Cornerstone wins five-way auction for Nike marketer's guide to creativity

Cornerstone has triumphed in a five-way auction to publish a guide to creativity from a former chief marketing officer at Nike, Greg Hoffman. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-11-20 06:18:40 UTC ]

Other Publishing stories related to: 'Cornerstone wins five-way auction for Nike marketer's guide to creativity '


Picador wins eve-of-Fair auction for Miniaturist

Picador has seen off competition from 11 other publishers to win a fiercely contested six-figure... Continue reading at The Bookseller

[ The Bookseller | 2013-04-15 00:00:00 UTC ]
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Fig Tree wins auction for Emma Hooper debut

In a major deal ahead of London Book Fair, Fig Tree has won a five-way publisher auction for... Continue reading at The Bookseller

[ The Bookseller | 2013-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fig tree #publisher auction


Hodder, Penguin and Bloomsbury win at BMS marketing awards

The Book Marketing Society's best marketing campaign awards for autumn 2012 have seen wins... Continue reading at The Bookseller

[ The Bookseller | 2013-03-04 00:00:00 UTC ]
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Sceptre wins six-way auction for debut

  Sceptre has won a six-way auction to acquire a debut novel described as "impressive... Continue reading at The Bookseller

[ The Bookseller | 2012-10-26 00:00:00 UTC ]
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Picador wins auction for Iceland debut

Picador has won a hotly-contested auction for Burial Rites, a debut novel set in Iceland in the... Continue reading at The Bookseller

[ The Bookseller | 2012-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hotly-contested auction #burial rites


Design and marketing targeted at Creativity Day

Next Thursday will see the largest gathering of book marketing professionals this year as 170... Continue reading at The Bookseller

[ The Bookseller | 2012-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #largest gathering


Wimpy Kid wins BMS marketing gong

The marketing campaign for Diary of a Wimpy Kid: Cabin Fever by Jeff Kinney has won the latest... Continue reading at The Bookseller

[ The Bookseller | 2012-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaign #wimpy kid #cabin fever #jeff kinney


TBH wins eight-way auction for Aftermath

The Bodley Head has secured the rights to academic Lewis Dartnell’s new title after an... Continue reading at The Bookseller

[ The Bookseller | 2012-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bodley head


Fourth Estate wins auction for traveller tale

Fourth Estate has acquired the story of a young Irish traveller after a four-way auction. Claire... Continue reading at The Bookseller

[ The Bookseller | 2011-12-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fourth estate


Gollancz wins six-figure auction for SF series

Written By: Charlotte Williams Publication Date: Tue, 11/10/2011 - 11:47 Gollancz has won out in a "hard-fought" auction, with three publishers in the final round, acquiring world rights to three books in a new science-fiction series for a six-figure sum. Deputy publishing director Simon... Continue reading at The Bookseller

[ The Bookseller | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #final round #six-figure sum #ian drury #sheil land


Transworld wins nine-way auction for debut

Written By: Charlotte Williams Publication Date: Tue, 27/09/2011 - 09:20 Transworld and Random House Australia have acquired debut novel The Light Between Oceans by M L Stedman, winning a nine-way auction for the title. Doubleday editorial director Jane Lawson bought UK and Commonwealth rights... Continue reading at The Bookseller

[ The Bookseller | 2011-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beverley cousins


S&S wins auction for Faulkner cookbook

Written By: Graeme Neill Publication Date: Wed, 14/09/2011 - 09:24 Simon & Schuster Illustrated has won an auction to publish a cookbook by 2010 "Celebrity Masterchef" winner Lisa Faulkner. Francine Lawrence, editorial director at Simon & Schuster Illustrated, bought world rights in a... Continue reading at The Bookseller

[ The Bookseller | 2011-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #celebrity masterchef #francine lawrence #jonathan conway


W&N wins auction for second Semple novel

Written By: Charlotte Williams Publication Date: Fri, 10/06/2011 - 10:49 Weidenfeld & Nicolson has triumphed in an auction for the second novel by American author Maria Semple, staking a six-figure sum for the title. Editorial director Arzu Tahsin bought UK and Commonwealth rights to... Continue reading at The Bookseller

[ The Bookseller | 2011-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-figure sum #andrew kidd #final round


Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #industry professionals #bestselling author


Creative Industries Federation calls on government to help creative businesses survive

The UK's self-employed creative workforce will be "hit hard", according to the Creative Industries Federation, raising concerns the Chancellor's measures in response to the coronavirus outbreak "fall short of guaranteeing these workers’ income".  Continue reading at The Bookseller

[ The Bookseller | 2020-03-18 05:26:17 UTC ]
More news stories like this | News stories tagged with: #hit hard #coronavirus outbreak #fall short


Creative England to merge with Creative Industries Federation

The Creative Industries Federation is uniting with Creative England to become one organisation, officially launching in spring 2020. Continue reading at The Bookseller

[ The Bookseller | 2019-09-24 20:42:14 UTC ]
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British writers can’t win the big US prizes, so why can Americans win the Booker? | Tibor Fischer

Opening the prize to global competition has been good for its profile, good for US writers - and a problem for novelists here and from the CommonwealthTonight the five judges of the Man Booker prize will announce this year’s winner. It was also the votes of five judges that chose the winners at... Continue reading at The Guardian

[ The Guardian | 2017-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #british writers


CI4: Finding a Win-Win for Indie Booksellers and Libraries

How independent booksellers and libraries are collaborating on programs to benefit kids and help out the bottom line. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie booksellers #independent booksellers #bottom line


Amazon Keeps Firm Grip on E-book Market, Even as the Format Loses Market Share

With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #firm grip #e-book market #consumer spending


Best Practices: Three Ways Marketers Can Go Back to Basics to Regain Market Share

When Led Zepplin wrote its iconic rock anthem in 1970, "Dazed and Confused," it could've been describing today's marketing landscape. I believe many marketers are simply scratching their heads about the right ways to reach consumers today. Billions of ad dollars are being thrown at a wide... Continue reading at Advertising Age

[ Advertising Age | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #disappointing results #things digital #simply isn #holy grail