Debut author organises own £200k marketing campaign

A debut author has arranged a marketing and publicity campaign she estimates is worth £200,000 to support the release of her book, and which her agent said “must be unique for a first-time author”. Janet Kelly’s Dear Beneficiary, about an older woman who has a relationship with a Nigerian man and then gets scammed by an email she thinks has come from him, was released yesterday (19th March) by independent publisher Cutting Edge Press. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-20 00:00:00 UTC ]
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Otherlands author Thomas Halliday: ‘Some people have insisted on reading the book backwards’

The paleobiologist and author of Foyles’ nonfiction book of 2022 on Earth’s deep past, the joys of the British Library, and how early four-limbed vertebrates helped him find his feetThomas Halliday was born in 1989 and raised in Rannoch in the Scottish Highlands. He studied zoology at Cambridge... Continue reading at The Guardian

[ The Guardian | 2023-01-28 18:00:26 UTC ]
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Italy’s Book Market Up 13.3 Percent Over 2019

Presented in Venice at the Mauri School, the 2022 report from Italy's publishers shows gains over the pre-pandemic era, amid market shifts. The post Italy’s Book Market Up 13.3 Percent Over 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-27 17:39:09 UTC ]
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The US Authors Guild Applauds the Google Lawsuit

Citing 'harms to content publishers and creators,' the Authors Guild throws its support behind the antitrust lawsuit of Google. The post The US Authors Guild Applauds the Google Lawsuit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-27 07:35:16 UTC ]
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Author Chelsea Hodson Founds a New Press, Rose Books

The author has always been drawn to the fringes of publishing, and is staking a claim for herself on those fringes this year, when she will launch her own indie press, Rose Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-27 05:00:00 UTC ]
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Victor Navasky, award-winning author and editor of the Nation, dies at 90

Liberal lion won National Book Award and edited leftwing Nation, with writers including Hitchens and Cockburn, from 1978 to 2005Victor Navasky, an award-winning author and journalist who presided over the liberal US weekly the Nation and wrote influential books on the anti-communist blacklist... Continue reading at The Guardian

[ The Guardian | 2023-01-25 15:01:09 UTC ]
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Steep discounts reign supreme for Prince Harry's mega-marketed memoir Spare

Publishing experts say the highly discounted product launches for mega-marketed books like Spare are an entrenched method big booksellers use to get people into stores, especially in an era where online competition is only a click away. ... Continue reading at CBC

[ CBC | 2023-01-21 09:00:00 UTC ]
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10 Books by Native Authors That Left Their Mark on Me

Poet and memoirist Sasha taqʷšəblu LaPointe recommends 10 books by Indigenous writers that influenced her. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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10 Essential Books for Teens by Indigenous Authors

Angeline Boulley, a Printz Award Winner for 'Firekeeper’s Daughter' and the author of the forthcoming 'Warrior Girl Unearthed,' recommends 10 must-read books by Indigenous authors for teens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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A Home for Asian American Authors

Third State Books, a new San Francisco–based publishing house from industry veteran Charles Kim and digital marketing executive Stephanie Lim, focuses exclusively on publishing Asian American and Pacific Islander voices and stories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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MacDowell's New Residency for Indigenous Authors

MacDowell and the Santa Fe–based Institute of American Indian Arts have launched a new fellowship program intended to make prestigious artists’ residencies accessible to Indigenous talent. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
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Manhattan on the rocks: A novel's dual homage to '90s New York and a legendary author

In his debut novel 'Vintage Contemporaries,' Dan Kois tracks two friends with big dreams in '90s New York and pays homage to late author Laurie Colwin. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-01-13 14:00:22 UTC ]
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8 Brilliant Dark Academia Books by Authors of Color

Want to read more dark and twisty stories with academic settings? Dive into 8 brilliant dark academia books written by authors of color! Continue reading at Book Riot

[ Book Riot | 2023-01-12 11:32:00 UTC ]
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Media Agencies Call on Marketers to Change Their Digital Strategies

Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek

[ AdWeek | 2023-01-11 13:54:14 UTC ]
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Authors Sue Alleged ‘Predatory’ Publisher Over Unpaid Royalties

Coordinated by the Authors Guild, the suit claims that Authors’ Place Press and its predecessor Motivational Press have failed to fulfill their contractual obligations and have refused to pay or properly account for royalties earned. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-10 05:00:00 UTC ]
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Jean Paré, Best-Selling ‘Everyday’ Cookbook Author, Dies at 95

With easy-to-follow recipes developed in her native Canada, she became one of the world’s top cookbook authors, publishing more than 30 million copies. Continue reading at The New York Times

[ The New York Times | 2023-01-09 20:19:55 UTC ]
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German Book Market in 2022: Sales Down 2.1 Percent

The Börsenverein reports on book sales and bestsellers in German book market in 2022 and depicts 'a major economic challenge.' The post German Book Market in 2022: Sales Down 2.1 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-01-05 14:26:20 UTC ]
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Why AI audiobook narrators could win over some authors and readers, despite the vocal bumps

Apple and Google’s AI turn in a booming market may sound less than human and raise the ire of voiceover actors, but it has cost benefits For the first few seconds, the narrator of Kristen Ethridge’s new romance audiobook, Shelter from the Storm, sounds like a human being. The voice is light and... Continue reading at The Guardian

[ The Guardian | 2023-01-05 06:41:18 UTC ]
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January 6th Titles Hit the Market

The first of what will be a number of print books from commercial trade publishers featuring the text of the Select January 6th Committee Final Report hit the market last week, selling more than 46,000 combined copies at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-05 05:00:00 UTC ]
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Nielsen brings next-gen measurement to market—but isn't using it for deals yet

Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age

[ Advertising Age | 2023-01-04 12:00:00 UTC ]
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Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
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