Corvus has signed a novel from Carrie Elks, to be published as part of a digital-first project. Louise Cullen signed UK and Commonwealth rights in Fix You from Lorella Belli at Lorella Belli Literary Agency on behalf of the Bookcase Agency. It will be released as an ebook on 25th December 2014. Continue reading at 'The Bookseller'
[ The Bookseller | 2014-10-25 00:00:00 UTC ]
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Bud Light’s “Real Men of Genius” campaign--which set a new standard for funny radio ads--is being resurrected for the social media age. The brew is rebranding the campaign “Internet Heroes of Genius” and running them exclusively on digital, including on streaming audio services Spotify and... Continue reading at Advertising Age
[ Advertising Age | 2019-06-18 10:00:00 UTC ]
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A 40-year-old independent bookshop in London has undergone a digital transformation after its owner signed up to a Google project which pairs young people with businesses. Continue reading at The Bookseller
[ The Bookseller | 2019-06-17 12:35:21 UTC ]
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As digital media penetration reaches near-universal status, digital advertising revenues around the world, including in the U.S., are anticipated to slow by several percentage points compared to years past, according to Magna Global's newest advertising forecast. The report from IPG Mediabrands'... Continue reading at AdWeek
[ AdWeek | 2019-06-17 01:00:56 UTC ]
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Sainsbury's-owned retailer's digital media account moves from retail-specialist agency Summit. Continue reading at Media Week
[ Media Week | 2019-06-14 08:24:52 UTC ]
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In order to succeed, traditional media companies must repurpose content and make it work even harder across digital channels. Here’s an inside look at using tools to reinvent the way traditional media companies master digital publishing. The post Reinventing the way traditional media... Continue reading at Digiday
[ Digiday | 2019-06-13 04:03:22 UTC ]
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For her latest series and her first with Kensington, Duke Dynasty, Jeffries chronicles the lives of the children of a thrice-widowed duchess. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-03 04:00:00 UTC ]
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The insurance industry is facing its most profound disruption in decades. It is partnering with 'insurtech' startups to digitally transform, says RGAX CEO Dennis Barnes. Continue reading at Knowledge@Wharton
[ Knowledge@Wharton | 2019-05-29 20:03:55 UTC ]
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Facebook, Instagram and Google are still the most powerful customer acquisition channels for online brands, but maturing means building a more diversified marketing mix. The post ‘Digital has its limitations’: DTC brands are testing direct mail appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-24 04:01:40 UTC ]
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Comcast Technology Solutions is rolling out a suite of tools it claims will better unify the fragmented campaign implementation process and minimize--or remove--human error. The division of Comcast claims the launch of the new suite saves advertisers and media agencies time during campaign... Continue reading at AdWeek
[ AdWeek | 2019-05-22 13:00:45 UTC ]
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It’s hard to go a month these days without seeing yet another report decrying the lack of trust readers have Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-05-21 07:00:51 UTC ]
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Chris Roush Talking Biz News Founder Ready to Pass the Torch Talking Biz News founder Chris Roush announced on Wednesday that he's ready to move on from the site, which tracks job changes and other day-to-day news in the field of business journalism. "After 14 years of running Talking Biz... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-16 16:55:48 UTC ]
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[caption id="attachment_158881" align="alignright" width="150"] Amy Schellenbaum[/caption] Bonnier Corp. promoted Amy Schellenbaum to the role of group digital director for Bonnier Media this week. Schellenbaum, who has served as the online director of Popular Science for the past three years,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-16 15:40:09 UTC ]
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Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
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Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
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The Readmagine event in Madrid this June includes the International Digital Distributors Meeting and discussions on ebooks, AI, and other tech topics. The post Spain’s Readmagine and Digital Distributors Meeting Announce Programming appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-05-07 00:00:00 UTC ]
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The themes of the 2019 Digital Content NewFronts all felt very familiar: Digital publishers spoke profusely about brand safety, original programming and scale. They are the same themes that will likely dominate the upfronts later this month, when TV networks pitch their new programming and ad... Continue reading at Advertising Age
[ Advertising Age | 2019-05-04 00:00:00 UTC ]
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BuzzFeed. HuffPost. Vice. Those are just a few of the digital media darlings that have been forced to make significant cuts to their staffs since the start of the year. Many of these organizations were destined to hit a wall on their hyper-growth model as the profits simply couldn’t cover the... Continue reading at Folio Magazine
[ Folio Magazine | 2019-05-02 00:00:00 UTC ]
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The leading author-advocacy trade organization in the United States announces that it's in talks with Amazon on issues of 'plagiarism and scams.' The post US Authors Guild Praises Nora Roberts’ Legal Action on Digital Plagiarism appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-30 00:00:00 UTC ]
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Hodder & Stoughton has landed a book on the "real threats" of our digitised world by Microsoft president Brad Smith. Continue reading at The Bookseller
[ The Bookseller | 2019-04-29 00:00:00 UTC ]
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The counselling psychologist and author of All the Ghosts in the Machine discusses one of the most contentious issues of our ageElaine Kasket is a counselling psychologist based in London. Her first book, All the Ghosts in the Machine: Illusions of Immortality in the Digital Age, examines the... Continue reading at The Guardian
[ The Guardian | 2019-04-27 00:00:00 UTC ]
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