Editors Share Best Practices for Twitter

Twitter has become part of the daily routine for almost every editor, but are you using it as effectively as you can? Here, four very different editors offer their advice for engaging and growing readership via Twitter. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-10-10 00:00:00 UTC ]

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Infographic: Overcoming Skips and Other Best Practices for Online Video

 Ad spending for online video is expected to double by 2017, which means publishers and advertisers are placing greater emphasis on not only developing more video content, but tracking user engagement as well. The infographic below, provided by MediaRadar, shows some of the opportunity online... Continue reading at Folio Magazine

[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video content #ad spending #online video


Four Questions for...'Euphoria' Editor Elisabeth Schmitz

PW talked to the editor of Lily King's buzzed-about new novel, which bowed on June 3 and received a starred review from PW and may be adapted into a feature film. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #feature film #starred review #pw talked


'Game of Thrones': Twitter users put a Westeros twist on children's books

Twitter users are subbing in 'Thrones' themes for famous children's book titles. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book titles #twitter users #famous children


Editor in Chief Craig Marks: Print 'Stands in the Way of Where Spin Needs to Be'

It's time to let go of the idea that music outlet Spin is meant to be a print magazine, according to newly appointed editor in chief Craig Marks. "It's very, very hard to break up with print," he said. "But to hold onto print and to have an even kind of romantic relationship with it probably... Continue reading at AdWeek

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #branded videos #entertainment weekly #elizabeth gilbert #andy greenwald


Amazon Responsible for Huge Share of Hachette Ebook Sales

Amazon is responsible for 78% for Hachette ebook sales in the UK, and 60% in the United States — which makes the company especially vulnerable. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-16 00:00:00 UTC ]
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Meet the Editor: Julie Strauss-Gabel

The phrase “orphaned manuscript” strikes dread in the heart of every writer: it refers to a project acquired by an editor who leaves the company before the book is published. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-13 00:00:00 UTC ]
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Hachette reveals Amazon digital sales share

Amazon has a 78% market share of Hachette Livre ebook titles in the UK and a 60% share in the US... Continue reading at The Bookseller

[ The Bookseller | 2014-06-11 00:00:00 UTC ]
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Time Inc. Shares Slip Nearly 1% on First Day of Trading

Shares in Time Inc., owner of People, Sports Illustrated and Time magazines, were off nearly 1% to $23.30 Monday, its first day of trading as a public company.The company's share price had tumbled about 4% after trading began but regained much of the lost ground during the afternoon.Time Inc. is... Continue reading at Advertising Age

[ Advertising Age | 2014-06-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #entertainment properties #share price #sports illustrated #time warner


Time shares drop on market debut

Shares in newly spun-off Time Inc - publisher of magazines including Time, People and Fortune - plunge 4% after being spun off from parent company Time Warner. Continue reading at BBC News

[ BBC News | 2014-06-09 00:00:00 UTC ]
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Twitter users put 'adorkable' into Collins

"Adorkable" will be added to the next edition of the Collins English Dictionary, after... Continue reading at The Bookseller

[ The Bookseller | 2014-06-09 00:00:00 UTC ]
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Bookshop memories: share your photos and stories

As Foyles closes the doors of its world famous, 111-year-old London store and opens a new one share words and images that stir your memories of independent bookshopsShare your photos and stories via GuardianWitness With Amazon still throwing its considerable weight into the ongoing dispute... Continue reading at The Guardian

[ The Guardian | 2014-06-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook market #ongoing dispute #london store


James Patterson calls Amazon's practices 'a national tragedy'

Patterson criticized Amazon's practices while accepting an award for being an Indie Champion at Book Expo America.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-06-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #national tragedy


WhatsApp Emerges as Big Share Driver for Publishers

Publishers tend to focus their social media strategies around the twin titans of Facebook and Twitter. But perhaps they are ignoring WhatsApp at their own peril.   FTW, USA Today’s viral sports site, offers a good ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-02 00:00:00 UTC ]
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BEA 2014: Sharing Family Secrets

Part of family legend for Lin Enger was how his paternal great-grandfather, a Norwegian immigrant who homesteaded 160 acres in the Dakota Territory, shot one of the last wild buffalo east of the James River when the animal drank from the precious stock tank behind his sod barn. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA 2014: Editors Busy Buzzing

BEA attendees faithfully—and eagerly—flock to two panels that have become popular staples of the show’s programming. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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BEA 2014: YA Editors Pitch Books at Buzz Panel

A debut, a sequel, the first of a new fantasy trilogy and more were among the books discussed at BookExpo America 2014's YA Editors' Buzz Panel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ya editors #fantasy trilogy #buzz panel


Four Questions for...'Harry Quebert' Editor John Siciliano

PW catches up with the editor of "The Harry Quebert Affair," John Siciliano, to discuss high expectations, the difficulty of importing blockbusters and the fact that, occasionally, something French can be fun. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #pw catches #harry quebert


Meet the Editor: Ed Park

Ed Park stands in stark contrast to the image some have of Amazon in the book publishing industry—a demonic force gobbling up the little guy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
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M.F.A. Survey 2014: Agents and Editors Talk M.F.A. Programs

Many agents and editors use M.F.A. programs as resources for finding new talent. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-16 00:00:00 UTC ]
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Jill Herzig Named Editor-in-Chief of Dr. Oz The Good Life

Hearst Corp. president and CEO Steve Swartz and Hearst Magazines president David Carey looked inward in recruiting four-year Redbook editor-in-chief Jill Herzig for the same position at Dr. Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hearst corp #good life