Data Guy’s Web of Analysis: DBW Turns Hostility Into a Handshake

Digital Book World and Author Earnings may have transformed an industry standoff into a cooperative trade-and-indie exploration going forward. The post Data Guy’s Web of Analysis: DBW Turns Hostility Into a Handshake appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2016-03-10 00:00:00 UTC ]
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Can Cash Back for Ad Fraud Make Brands Trust the Web Again?

Lexus dealers were so unnerved by online ad fraud a couple years back that they began urging Monica Mellier, group media director at the agency Team One, to redirect their ad dollars from digital media to legacy platforms such as TV or outdoor signs."We had a lot of conversations about how we... Continue reading at Advertising Age

[ Advertising Age | 2016-04-07 00:00:00 UTC ]
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Religion and Spirituality News From Around the Web: March 23, 2016

Today’s headlines include a list of three spiritually-themed books to check out, a nun’s memoir recounting rape and abuse at the hands of a priest, and a Q&A with Christy Beam, the author of ‘Miracles From Heaven.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-23 00:00:00 UTC ]
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Telfer turns up the volume at PRH

PRH’s consumer and digital chief Hannah Telfer outlines the company's audio strategy. Continue reading at The Bookseller

[ The Bookseller | 2016-03-15 00:00:00 UTC ]
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Taplin talks tech power at DBW

The most talked about presentation of yesterday's Digital Book World conference in New York came from Jonathan Taplin, director of the Annenberg Innovation Lab at the University of Southern California, who asked: “Is this tech revolution great for everybody or just a few at the top of the Forbes... Continue reading at The Bookseller

[ The Bookseller | 2016-03-10 00:00:00 UTC ]
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DBW 2016: A Moral Framework for the Digital Revolution

Digital Book World opened with a call for more marketing collaboration between publishers and their authors, and a keynote from the director of USC's Innovation Lab about how the major tech companies have destroyed government regulation in order to build dominant market shares. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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Religion and Spirituality News From Around the Web: March 9, 2016

Today’s news from the religion and spirituality publishing world includes the death of author Jerry Bridges, a Curious George book about Ramadan, and a list of Buddhist titles to help readers gain enlightenment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-09 00:00:00 UTC ]
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Nosy Crow’s Tom Bonnick at DBW: ‘Humanizing a Book’

The younger generations' appreciation for print books and more are noted by IPG Fellow Tom Bonnick of Nosy Crow at Digital Book World. The post Nosy Crow’s Tom Bonnick at DBW: ‘Humanizing a Book’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-09 00:00:00 UTC ]
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Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions

At Digital Book World, Kelly Gallagher showed just how effective data analysis can be and how it can help you make decisions that will lead to more book sales. The post Kelly’s Efficiency Index, or Using Data to Make Smarter Publishing Decisions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-08 00:00:00 UTC ]
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Battle For Mobile Web Ramps Up as WordPress Creates Plugin to Automate Facebook Instant Articles

WordPress parent Automattic has built a plugin for Facebook Instant Articles that will soon allow everyone in its user base to easily post content on the social media platform's walled garden.Instant Articles delivers content on mobile devices at blazing fast speeds. Come April 12, Facebook will... Continue reading at Advertising Age

[ Advertising Age | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user base #walled garden #mobile devices #major publishers


Facebook Just Added Data to Help Brands See If They're Driving Offline Sales

Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today.  The Menlo Park, Calif.-based company is announcing Offline Actions, which lets Atlas-using marketers upload their own point-of-sale data and view it... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
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Dover Turns 75

After coming off the most successful year in its history, Dover Publications is getting ready to celebrate its 75th with a consumer contest to win free books by sharing stories about their favorite Dover titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-07 00:00:00 UTC ]
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Jonathan Taplin’s Drive for a ‘Digital Renaissance’: DBW Keynote

Jonathan Taplin—producer of 'Mean Streets'—will lead Digital Book World's keynotes with a warning: publishing may be 'sleeping through a revolution.' The post Jonathan Taplin’s Drive for a ‘Digital Renaissance’: DBW Keynote appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-07 00:00:00 UTC ]
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Digital and Data Drive Growth in Fulfillment Services

Non-traditional products and services are key for fulfillment providers, publishing clients alike, according to the 2016 Fulfillment Services Bureau Survey. The post Digital and Data Drive Growth in Fulfillment Services appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-04 00:00:00 UTC ]
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Eleanor Catton's first book The Rehearsal has been turned into a movie

Filming has finished and editing is underway for the film adaptation of Eleanor Catton' first novel The Rehearsal. Continue reading at Stuff

[ Stuff | 2016-03-04 00:00:00 UTC ]
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A UK Independent Publisher at DBW: Nosy Crow’s Tom Bonnick

As the IPG’s representative to Digital Book World 2016, Tom Bonnick says he's looking at the role of independent publishers in today's industry. The post A UK Independent Publisher at DBW: Nosy Crow’s Tom Bonnick appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-03 00:00:00 UTC ]
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DBW Preview: Dr. Jessica Sänger on Global Implications of Changing Copyright Law

Ahead of Digital Book World 2016, Dr. Jessica Sänger of the German Booksellers and Publishers Association gives some context to discussions about changing copyright laws. The post DBW Preview: Dr. Jessica Sänger on Global Implications of Changing Copyright Law appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-02 00:00:00 UTC ]
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Can publishing keep its soul in an increasingly data-driven future?

The Literary Platform's Sophie Rochester on publishing by numbers, and whether the industry can keep its soul in an increasingly data-driven future. Continue reading at The Bookseller

[ The Bookseller | 2016-03-01 00:00:00 UTC ]
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Bringing the Reader Into Focus at DBW: Jo Henry on Your Consumer

Ahead of her appearance on March 7 in a Digital Book World practicum, Nielsen's Jo Henry talks about the new importance of knowing the target reader. The post Bringing the Reader Into Focus at DBW: Jo Henry on Your Consumer appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-01 00:00:00 UTC ]
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Religion and Spirituality News From Around the Web: February 24, 2016

Today’s religion and spirituality news roundup includes a new book from Christian publishers on Queen Elizabeth’s faith and details about a self-help book with “spiritual tools” by Gillian Anderson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-24 00:00:00 UTC ]
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Google Revs Up Mobile Web With AMP, But What About Marketers?

A group of top-tier publishers will help launch Google's answer to Facebook Instant Articles on Wednesday as the search titan attempts to reinvent the mobile web with its Accelerated Mobile Pages initiative. But Google may need brands' help before too long if it really wants to build a new... Continue reading at Advertising Age

[ Advertising Age | 2016-02-22 00:00:00 UTC ]
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