Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media. Starring Saturday Night Live alum Jason Sudeikis in a cast of five real-life artistically minded men in their 30s or early 40s, a dozen videos were developed off premises established by content agency The Story Lab. The blended Scotch whisky appears in casual settings like the dinner table, as the men hold conversations about life, work, creativity and other topics. Each character—there's a surfer, chef, musician and hat designer—has monologue-esque moments in the series, often sharing their personal philosophies. Yeah, it can probably be described as Lifetime for dudes. The series' tagline: "An Original Web Series that Celebrates the Modern Gentlemen Movement." At any rate, the episodes run between three and five minutes and are being pitched with paid ads on Facebook, Google (search), AskMen.com and Playboy.com. It will be pushed through Esquire's online and offline properties as well. "Brotherhood is a collection of stories that paint the picture of today's modern gentlemen," per Lisa Eisenpresser, cofounder and head of development at The Story Lab. "These are multi-hyphenated gentlemen who are handsome, stylish, and aspirational—men who inspire us to pursue lives of passion and purpose. We... Continue reading at 'AdWeek'
[ AdWeek | 2013-11-23 00:00:00 UTC ]
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Square Enix is developing a new mainline Kingdom Hearts game, the publisher announced on Sunday during an event in Tokyo celebrating the franchise’s 20th anniversary. Kingdom HeartsIV sees series protagonist Sora return after 2019’s Kingdom Hearts III concluded the story arc that began with the... Continue reading at Engadget
[ Engadget | 2022-04-10 15:16:36 UTC ]
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Are you tired of getting your short stories rejected by literary magazines with weird names like Ploughshares, The Paris Review, and, lol, The New Yorker? Do you, a writer of a searing, minimalist narratives of longing and loss amid the ruins of late capitalism, need to eat? Sure you do! Well,... Continue reading at Literrary Hub
[ Literrary Hub | 2022-03-17 16:16:55 UTC ]
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Rather than reveal this year's Golden Kite Award winners during its winter conference, the Society of Children's Book Writers and Illustrators presented the awards in a stand-alone program on March 15; the event featured remarks from National Ambassador for Young People's Literature Jason Reynolds. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-17 04:00:00 UTC ]
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Disney Publishing Worldwide is pairing with ESPN to create a new imprint, Andscape Books. DPW and ESPN are both part of the Walt Disney Company, and Andscape is ESPN’s Black media platform. First books will be released later this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-04 05:00:00 UTC ]
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A few months back, Blade Runner director Ridley Scott said a live-action series set in that universe is in the works. The project looks to be a step closer to reality, as Amazon Studios has reportedly put it in development. Amazon's TV and film production arm is said to be fast tracking scripts... Continue reading at Engadget
[ Engadget | 2022-02-11 18:28:55 UTC ]
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Erroll McDonald, v-p and executive editor at Alfred A. Knopf, pays tribute to the legendary Random House editor and industry entrepreneur, who died February 4 at age 93. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-11 05:00:00 UTC ]
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The longtime Random House editor, who combined a deep passion for books with a shrewd business mind and, as a result, made multiple major contributions to 20th Century literary and publishing history, died on February 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-07 05:00:00 UTC ]
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He founded Anchor Books, publishing high-quality paperbacks in the 1950s, then led Random House and helped launch the New York Review of Books. Continue reading at The Washington Post
[ The Washington Post | 2022-02-05 02:25:43 UTC ]
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Olympic gold medallist Kellie Harrington has teamed up with Booker Prize-winning author Roddy Doyle to write her autobiography. Continue reading at The Bookseller
[ The Bookseller | 2022-01-29 11:05:49 UTC ]
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Jacqueline Wilson’s sequel to Enid Blyton’s Faraway Tree books is to launch in May, with publisher Hachette Children’s Books making big plans to celebrate the series’ 80th year. Continue reading at The Bookseller
[ The Bookseller | 2022-01-22 17:59:02 UTC ]
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Hachette UK is boosting its HR team with Kim Kidd (pictured) from the British Council joining as diversity and inclusion manager. Continue reading at The Bookseller
[ The Bookseller | 2022-01-20 02:58:38 UTC ]
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Simon & Schuster Children’s Books has snapped up Oliver and The Great Big Universe, the debut middle-grade series by Jorge Cham. Continue reading at The Bookseller
[ The Bookseller | 2022-01-20 00:40:32 UTC ]
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Stephanie Land, the author of 'Maid,' joins the L.A. Times Book Club on Jan. 25. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-01-19 19:34:16 UTC ]
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Nosy Crow has landed three more titles in Camilla Reid's Peekaboo slider board series, illustrated by Ingela P Arrhenius. Continue reading at The Bookseller
[ The Bookseller | 2022-01-19 18:55:15 UTC ]
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A narrator can make or break the listening experience. Over several related novels, they can become friend (or foe). Continue reading at The Washington Post
[ The Washington Post | 2022-01-16 13:00:49 UTC ]
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Reynolds and Jason Griffin have created a masterful collage of words and art that search for hope amid difficult times. Continue reading at The Washington Post
[ The Washington Post | 2022-01-11 15:00:38 UTC ]
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Cassie Rocks, Farzana Khan, Hannah Beeson, Omara Elling-Hwang (pictured) and Yanmin Zhuchen will take over the running of The FLIP (Female Leadership in Publishing) platform later this month. Continue reading at The Bookseller
[ The Bookseller | 2022-01-09 18:47:31 UTC ]
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Books and culture PR agency ed public relations has launched a series of free online "salons" to demystify the role publicists play within the industry. Continue reading at The Bookseller
[ The Bookseller | 2022-01-08 13:28:05 UTC ]
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White Lion has bagged the first official cookbook inspired by hit television show "Peaky Blinders". Continue reading at The Bookseller
[ The Bookseller | 2022-01-04 23:21:05 UTC ]
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Manga is filled with many ongoing titles, but what if you want to read something that’s finished? Here are the best completed manga series, including Haikyu! by Haruichi Furudate. Continue reading at Book Riot
[ Book Riot | 2022-01-04 11:32:00 UTC ]
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