Condé Nast college to offer Vogue-branded fashion course

Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at 'Media Week'

[ Media Week | 2011-09-14 00:00:00 UTC ]
News tagged with: #central london #magazine brands

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How brands are keeping audiences engaged in a competitive content world

Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday

[ Digiday | 2022-11-16 15:33:50 UTC ]
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Beneath Its Pink Cover, ‘Lessons in Chemistry’ Offers a Story About Power

The best-selling debut author Bonnie Garmus created Elizabeth Zott, a chemist battling a sexist 1950s establishment, as the role model she craved — and found that readers wanted the same. Continue reading at The New York Times

[ The New York Times | 2022-11-16 14:07:21 UTC ]
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Pirated e-book site Z-Library vanishes—sending college students into a panic

Here’s what’s been going on with the site—plus some alternatives for accessing free e-books. Many a desperate college student has turned to Z-Library, a site for pirated e-books, as an alternative to expensive textbooks. But on Friday, the site suddenly went dark, sending students who relied on... Continue reading at Fast Company

[ Fast Company | 2022-11-04 18:00:00 UTC ]
More news stories like this | News stories tagged with: #pirated e-books #e-book

Hoopla Offers 'MasterClass' Content to Libraries

Four of MasterClass's popular streaming tutorials are now available to public library patrons via the hoopla app with more classes to be added monthly. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-04 05:00:00 UTC ]
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Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen

Barnes & Noble is Offering Buy One, Get One 50% Off on Hundreds of Books

Barnes & Noble is currently holding a huge Buy One, Get One 50% Off sale applied to hundreds of titles, both in store and online. Continue reading at Book Riot

[ Book Riot | 2022-10-13 17:01:37 UTC ]
More news stories like this | News stories tagged with: #barnes noble

Marketing in the metaverse—what science fiction can teach brands about Web3

With marketing ploys that are just transaction schemes extended into a digital space, marketers are falling behind the innovation pack. Continue reading at Advertising Age

[ Advertising Age | 2022-09-22 09:30:00 UTC ]
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A Visible Man by Edward Enninful review – the long road to Vogue

A refreshingly intimate account of Enninful’s rise from refugee status to editor-in-chiefEdward Enninful’s memoir gives the impression of someone in perpetual motion. He has, after all, made the journey from refugee to the hallowed offices of Condé Nast, becoming the editor-in-chief who brought... Continue reading at The Guardian

[ The Guardian | 2022-09-15 10:00:43 UTC ]
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How the Karma’s World Doll Launch Became a Meeting Ground for Brands and Culture

Karma's World is officially making its mark, and Chris "Ludacris" Bridges couldn't be happier. That's because it took the award-winning rapper, actor, producer and now children's book author over a decade to bring the animated children's program to audiences. Now, the show and its titular... Continue reading at AdWeek

[ AdWeek | 2022-08-25 15:59:04 UTC ]
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ALA Responds as Legislation Threatens Librarians for Offering Information on Abortion Services

ALA says it is “developing guidance” for libraries and library workers and working with other organizations to “oppose any efforts to limit access to constitutionally protected information or limit privacy protections” for library users. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-11 04:00:00 UTC ]
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'iCarly' alum Jennette McCurdy alleges Nickelodeon offered her hush money

'iCarly' and 'Sam & Cat' star Jennette McCurdy says in her new memoir that Nickelodeon offered her $300,000 not to talk about her experiences there. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-08-06 01:42:15 UTC ]
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College textbook maker Pearson eyes NFTs to claim a cut of second-hand sales

NFT advocates often tout the technology's ability to grant the creator a cut of second-hand sales as one of its major attributes. Artists can earn from one of their digital creations years after first selling it. Others are looking at NFTs to earn a buck from the secondary market too, including... Continue reading at Engadget

[ Engadget | 2022-08-03 20:10:20 UTC ]
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Reader does this question need a comma? A new book offers grammar help.

Roving grammarian Ellen Jovin helps settle questions about commas, split infinitives and more in “Rebel With a Clause” Continue reading at The Washington Post

[ The Washington Post | 2022-07-26 12:00:53 UTC ]
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International Publishing Offers Tributes to the Late Alain Gründ

A leader among the industry's most influential organizations, Alain Gründ is remembered in a new book by Hugo Setzer as 'a visionary.' The post International Publishing Offers Tributes to the Late Alain Gründ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-18 16:54:06 UTC ]
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British fashion recognises ‘tastemaker’ behind Dazed & Confused magazine

Jefferson Hack, who co-founded the influential 90s journal, has empowered raft of new designers, says industry“I don’t think there’s been a tougher time in fashion since I’ve been doing this,” says the tastemaker and independent publisher Jefferson Hack, who co-founded Dazed & Confused... Continue reading at The Guardian

[ The Guardian | 2022-07-16 17:05:13 UTC ]
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Brands can make Hollywood-level entertainment. This guy proved it

Jae Goodman has spent 16 years convincing brands like Nike, eBay, Doritos, and Chipotle to forgo ads and make content that entertains us instead. It all seemingly happened in a flash for Observatory CEO Jae Goodman. First, on June 9, Apple TV+ announced a multiyear deal with Nike’s Waffle Iron... Continue reading at Fast Company

[ Fast Company | 2022-07-16 07:00:30 UTC ]
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When Books Become Brands, Graphic Design Is Key

In the first of a planned series of webinars focusing on branding as a metaphor for modern times, the American Institute of Graphic Arts hosted a conversation aimed at illuminating how books have become recognizable brands. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-12 04:00:00 UTC ]
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Germany’s Bookwire Now Offers Artificial Narration for Audiobooks

Text-to-speech automated audiobook narration arrives at Bookwire, amid the company's insistence on its respect for human narration. The post Germany’s Bookwire Now Offers Artificial Narration for Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-27 12:12:31 UTC ]
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Cannes Today—Netflix x Google, Paris Hilton x Gary V, and the branded yacht scene explained

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in... Continue reading at Advertising Age

[ Advertising Age | 2022-06-21 20:59:38 UTC ]
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