Coca-Cola and Marvel’s Latest Collab Uses AR to Entice Comic Fans

Coca-Cola is using augmented reality to enhance its latest collaboration with Disney, allowing consumers to unlock digital collectibles by scanning limited-edition packaging featuring illustrations of more than 30 Marvel characters. The brand introduced the campaign with a film blending live action and animation employing a 2D comic book style. The spot shows a weary comic... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-08 18:05:36 UTC ]
News tagged with: #latest collab #augmented reality #latest collaboration #allowing consumers #brand introduced #animation employing #spot shows #weary comic #comic book

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VIDEO: International festival of comic books

Comic book fans gather in the French city of Angouleme to celebrate the 39th international festival of comic books. Continue reading at BBC News

[ BBC News | 2012-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international festival #comic books #french city


Phoenix comic to rise in January 2012

The Phoenix story comic, which launches on 7th January 2012, will be distributed nationally by... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
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Ebury and HC win latest BMS awards

Written By: Lisa Campbell Publication Date: Wed, 26/10/2011 - 14:59 Caitlin Moran’s How to Be a Woman and Darren Shan’s Ocean of Blood have won the BMS seasonal adult and children’s marketing campaign awards respectively. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-26 00:00:00 UTC ]
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Bookstores Drop Comics After Amazon Deal With DC

Jim Lee, co-publisher of DC Entertainment, showcases the graphic novel "Superman: Earth One" on the Kindle Fire. Continue reading at The New York Times

[ The New York Times | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc entertainment #amazon deal #kindle fire


Super Thursday fans media coverage

Written By: Graeme Neill Publication Date: Thu, 29/09/2011 - 09:37 Super Thursday has begun with a welter of press coverage about one of the busiest days in the publishing calendar. Today, 225 hardbacks hit shops including titles by Jamie Oliver, Alan Partridge, James Corden and Robert Harris.... Continue reading at The Bookseller

[ The Bookseller | 2011-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #press coverage #publishing calendar #jamie oliver #alan partridge #james corden #robert harris


Former Marvel Entertainment Exec Joins Martha Stewart Living Omnimedia as CFO

Martha Stewart Living Omnimedia names Ken West as its new chief financial officer. West replaces Kelly Turner, who left the company in January. MSLO’s new addition comes from Marvel Entertainment, an American entertainment company where he held the executive vice president and chief financial... Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marvel entertainment


French authors cautious on latest Google deal

Written By: Barbara Casassus Publication Date: Wed, 31/08/2011 - 15:01 French authors have given a cautious welcome to last week’s agreement for Google to scan out-of-print or unavailable copyrighted books published by the La Martinière group. Although applauding the US giant’s wish to respect... Continue reading at The Bookseller

[ The Bookseller | 2011-08-31 00:00:00 UTC ]
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Derwent Bookshop latest indie to shut

Written By: Lisa Campbell Publication Date: Wed, 24/08/2011 - 08:53 Derwent Bookshop in Cumbria has become the latest independent bookshop to signal its closure, blaming competition from other vendors, the existence of ebooks and internet bookselling for its demise. The Workington-based shop,... Continue reading at The Bookseller

[ The Bookseller | 2011-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #internet bookselling #great sadness #derwent bookshop


SEC Files Insider Trading Charges in Disney-Marvel Deal

The Securities and Exchange Commission has charged a California man with insider trading in the run-up to the 2009 Disney-Marvel deal. The SEC says Toby G. Scammell took advantage of his girlfriend, an "extern" working at Disney's corporate strategy department, to learn about the company's $4... Continue reading at AllThingsD

[ AllThingsD | 2011-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exchange commission #press release


DFC comic rises as The Phoenix

Written By: Caroline Horn Publication Date: Fri, 29/07/2011 - 14:15 The former DFC comic is being revived as The Phoenix, under an independent company backed by an anonymous investor. read more Continue reading at The Bookseller

[ The Bookseller | 2011-07-29 00:00:00 UTC ]
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Bolton latest to confirm library closures

Written By: Benedicte Page Publication Date: Thu, 28/07/2011 - 15:17 Five Bolton libraries are to be closed, after a decision by the council's executive earlier today. According to reporting from the meeting by The Bolton News, the executive voted to select an option which would see five... Continue reading at The Bookseller

[ The Bookseller | 2011-07-28 00:00:00 UTC ]
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Latest Digital IQ Index Says Top-Ranked TIME is “Genius”

TIME is ranked number one in the latest Digital IQ Index from "digital innovation think tank" L2 that measures the digital aptitude and ad revenue-per-page of 87 magazine brands.The rankings were developed by NYU Stern professor Scott Galloway. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital innovation


Vintage Launches Crime Fan Site, 'The Weekly Lizard'

Under the auspices of its Vintage Crime/Black Lizard imprint, Vintage Books is launching the Weekly Lizard, a mobile-optimized online site devoted to news and feature content about crime and mystery writing. While the Weekly Lizard is designed to attract readers interested in crime, mystery and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mystery writing #vintage books


Steve Jobs the Comic Book Hero: An Exclusive Look

PCWorld managed to snag previews of some of the pages, although they are a work-in-progress as the pages have not yet been colored or had speech bubbles put in. Continue reading at PC World

[ PC World | 2011-06-14 00:00:00 UTC ]
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Bodley Head latest to publish Bin Laden title

Written By: Charlotte Williams Publication Date: Mon, 16/05/2011 - 09:06 The Bodley Head has acquired a title looking at the operation that searched for, and finally killed, Osama bin Laden, by al-Qaeda expert Peter Bergen. Publishing director Will Sulkin acquired UK and Commonwealth rights to... Continue reading at The Bookseller

[ The Bookseller | 2011-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bodley head #crown publishing #random house


Auel's latest tops Amazon preorders for 2011

Written By: Lisa Campbell Publication Date: Thu, 24/03/2011 - 15:50 Jean M Auel's new Earth's Children title is Amazon.co.uk's most pre-ordered book of 2011. The Land of Painted Caves: Earth's Children 6 (Hodder & Stoughton), is the last in the Earth's Children series. It will be published... Continue reading at The Bookseller

[ The Bookseller | 2011-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #children series #pre-ordered title #pre-ordered book


Yale latest to buy Wikileaks title

Written By: Charlotte Williams Publication Date: Mon, 28/02/2011 - 15:41 Yale University Press has bought UK rights to a title exploring the WikiLeaks controversy and its repercussions, and will be pushing to publish in March. Politics, economics and current affairs editor Phoebe Clapham... Continue reading at The Bookseller

[ The Bookseller | 2011-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #title exploring #books publisher


Are digital comics the hero or villain?

Timonium's Diamond Comic Distributors to experiment with digital comics distribution with retail partnersDigital entertainment has shaken the retail industry, shuttering your local brick-and-mortar record store, book seller and video rental outlets. Could the neighborhood comic book shop be... Continue reading at Baltimore Sun

[ Baltimore Sun | 2011-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital comics #retail industry #book seller #company plans #digital version


Bradford latest council to announce library closures

Written By: Bookseller Staff Publication Date: Mon, 21/02/2011 - 15:41 A fifth of libraries across Yorkshire face the axe with Bradford the latest city in the region to announce closures. read more Continue reading at The Bookseller

[ The Bookseller | 2011-02-21 00:00:00 UTC ]
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The New Archie Comics

Using a formula that company president Mike Pellerito sums up as "really sexy girls and really funny guys," the venerable comics publisher Archie Comics has been chronicling the exploits of perpetual teenagers Archie, Betty, Veronica, Jughead, Big Moose, and the rest of their Riverdale High... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #archie comics