Coca-Cola and Marvel’s Latest Collab Uses AR to Entice Comic Fans

Coca-Cola is using augmented reality to enhance its latest collaboration with Disney, allowing consumers to unlock digital collectibles by scanning limited-edition packaging featuring illustrations of more than 30 Marvel characters. The brand introduced the campaign with a film blending live action and animation employing a 2D comic book style. The spot shows a weary comic... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-08 18:05:36 UTC ]
News tagged with: #latest collab #augmented reality #latest collaboration #allowing consumers #brand introduced #animation employing #spot shows #weary comic #comic book

Other Publishing stories related to: 'Coca-Cola and Marvel’s Latest Collab Uses AR to Entice Comic Fans'


The Master Screenwriter Who Transforms Your Favorite Comics Into Movies

You’re a fan of Kick-Ass. You’re a fan of X-Men (First Class, not X3 or the Wolverine dreck). You might not know it, but that means you’re a fan of Jane Goldman. She’s the screenwriter behind every comic book turned Matthew Vaughn-directed movie. The post The Master Screenwriter Who Transforms... Continue reading at Wired

[ Wired | 2015-02-12 00:00:00 UTC ]
More news stories like this |


Inside the Economics of Digital Comics with Todd Allen

Todd Allen has been keeping tabs on digital comics since the mid-aughts, and he's just released a ground-breaking new edition of 'The Economics of Digital Comics' that reveals a wealth of financial details rarely disclosed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital comics #todd allen


Read thousands of comic books with a Scribd subscription

Scribd's monthly subscription includes unlimited access to its library of audio and ebooks, and as of today, you can add comics to that list. The service announced that it added over 10,000 comic books for leisurely reading, and the more visually st... Continue reading at Engadget

[ Engadget | 2015-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #read thousands #comic books


Scribd Adds Comics, Graphic Novels

Through agreements with such comics publishers as Marvel and IDW, the ebook subscription service will add more than 10,000 comics and graphic novels to its inventory. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comics publishers #graphic novels


Marvel pulls Sony and 'Spider-Man' into its Cinematic Universe

You can add a few more entries to the long list of comic book movies due in the next few years, as Sony Pictures has revealed its plans for the Spider-Man franchise. As suggested in emails leaked during the recent hacking scandal, the studio has work... Continue reading at Engadget

[ Engadget | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long list #sony pictures


Scribd Unveils ‘Netflix for Comics’

On Tuesday, the San Francisco startup announced that it is expanding its ebook and audiobook subscription service to include unlimited access to more than 10,000 comic books from some of the industry’s biggest publishers, including Marvel, Archie and Valiant. The post Scribd Unveils ‘Netflix for... Continue reading at Wired

[ Wired | 2015-02-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #biggest publishers #including marvel


Finally: DC, Marvel announce new line-up with more female characters

Last summer, two-time National Book Award finalist Gene Luen Yang ("American Born Chinese") gave a rousing speech at the Library of Congress, letting his fellow writers know at the National Book Festival kickoff that the comic-book industry needs to do more, and give itself more liberty, to... Continue reading at Stuff

[ Stuff | 2015-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #female characters #fellow writers


“Valkyrie Bump” Shifts Comics Sales

Recent bestselling comics series like Sex Criminals, Batgirl and Lumberjanes have something in common—enthusiastic support from the Valkyries, an international networking group exclusively organized for women who work in comic shops. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-06 00:00:00 UTC ]
More news stories like this |


La BD est Charlie: A Comics Homage to Fallen Artists

As an homage to Charlie Hebdo, the French Publisher’s Association has published 100,000 copies of a new book, La BD est Charlie, with 183 drawings by top artists. The post La BD est Charlie: A Comics Homage to Fallen Artists appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #charlie hebdo #french publisher #top artists


Comics Win Big at ALA’s 2015 Youth Media Awards

Jillian and Mariko Tamaki's 'This One Summer' is the first graphic novel to receive both a Caldecott Honor and a Printz Honor; while Cece Bell's graphic memoir 'El Deafo' received a Newbery Honor. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic memoir #mariko tamaki #caldecott honor #cece bell


The Guy Who Knows Everything About Comics Finally Made a Graphic Novel

If you've written the book on making comics, what kind of comics do you make? For Scott McCloud, it's an ambitious graphic novel about creativity itself. The post The Guy Who Knows Everything About Comics Finally Made a Graphic Novel appeared first on WIRED. Continue reading at Wired

[ Wired | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ve written #scott mccloud


Murdered Charlie Hebdo staff to be honoured at 42nd Angoulême comic book festival

The Festival de Bande Dessinée has opened and will award a Charlie Freedom of Speech prize among other honoursThe celebrated Angoulême comic book festival opened on Thursday to laughter and tears three weeks after some of France’s best known cartoonists were gunned down in a terrorist... Continue reading at The Guardian

[ The Guardian | 2015-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #speech prize #terrorist attack #satirical magazine #paris offices


Comics Publisher Nobrow Goes Digital

Nobrow's first app launches with seven titles, with plans to add two more per month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-28 00:00:00 UTC ]
More news stories like this |


H&S publishes Bake Off booklet for Comic Relief

Hodder & Stoughton is to publish a booklet to tie in with The Great Comic Relief Bake Off. Costing £2.50, at least £2 will be donated to Comic Relief on every copy of the booklet sold. The booklet will include 14 recipes, an introduction from Mel and Sue, and advice for readers on how to... Continue reading at The Bookseller

[ The Bookseller | 2015-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comic relief #hodder stoughton


Harper CEO Not Testifying in Latest E-book Price-Fixing Case

In a brief brief order this week, Judge Denise Cote ruled that plaintiffs in a second ebook price-fixing case cannot depose HarperCollins CEO Brian Murray. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-27 00:00:00 UTC ]
More news stories like this |


Comics Legend Stan Lee Is First Person To Upload Video To LiveJournal

Native video support is here, true believers!From being a comic book innovator to the only person to appear onscreen in every Marvel Universe movie, Stan Lee has had a lot of firsts in his life. This week he added another to the list—becoming the first person to upload a video to the blogging... Continue reading at Fast Company

[ Fast Company | 2015-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #true believers #stan lee


What the Latest USPS Rate Hike Means for Magazines

“Uncertainty is the new normal.” The post What the Latest USPS Rate Hike Means for Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazines appeared


Facebook cracks down on hoaxes and spam in its latest news feed tweak

Social network will ensure fewer people see posts reported as false by users, but it’s sticking to its policy of being a platform, not a publisherNo, Bill Gates isn’t giving away $5,000 if you share his Facebook photo. No, the Talking Angela app isn’t a front for online paedophiles. And no, an... Continue reading at The Guardian

[ The Guardian | 2015-01-21 00:00:00 UTC ]
More news stories like this |


Image Comics Is Now the #2 Graphic Novel Publisher

Image Comics announced sales gains and 19 new titles at their fourth Image Expo earlier this month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #image comics


Marvel Merges Its Universes With 'Secret Wars'

In a huge shakeup for their publishing program, Marvel is combining its fictional universes and rebooting most of its titles starting with the May event 'Secret Wars.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #secret wars #publishing program