Times' digital subscription; and Elsevier announces a breakthrough open-access deal with Carnegie... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-22 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital subscription
Ahead of tonight’s ceremony, we looked back at every National Book Award for Fiction and Nonfiction winner of the 21st century. | Book Marks “A closeness comes from an every-day giving of attention.” Nina McLaughlin on finding the natural world in Ovid. | Lit Hub What does the debutante ball... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-20 11:30:40 UTC ]
More news stories like this | News stories tagged with:
#looked back
#21st century
#book marks
#natural world
#lit hub
#national book award
This week: a woman who gave birth to rabbits, plus a brilliant mystery set in 15th-century England. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
More news stories like this |
Among the headlines this week: ALA applauds Trump's choice to lead IMLS; the simple reason why some librarians believe Macmillan's e-book embargo is destined to flop; and administrators finally come clean about why a YA author's library visit was canceled. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#e-book embargo
#ya author
#e-book
With both juvenile categories posting double-digit increases and a strong gain in adult nonfiction, unit sales of print books rose 5.9% in the week ended Nov. 9, 2019, over the comparable week in 2018 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#early november
#adult nonfiction