Publishers are hopeful about the chance to finally turn their Facebook videos into a revenue stream, but creative challenges await them. Ads could bring a welcome source of revenue, but videos will have to be edited with breaks in mind. And most online video that's out there now isn't good enough to keep people watching through ads, said David Mendels, CEO of Brightcove. “Don’t assume that every 30-second cat video can sustain a midroll,” he said. “Consumers will rebel.” The post ‘Consumers will rebel’: Publishers face creative challenges with Facebook’s mid-roll video ads appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-01-13 00:00:00 UTC ]
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Over the next two weeks, some of the biggest Internet companies and publishers will showcase their original programming in an annual attempt to attract advertising dollars. The events, taking place in New York under the banner of the Digital Content ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-04-27 00:00:00 UTC ]
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This June, Canadian ebook retailer Kobo will publish its first original ebook when it releases Kevin Donovan's 'Jian Ghomeshi: Secret Life.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-27 00:00:00 UTC ]
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High court backs Hachette against Hesperus Press, British publisher of Jonas Jonasson’s The 100-Year-Old Man, after claims of missing royalty paymentsThe high court has ordered the British publisher of Jonas Jonasson’s smash-hit novel The 100-Year-Old Man Who Climbed Out of the Window and... Continue reading at The Guardian
[ The Guardian | 2015-04-27 00:00:00 UTC ]
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#cease publishing
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When disaster strikes, technology can often be put to good use. Following the devastating earthquake that struck Nepal this week, Google and Facebook are among the companies helping those in the area, as well as people looking for friends and relatives. Google's People Finder does very much what... Continue reading at Betanews
[ Betanews | 2015-04-26 00:00:00 UTC ]
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#enables people
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Poet Roger McGough has criticised the lack of submissions for the 2015 Children's Poetry Award, for which he is chair of the judges, saying "so few publishers are producing poetry books for children and young people." McGough was speaking as the shortlist for the £1,000 award, made by The... Continue reading at The Bookseller
[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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Conran Octopus has signed a book covering Vogue magazine's relationship with jewellery, authored by Vogue jewellery editor Carol Woolton. Vogue the Jewellery will be published as a £75 hardback printed in a large, silk-bound format and packaged in a foil-blocked clamshell case. Continue reading at The Bookseller
[ The Bookseller | 2015-04-25 00:00:00 UTC ]
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HarperCollins has appointed Oli Malcolm to the role of publishing strategy director for fiction, non-fiction and Avon. Continue reading at The Bookseller
[ The Bookseller | 2015-04-24 00:00:00 UTC ]
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One of India's most influential publishers tells the BBC that it's 'very hard' to make money in the Indian book industry. Continue reading at BBC World
[ BBC World | 2015-04-24 00:00:00 UTC ]
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#tough market
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In this week's Digiday Podcast, Troy Young, president of digital media at Hearst Magazines, joined us to discuss how traditional media companies change -- and what will determine the winners in the fast-changing digital media market. "The whole publishing mechanism for digital is very different... Continue reading at Digiday
[ Digiday | 2015-04-24 00:00:00 UTC ]
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The Apple Watch is officially out today, but the so-called wearable has already sparked an arms race among media companies vying for attention on your wrist.(Does that make it a wrist race?)Newspapers, TV news networks, magazine publishers and radio stations have introduced apps for the Watch.... Continue reading at Advertising Age
[ Advertising Age | 2015-04-24 00:00:00 UTC ]
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Donald H. McGee, former president and publisher of Courage Books, an imprint of Running Press passed away in Sarasota, Fla. on April 20. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
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Judge Orinda Evans has denied publishers’ bid to gather new evidence in the closely-watched Georgia State University e-reserves case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-23 00:00:00 UTC ]
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Google is testing a new advertising product seen as the last piece it needs to complete its ad tech superstructure. The search giant is building a data management platform to help target ads and connect brands with people online more effectively, according to sources familiar with the plans. ... Continue reading at AdWeek
[ AdWeek | 2015-04-23 00:00:00 UTC ]
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From the time its first installment was published, “Til Death Do Us Part,” a powerful series about domestic abuse in South Carolina from the Charleston Post and Courier, seemed destined for Pulitzer Prize contention. And on ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-04-22 00:00:00 UTC ]
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Andrea Fuentes of illustrated books publisher La Caja de Cerillos — Match Box Editions — outlines how she is trying to revolutionize reading in Mexico The post A Publishing Manifesto from Mexico’s Match Box Editions appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-04-22 00:00:00 UTC ]
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The Union for Reform Judaism will halt its publishing program, and its backlist will be picked up by Berhman House and the Central Conference of American Rabbis. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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More on the Family Christian bankruptcy; the newest awards season lists; the Dalai Lama gets a book for his 80th birthday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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#short takes
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Facebook today unveiled changes to the way its news feed algorithm distributes page posts, giving more credence to posts by users' friends than from publishers. For instance, news articles with many likes and comments have typically appeared high up in users' news feeds, but that is being... Continue reading at AdWeek
[ AdWeek | 2015-04-22 00:00:00 UTC ]
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CrossBooks, the self-publishing division of B&H Publishing Group, is closing its doors. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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At the urging of a coalition of publishers, regulations prohibiting American publishers from working with authors in the war-torn region was recently lifted, under a general license. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-04-22 00:00:00 UTC ]
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