Digital media needs to make user experience a priority — or else

User experience is about empathy for the end user, Barbarian Group's Colin Nagy said on the Digiday Podcast. Many publishers miss that as they strive to churn pageviews and banner ad impressions. The result: navigating digital media is like walking on a sticky movie theater floor. The post Digital media needs to make user experience a priority — or else appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-01-15 00:00:00 UTC ]
News tagged with: #digiday podcast #user experience #end user

Other Publishing stories related to: 'Digital media needs to make user experience a priority — or else'


Capturing More User Info in a Less Creepy Way

Given today’s digital privacy minefield, publishers and advertisers must find ways to get information from their audiences without creeping them out. Many have turned to social login tools, like Facebook Connect and more recently Google+ Sign-In, that let users easily consent to port their... Continue reading at AdWeek

[ AdWeek | 2013-05-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email address #biggest change


Making Nonprofit Stores Pay Off

When Granada Books opens in downtown Santa Barbara, Calif., next month, it will operate on a hybrid model with a for-profit bookstore and a not-for-profit event series, Pomegranate Arts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hybrid model


Microsoft 'offers' to buy Nook Media

Microsoft has offered to buy Nook Media for $1bn, according to reports. TechCrunch cites... Continue reading at The Bookseller

[ The Bookseller | 2013-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$1bn


Microsoft Mulling Nook Media LLC Purchase For $1 Billion

Microsoft is offering to pay $1 billion to buy the digital assets of Nook Media LLC, the digital book and college book joint venture with Barnes & Noble and other investors, according to internal documents we’ve obtained. In this plan, ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$1 billion #digital assets #digital book #barnes noble


Digital consumer protection revealed in Queen's Speech

Consumer protection laws will be updated to include digital purchases such as ebooks, the Queen... Continue reading at The Bookseller

[ The Bookseller | 2013-05-08 00:00:00 UTC ]
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‘Inferno’ Heats Up Social Media

Dan Brown’s Inferno, set to be released May 14 by Doubleday, was the most buzzed-about book on social media in April, according to CoverCake, a company that tracks trending topics on major social media platforms. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown


Hachette makes ebooks available to libraries

Hachette, the last holdout among America's "big six" publishers, will make its full ebook catalog available to nonprofit public libraries and school libraries across the nation on May 8th. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school libraries


Hearst Gets its Million Digital Subscribers

Last year, Hearst Magazines head David Carey said his company would have a million people subscribing to its tablet editions by the end of 2012.   That didn’t happen, and they ended December with something like 900,000 subscri ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions


Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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Dubai Arabic E-bookseller Rufoof Attracts 100,000 Users

Dubai's Rufoof e-bookseller offers 5,000 titles in Arabic and has attracted 100,000 users, 50% from Saudi Arabia, starting with free Islamic titles. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #saudi arabia


Rufoof Gives Boost to Arabic Digital Content

Rufoof, an startup in Dubai, aims to make Arabic digital content more widely available by solving ebook formatting issues and providing an app-based ebook platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-29 00:00:00 UTC ]
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Is a Digital Book as Devout as a Physical Copy?

The devout of all faiths adore their books. They mark their most cherished passages and pass them on to the next generation. Can the same ever be said for a digital edition? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital book #physical copy #digital edition


Faber makes ‘powerful’ young adult acquisition

Faber has made a further YA acquisition, with publisher Leah Thaxton buying UK and Commonwealth... Continue reading at The Bookseller

[ The Bookseller | 2013-04-25 00:00:00 UTC ]
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Making Preorders Work For Indies

Most readers who preordered Charlaine Harris’s forthcoming Sookie Stackhouse novel, Dead Ever After (which will be released May 7), likely did so at Amazon, where it is 45% off and has hovered in the top 50 for weeks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-20 00:00:00 UTC ]
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How Deep Has Digital Backlist Gone?

E-book reading is becoming more common, and one way publishers are trying to take advantage of the growth in the use of digital readers is by plumbing their backlists, refurbishing classic and forgotten literature with new digital editions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital backlist #e-book reading #digital readers #digital editions


Another 20 Make List of Top Spanish-Speaking Publishing Pros

The Fundación El Libro and Buenos Aires Book Fair have added another 20 new names to the original 50 on their list of the most inspiring people in the Spanish-language book trade. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inspiring people


Why the Traditional Advertiser-Media Sales Rep Relationship Is Dead

Content marketing has radically changed perception between client and publisher. Continue reading at Folio Magazine

[ Folio Magazine | 2013-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing


Skateboarder Magazine Goes Digital-First

Skateboarder Magazine isn't abandoning print altogether, but--not surprisingly for a young, male enthusiast title--it's going to concentrate a lot more on digital from now on. Continue reading at Folio Magazine

[ Folio Magazine | 2013-04-18 00:00:00 UTC ]
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Pears’ digital novel débuted at LBF

Author Iain Pears and publisher Faber displayed the work in progress of Pears’ latest novel... Continue reading at The Bookseller

[ The Bookseller | 2013-04-17 00:00:00 UTC ]
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An End To The Aggregation Debate? Repost Makes It Easy To Embed Articles

A new startup called Repost aims to make it easy for online publishers to distribute their articles via embedding — the same way I can share a video from YouTube or a document from Scribd directly in a blog post.   Right now, if I saw ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers