DK has announced plans to accelerate its growth in the education market and the appointment of Hilary Fine to the newly created role of education development director. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-10-14 04:44:13 UTC ]
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#announced plans
The 2019 American Christian Fiction Writers conference took place in San Antonio, Tex. from September 26-29, gathering 480 aspiring writers, authors, agents, and publishers, revealing trends and changes in the category. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-01 04:00:00 UTC ]
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#san antonio
#christian fiction
Penguin Random House Children’s head of marketing Vicky Photiou has joined Michael Joseph as marketing director, replacing Louise Jones who moves to Ebury. Continue reading at The Bookseller
[ The Bookseller | 2019-09-30 12:36:32 UTC ]
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#penguin random house
Sometimes an ad gets just a little too truthful for its own good. By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age
[ Advertising Age | 2019-09-30 09:00:00 UTC ]
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#merger talks
#minority stake
#recent months
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Bounce trade marketing manager Graeme Williams is leaving the company to set up his own venture. Continue reading at The Bookseller
[ The Bookseller | 2019-09-26 22:16:56 UTC ]
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Welbeck has announced Zoe Caulfield is being promoted to its international business development director in a string of appointments aiming to create the "best team in publishing". Continue reading at The Bookseller
[ The Bookseller | 2019-09-25 19:10:17 UTC ]
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When did the term “fake news” begin to permeate everyday conversation? In an informal poll of friends and colleagues, almost everyone said, “sometime in 2016.” And when asked, “how do you distinguish between real and fake news?” the entire group answered the same way: they check reliable news... Continue reading at Advertising Age
[ Advertising Age | 2019-09-20 17:16:34 UTC ]
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#american democracy
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From policy to dating, seeing issues through this lens has ill effects, Binyamin Appelbaum writes. Continue reading at The Washington Post
[ The Washington Post | 2019-09-20 01:24:30 UTC ]
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#ill effects
Oxford University Press is merging its Asia Education and Oxford Education divisions into a single, global division, led by Oxford Education m.d. Fathima Dada. Continue reading at The Bookseller
[ The Bookseller | 2019-09-19 19:11:15 UTC ]
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At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age
[ Advertising Age | 2019-09-18 14:00:00 UTC ]
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#growing exponentially
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DK has announced its first LEGO wellness activity book for adults, which promises to help readers “practice mindfulness, explore creativity and unwind”. Continue reading at The Bookseller
[ The Bookseller | 2019-09-17 21:54:40 UTC ]
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Orion has announced HarperCollins’ Vicky Eribo and Jamie Coleman from PRH Children’s are joining the firm as publishing directors to help grow its commercial non-fiction. Continue reading at The Bookseller
[ The Bookseller | 2019-09-15 22:42:35 UTC ]
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#jamie coleman
#vicky eribo
#prh children
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Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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With an increasing number of books for the middle grade audience in the pipeline, publishers share their strategies for capturing the interest of preteens. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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Publishers provide some historical perspective on how promotional efforts have evolved in the digital era. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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#publishers provide
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Lounge Marketing is kicking off its relaunch as The Empowered Author with a series of expert Q&As. Continue reading at The Bookseller
[ The Bookseller | 2019-09-12 12:00:43 UTC ]
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DK has acquired The Seven-Minute Body Plan by personal trainer and YouTube star Lucy Wyndham-Read. Continue reading at The Bookseller
[ The Bookseller | 2019-09-10 10:46:04 UTC ]
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#personal trainer
[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
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#climate crisis
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The cover of Hilary Mantel’s eagerly-awaited final novel in her Thomas Cromwell trilogy, The Mirror & the Light, has been revealed featuring waves crashing through green swathes of forest-like greenery. Continue reading at The Bookseller
[ The Bookseller | 2019-09-04 02:52:28 UTC ]
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#hilary mantel
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New role comes seven months after publisher’s controversial resignation from Melbourne University PublishingLouise Adler has been appointed to a new role at Hachette Australia, seven months after her controversial resignation from Melbourne University Publishing.Adler takes up the new role at... Continue reading at The Guardian
[ The Guardian | 2019-09-04 01:58:53 UTC ]
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#enid blyton
#native tongue
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Mark Searle, publisher at Bright Press at The Quarto Group, will join DK as publishing director of licensing in November. Continue reading at The Bookseller
[ The Bookseller | 2019-09-03 02:29:25 UTC ]
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#publishing director
#quarto