Crunching the numbers: how ‘Data Guy’ Paul Abbassi rewrote the digital narrative

A former tech executive in the video game industry, Paul Abbassi’s work crunching e-book sales figures has made publishers reassess their digital strategies. Ahead of his keynote address, he spoke to The Bookseller. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-11-07 19:57:06 UTC ]
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Rowling’s ‘Fantastic Beasts’ and Narrator Redmayne Land at Audible

Audible has announced that 'Fantastic Beasts and Where to Find Them' by J.K. Rowling and narrated by Academy Award-winning actor Eddie Redmayne is now available as a digital audiobook. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-27 00:00:00 UTC ]
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Updated: AAM Tweaks Digital Issue Reporting Guidelines

Beginning this summer, magazines must be able to demonstrate "unique opens" of sponsored digital subscriptions and single-copy sales, not just deliveries. The post Updated: AAM Tweaks Digital Issue Reporting Guidelines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #single-copy sales


'Data key to making most of TEF', ABW panel says

It will be up to publishers to make the case for how their teaching materials help institutions to meet the requirements of the Teaching Excellence Framework (TEF), and providing data evidence will be key, a panel discussion marking Academic Book Week heard. Continue reading at The Bookseller

[ The Bookseller | 2017-01-27 00:00:00 UTC ]
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PubTech Connect: Meet Ian Schafer, Digital Advertising Wiz

Ian Schafer, founder and chairman of Deep Focus, the innovative, digitally-led advertising agency, knows how to help brands sell themselves on screens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-27 00:00:00 UTC ]
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Kerridge gives Bloomsbury its first number one in eight years

Tom Kerridge’s Dopamine Diet (Absolute) has leapfrogged two Joe Wicks titles to claim the UK Official Top 50 number one spot, shifting 15,279 copies for £160,976.  Continue reading at The Bookseller

[ The Bookseller | 2017-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tom kerridge #sdopamine dietabsolute


Here Are 7 Interesting Digital Marketing Stats From This Week

We've collected seven digital marketing data points that got our attention this week, including news about livestreaming, app revenues and the NFL's top Twitter users.    Check them out: 1. Livestreaming down In the second half of 2016, per eMarketer, UBS Evidence Lab found that 36 percent... Continue reading at AdWeek

[ AdWeek | 2017-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #security concerns


Next Steps in Digitization for Book Publishers

Improving discovery and workflow efficiency are in the digital cards for publishers in 2017. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-20 00:00:00 UTC ]
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Pearson to slash ebook rental prices by 50% in digital push

Pearson plans to launch its own print rental program for courseware and reduce ebook rental prices by up to 50% as it bids to accelerate its shift to digital. Continue reading at The Bookseller

[ The Bookseller | 2017-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital push #pearson plans


Scaled back: Why publishers are rethinking their pursuit of huge numbers

Once upon a time, volume was the name of the game in digital publishing. But today, with many major publishers cranking out hundreds of stories daily, a growing number are going the other way, either abandoning the quick-hit content or de-emphasizing it, as display ad prices continue to decline... Continue reading at Digiday

[ Digiday | 2017-01-19 00:00:00 UTC ]
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Cosmopolitan's New Editor Is Bringing Her Health and Digital Know-How to Hearst

Specs Who Michele Promaulayko  Current gig Editor in chief of Cosmopolitan and editorial director of Seventeen Previous gig Editor in chief, Yahoo Health Twitter @michprom Age 46 Adweek: Right around the time that you were named editor of Cosmopolitan, E! began filming a docuseries about... Continue reading at AdWeek

[ AdWeek | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #millennial women #joanna coles #increased acceptance #young women


DBW 2017 Opening Themes: The Trade, Its Resilience, and Its Data

The 2017 Digital Book World conference opened with calls for more data-driven decision-making, despite the inherently subjective nature of book publishing. The post DBW 2017 Opening Themes: The Trade, Its Resilience, and Its Data appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data appeared #book publishing


A Few Words With Digital Book World’s International Fellows

From Greece, Norway, Iceland, and the UK, the DBW 2017 Fellows speak about their successes, their challenges, and why they're traveling to the conference. The post A Few Words With Digital Book World’s International Fellows appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-17 00:00:00 UTC ]
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What Canada’s Shelfie Data Suggests About Ebook Subscriptions

Penguin Random House 'holds an effective veto on the success of ebook subscription services," says Shelfie's Peter Hudson. The post What Canada’s Shelfie Data Suggests About Ebook Subscriptions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-01-13 00:00:00 UTC ]
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Wm. Paul Young’s ‘The Shack’ Heads to the Big Screen: A First Look

Go behind the scenes with Young and check out photos from the highly-anticipated film adaptation of ‘The Shack,’ which opens in theaters nationwide on March 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-11 00:00:00 UTC ]
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Obituary: Paul Goble

Caldecott-winning children’s author-illustrator Paul Goble, widely known for his picture books inspired by Native American culture and lore, died on January 5 at age 83. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-10 00:00:00 UTC ]
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This Digital Publisher Wants to 'Alter the Perception of Cannabis Users'

A sophisticated digital platform was missing from the world of cannabis publishing, so Derek Riedle and his wife decided to create one. Riedle is the CEO and founder of Civilized, a news and entertainment site that centers on cannabis culture. A "PR guy by training," Riedle worked in... Continue reading at AdWeek

[ AdWeek | 2017-01-10 00:00:00 UTC ]
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Survival Guide 2017: Get Raw Data, Not a Raw Deal

Ad Age's Survival Guide maps the changes and challenges in the year ahead, from new ad-tech wars to shifting policies in Washington, D.C.As digital marketers confronted rampant problems with online metrics last year, they were especially jolted by Facebook, which revealed in a series of... Continue reading at Advertising Age

[ Advertising Age | 2017-01-09 00:00:00 UTC ]
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Profits Rose by Double Digits at HBG

In a letter to employees, HBG CEO Michael Pietsch said that excluding Perseus, profits rose 25%. The increase was higher when Perseus is included. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-04 00:00:00 UTC ]
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Book and Reading Data Points from Amazon.com

The bestselling books over the holidays at the e-tailer were 'Diary of a Wimpy Kid: Double Down,' 'Harry Potter and the Cursed Child,' and a children's backlist book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-12-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bestselling books #wimpy kid #harry potter #cursed child


BA's Godfray 'optimistic' about bookshop numbers in 2017

The Booksellers' Association has struck an optimistic note with members in its newsletter and review of 2016 ahead of Christmas, predicting a possibility of more bookshop openings than closures in 2017. Continue reading at The Bookseller

[ The Bookseller | 2016-12-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #optimistic note