Editors Share Best Practices for Twitter

Twitter has become part of the daily routine for almost every editor, but are you using it as effectively as you can? Here, four very different editors offer their advice for engaging and growing readership via Twitter. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-10-10 00:00:00 UTC ]

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Cannadine appointed editor of the ODNB

Princeton University history professor Sir David Cannadine has been appointed as the new editor... Continue reading at The Bookseller

[ The Bookseller | 2014-03-07 00:00:00 UTC ]
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Lineup Revealed for Editors Buzz Forums at 2014 BEA

This year, there will be seven books, up from six, presented at the Adult Editor Buzz panel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
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Neknominate needs health warnings on Twitter and Facebook, say councils

Local Government Association calls on websites to highlight dangers of drinking game linked to several deathsTwitter and Facebook should introduce warnings about the drinking game neknominate, which has been linked to several deaths, councils have said. The Local Government Association (LGA),... Continue reading at The Guardian

[ The Guardian | 2014-02-22 00:00:00 UTC ]
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The Way Publishers Cash In Twitter Referrals Now (Hint: More Ads)

Much bandwidth has been consumed discussing the effects of Facebook's recent algorithm change to favor sites offering "high quality" content. It's been said to hurt viral sites like Upworthy -- a notion the site's founders have denied -- while rewarding other publishers including Mental... Continue reading at Advertising Age

[ Advertising Age | 2014-02-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #make money #high quality


Shares Don't Mean Content is Being Read

Earlier this month, there was yet another lengthy public debate about Upworthy, the two-year-old publisher that has become one of the most popular sites on Facebook due to its knack for overselling its bite-size content with "curiosity gap" h ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-02-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facebook due #popular sites


Twitter Turns to Flipboard to Acquire Users for Vine

Got growth problems? Here's one way to solve it: advertising.Growth is a top-of-mind concern for Twitter and it appears app install ads are part of the strategy. In this case, a beautiful, magazine-like placement running in Flipboard this week for its six-second looping video app Vine.Digital ad... Continue reading at Advertising Age

[ Advertising Age | 2014-02-12 00:00:00 UTC ]
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Meet the Editor: Dan Smetanka

When Dan Smetanka moved to New York City from California’s Orange County in 1991 for a summer intern job at Farrar, Straus and Giroux, he was only vaguely aware of the significance of working with Jonathan Galassi and Roger Strauss. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #jonathan galassi #orange county


Religion Update February 2014: For Christian Fiction Editors, It’s Complicated

Acquiring editors face a daunting task when it comes to Christian and inspirational fiction: find gifted writers with strong voices presenting distinctive stories to lure readers looking for familiar yet unique, similar yet special books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-02-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #special books #lure readers #inspirational fiction #daunting task


Who are the Next Generation of Good Housekeepers? New Editor Looks to Update 129-Year-Old Magazine

Good Housekeeping is a monster brand for parent company Hearst. The 129-year-old magazine is among its largest in terms of revenue, with more than 4.4 million subscribers. Consumers place enormous trust in the Good Housekeeping Seal. Continue reading at AdAge.com Continue reading at Advertising Age

[ Advertising Age | 2014-02-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good housekeeping


Can Twitter co-founder take an 'evolutionary leap' into storytelling?

Collaborative publishing website Medium, which aims to reinvent the blog, secures first external investmentMedium, Twitter co-founder Ev Williams's online publishing venture, has no shortage of ambition – to reinvent the blog as a digital storytelling format and match the impact of the... Continue reading at The Guardian

[ The Guardian | 2014-02-02 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #move forward


Issues on the Ether: Profit-Sharing Authors

Porter Anderson looks at Ian K. Ellard's concept of authors sharing profits with publishing-services experts in his winning essay at The Bookseller, The Toast. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-28 00:00:00 UTC ]
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Meet the Editor: Joshua Kendall

Last year will be a tough one to top for Joshua Kendall, who was brought in to run Mulholland Books, the new Little, Brown imprint, in 2012. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #brown imprint #joshua kendall


Twitter Gives Partners New Data Tools to Track Messages

Twitter is diving even deeper into data. The social media platform is now giving publishers and brands more insights into how their tweets perform. Today, the company introduced analytics for Twitter Cards, which allow companies to track how media-filled tweets perform—such as how many users... Continue reading at AdWeek

[ AdWeek | 2014-01-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #user information #target audiences #nbc news #big difference #analytics dashboard


BBC moves editor of Radio 1's Newsbeat after bullying allegations

Rod McKenzie, who denies the claims, is understood to have been given a final written warningThe editor of Radio 1's award-winning Newsbeat programme has been moved from his post following multiple complaints from staff about alleged bullying.Rod McKenzie, who denied the allegations, is... Continue reading at The Guardian

[ The Guardian | 2014-01-23 00:00:00 UTC ]
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Tony Gallagher clings to the Telegraph reins on Twitter | Media Monkey

Deposed editor still has old job title in Twitter bio as he thanks 'the hundreds who have emailed/tweeted/texted/DMed me'After three days' Twitter silence, deposed Daily Telegraph editor Tony Gallagher has returned to thank the "hundreds" of well-wishers who mourned his defenestration. "To the... Continue reading at The Guardian

[ The Guardian | 2014-01-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #@gallaghereditor #job title


Anonymous writer behind Goldman Sachs Elevator Twitter account gets book deal

The anonymous figure behind the Twitter handle is reported to be releasing a book titled 'Straight to Hell: True Tales of Deviance and Excess in the World of Investment Banking' this October. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #investment banking #book titled #twitter handle #book deal #anonymous writer


Tony Gallagher exits as Daily Telegraph editor

Chris Evans, assistant editor (news), to take over Monday to Friday editions with immediate effect, publisher announcesDaily Telegraph editor Tony Gallagher is understood to have been fired after four years in charge of the UK's biggest selling quality paper.Telegraph Media Group announced to... Continue reading at The Guardian

[ The Guardian | 2014-01-21 00:00:00 UTC ]
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Meet the Editor: Lindsay Sagnette

Lindsay Sagnette edited both the mega-hit "Gone Girl" and the critical darling "A Constellation of Vital Phenomenon." So what's next for the editor with the golden touch? Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #golden touch #lindsay sagnette


Second Twitter fiction festival to run in March

The second Twitter fiction festival, searching for authors from across the world to tell stories... Continue reading at The Bookseller

[ The Bookseller | 2014-01-09 00:00:00 UTC ]
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Times editor and former PCC member join Ipso's appointment panel

Newspaper publishers have announced the latest stage in their creation of their new regulator, the Independent Press Standards Organisation (Ipso).The former judge who chairs the "foundation group", Lord Phillips of Worth Matravers, and the former civil servant, Sir Hayden Phillips, who was... Continue reading at The Guardian

[ The Guardian | 2014-01-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #royal charter #newspaper industry #recent interview #great care