The Conde Nast of old aimed to sign star scribes like Christopher Hitchens and photographers like Annie Lebowitz. The Conde Nast of now has its sights set on YouTube stars.To meet the content demands of its growing millennial audience, the magazine publisher's digital-video division, Conde Nast Entertainment, has begun signing YouTube stars to wide-reaching agreements that will make the publisher the exclusive representative for the creators' digital deals, including ad sales for their YouTube channels. As part of the deals, the YouTube creators will star in original shows to air on Conde Nast's properties and contribute to its various publications.The first of these deals is with make-up artist Kandee Johnson, whose main YouTube channel boasts 2.4 million subscribers and has notched 262.9 million views. Ms. Johnson will star in a number of original series to be produced by Conde Nast Entertainment. Those series will run across Conde Nast's YouTube channels, publication sites and its streaming video site, The Scene, as well as on properties that it has syndication deals with, such as AOL, Yahoo, Dailymotion, Roku and Xbox. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
News tagged with:
#sights set
#youtube stars
#youtube channels
#original shows
Publishers including Maxim, Radar Online, Guitar World and USA Today Sports Media are experimenting with a pay wall that instead of charging readers requires them to watch an advertiser's video. The tactic, which uses a system ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pay wall
#radar online
Instagram today made its three-weeks-old videos feature embeddable, giving publishers and marketers another option to Twitter Vine, YouTube and Vimeo when it comes to making content more multimedia. In other words, anybody can now grab an Instagram video or photo and post it on their own... Continue reading at AdWeek
[ AdWeek | 2013-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hit publish
#news organization
At the Tokyo International Book Fair the focus finally shifted away from devices to actual ebooks, but hype of their immediately transforming the business was toned down. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ebook market
Perform has hired Martyn Jones, the former publishing director for Stuff and FourFourTwo, as its global brand sponsorship director as part of the company's expansion. Continue reading at Media Week
[ Media Week | 2013-07-05 00:00:00 UTC ]
More news stories like this |
"Why, sometimes I've believed as many as six impossible things before breakfast." ― Lewis Carroll, Alice in Wonderland I've been to see ALICE -- though there was no looking glass to jump through, just a retina scanner and one very long elevator ride down into the earth. I've toured a CMS... Continue reading at Engadget
[ Engadget | 2013-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#impossible things
#online publishing
Lynn Liedman wakes up every morning looking for the Minneapolis Star Tribune. She’s been a loyal subscriber for years, but it wasn’t until this summer that she really got hooked. She’s not reading for news. Inst ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-03 00:00:00 UTC ]
More news stories like this |
Paula Deen was supposed to release "Paula Deen's New Testament: 250 Favorite Recipes, All Lightened Up" in October. But Ballantine Books canceled the release, even though it was already No. 1 in pre-orders on Amazon. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#paula deen
Rupert Murdoch's media empire News Corp is in the process of being split into separate publishing and entertainment companies. Continue reading at BBC World
[ BBC World | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#rupert murdoch
#entertainment companies
The Daunt Books imprint is to begin publishing original fiction, in an "exciting development... Continue reading at The Bookseller
[ The Bookseller | 2013-06-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#original fiction
#daunt books
Technology is a powerful tool, especially for helping develop young minds. Children today are growing up immersed in 3D graphics and complex games, and using a keyboard, mouse, or touchscreen interface is second nature to them. With convertible Ultrabook systems able to transform from tablet... Continue reading at PC World
[ PC World | 2013-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#powerful tool
#learning tool
Part of the agenda of New Vessel Press, a recently launched ebook publisher, is to demonstrate that translated fiction can be as entertaining as it is edifying. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vessel press
#translated fiction
Veronica Roth will release four short stories written from the point of view of 'Divergent' hero Four. The first will be released a month before the last book in the trilogy comes out. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#veronica roth
Magnify, a video distribution and curation startup, has raised $1 million from a group of investors that includes TED conference producer Chris Anderson and Chris Kelly, Facebook's former chief privacy officer. Magnify, which has previously raised $4.2 million over five years, helps publishers... Continue reading at AllThingsD
[ AllThingsD | 2013-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#video distribution
#york-based company
A day after news broke of actor James Gandolfini's death, entertainment magazines are lining up content to commemorate The Sopranos star’s life and work. An Entertainment Weekly spokesperson said that the magazine would include a tribute to Gandolfini in its “All Time Greatest” double issue, on... Continue reading at AdWeek
[ AdWeek | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news broke
#news updates
#vanity fair
#oral history
The former L.A. County prosecutor's high-stakes tale of crime, celebrity and the courtroom can be suspiciously convenient, but it's all in good fun.No one knows celebrity murder trials better than Marcia Clark, the former prosecutor in the L.A. County district attorney's Special Trials Unit.... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marcia clark
#media outlets
A blow-by-blow account of how Apple and five of America's six largest publishers ended up on the wrong end of price-fixing allegations by the Department of Justice, from PW senior writer Andrew Richard Albanese. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#wrong end
The man the Department of Justice calls the "chief ringleader" of Apple's alleged conspiracy to raise ebook prices finally takes the stand in the government's price-fixing case against Apple. Continue reading at AllThingsD
[ AllThingsD | 2013-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#price-fixing case
A general meeting to discuss plans for CILIP, the Chartered Institute of Librarians and... Continue reading at The Bookseller
[ The Bookseller | 2013-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#general meeting
#chartered institute
Reader's Digest Association has long maintained a strong display ad presence, but the group is now turning its focus to video sales. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-12 00:00:00 UTC ]
More news stories like this |
The Hearst Magazines Digital Media division oversees more than 28 websites and 14 mobile sites, and is formulating strategies to increase advertiser ROI in the digital space while also enhancing the user experience and level of engagement across all of its brands. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital space
#user experience