Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media. Starring Saturday Night Live alum Jason Sudeikis in a cast of five real-life artistically minded men in their 30s or early 40s, a dozen videos were developed off premises established by content agency The Story Lab. The blended Scotch whisky appears in casual settings like the dinner table, as the men hold conversations about life, work, creativity and other topics. Each character—there's a surfer, chef, musician and hat designer—has monologue-esque moments in the series, often sharing their personal philosophies. Yeah, it can probably be described as Lifetime for dudes. The series' tagline: "An Original Web Series that Celebrates the Modern Gentlemen Movement." At any rate, the episodes run between three and five minutes and are being pitched with paid ads on Facebook, Google (search), AskMen.com and Playboy.com. It will be pushed through Esquire's online and offline properties as well. "Brotherhood is a collection of stories that paint the picture of today's modern gentlemen," per Lisa Eisenpresser, cofounder and head of development at The Story Lab. "These are multi-hyphenated gentlemen who are handsome, stylish, and aspirational—men who inspire us to pursue lives of passion and purpose. We... Continue reading at 'AdWeek'
[ AdWeek | 2013-11-23 00:00:00 UTC ]
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Today, the Library of Congress announced that bestselling author Jason Reynolds will serve as National Ambassador for Young People’s Literature for a third year. Reynolds’s extended appointment is an unprecedented event in the history of the program. The position, which was established in 2008,... Continue reading at Literrary Hub
[ Literrary Hub | 2021-09-20 15:03:29 UTC ]
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Blythe Brown, who divorced the bestselling author in 2019, claims newly subpoenaed records show he concealed projects like 'The Lost Symbol' series. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-09-20 13:00:53 UTC ]
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The University of Nebraska Press is launching Zero Street, a series dedicated to novels and short story collections written by LGBTQ+ authors and featuring LGBTQ+ characters and/or themes. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-15 04:00:00 UTC ]
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Hachette Children’s Group has signed a TV option deal for Zanib Mian's Planet Omar series with Bafta award-winning producers Lime Pictures, described as "an incredible milestone for Muslim representation in children’s programming". Continue reading at The Bookseller
[ The Bookseller | 2021-09-13 19:45:34 UTC ]
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A podcast has launched aimed at helping aspiring writers to write a novel, with guest speakers including acclaimed authors such as David Nicholls and Pat Barker. Continue reading at The Bookseller
[ The Bookseller | 2021-09-13 02:25:32 UTC ]
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Hachette Children’s Group has acquired three books in a "thrilling" new middle-grade series by Bloomsbury editorial assistant and author Joel Arcanjo, writing as J J Arcanjo. Continue reading at The Bookseller
[ The Bookseller | 2021-09-07 15:35:55 UTC ]
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Jamie Oliver is aiming to find the next big cookbook star in a TV series from Channel 4 and Penguin Michael Joseph, with the winner securing their own book deal. Continue reading at The Bookseller
[ The Bookseller | 2021-09-06 11:26:19 UTC ]
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The UAE's Emirates Publishers Association met with key African publishing organizations at the Ghana International Book Fair last week. The post Emirates Publishers Association Sends Team to Ghana Book Fair appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-08-31 12:14:32 UTC ]
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Bonnier Books UK imprint Zaffre has acquired two more books in Cathy Lake’s Country Village series, which began with 2020's The Country Village Christmas Show and 2021's The Country Village Summer Fete. Continue reading at The Bookseller
[ The Bookseller | 2021-08-31 08:55:04 UTC ]
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Channel 4 has commissioned Candice Carty-Williams to create a drama series based on her hit novel Queenie (Trapeze). Continue reading at The Bookseller
[ The Bookseller | 2021-08-24 10:55:19 UTC ]
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Minnesota-based independent publisher Milkweed Editions will launch a series of books centered on neurodivergence and what the publisher calls “different ways of languaging” next year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-08-23 04:00:00 UTC ]
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Independent audiobook publisher W F Howes has landed rights to Val McDermid's new Allie Burns series, releasing the first of five audiobooks this week. Continue reading at The Bookseller
[ The Bookseller | 2021-08-20 14:12:25 UTC ]
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There’s a scene in 2014’s Wolfenstein: The New Order where J, a character inspired by Jimi Hendrix, explains to the game’s white protagonist, BJ Blazkowicz, why he’s not fighting. After Blazkowicz talks back, J tells him: "You don't get it, do you? Before all this, before the Germans, before the... Continue reading at Engadget
[ Engadget | 2021-08-19 17:45:33 UTC ]
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Welbeck Flame has acquired three picture books written by actress and comedian Isla Fisher and illustrated by Paula Bowles. Continue reading at The Bookseller
[ The Bookseller | 2021-08-18 08:23:08 UTC ]
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Which of these 90s teen series do you remember? We bet you’ll be unlocking some forgotten memories with series like Pink Parrots. Continue reading at Book Riot
[ Book Riot | 2021-08-12 10:36:00 UTC ]
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Scholastic is to release a new set of illustrated books for children and adult fans, based on the TV series "Friends", in partnership with Warner Bros. Continue reading at The Bookseller
[ The Bookseller | 2021-08-12 06:56:45 UTC ]
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Author James Patterson and singer Dolly Parton have teamed up to write a novel about a young woman who comes to Nashville to pursue her music-making dreams. Continue reading at The Bookseller
[ The Bookseller | 2021-08-11 08:44:53 UTC ]
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Saga Egmont has launched new partnerships with indie publishers Muswell Press and Violet Gaze Press with a focus on publishing a range of diverse audiobooks. Continue reading at The Bookseller
[ The Bookseller | 2021-08-09 19:33:37 UTC ]
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Online retail giant Amazon has cut back its pioneering drone delivery team, but says it will still have a Prime Air presence in the UK. Continue reading at The Bookseller
[ The Bookseller | 2021-08-09 16:20:14 UTC ]
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