Chivas Regal is running its first-ever branded Web video series called "Brotherhood" through Dec. 15 on the new Esquire Network's website; the two-month-old NBC Universal initiative is looking to leverage the iconic magazine's brand in the world of cable TV and digital media. Starring Saturday Night Live alum Jason Sudeikis in a cast of five real-life artistically minded men in their 30s or early 40s, a dozen videos were developed off premises established by content agency The Story Lab. The blended Scotch whisky appears in casual settings like the dinner table, as the men hold conversations about life, work, creativity and other topics. Each character—there's a surfer, chef, musician and hat designer—has monologue-esque moments in the series, often sharing their personal philosophies. Yeah, it can probably be described as Lifetime for dudes. The series' tagline: "An Original Web Series that Celebrates the Modern Gentlemen Movement." At any rate, the episodes run between three and five minutes and are being pitched with paid ads on Facebook, Google (search), AskMen.com and Playboy.com. It will be pushed through Esquire's online and offline properties as well. "Brotherhood is a collection of stories that paint the picture of today's modern gentlemen," per Lisa Eisenpresser, cofounder and head of development at The Story Lab. "These are multi-hyphenated gentlemen who are handsome, stylish, and aspirational—men who inspire us to pursue lives of passion and purpose. We... Continue reading at 'AdWeek'
[ AdWeek | 2013-11-23 00:00:00 UTC ]
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Simon & Schuster Children's is to publish Nadia Shireen's first middle-grade series, Grimwood, after winning a heated six-publisher auction. Continue reading at The Bookseller
[ The Bookseller | 2020-09-23 07:15:06 UTC ]
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Sports book publisher Triumph Books is partnering with Authentic Brands Group, owner of the Sports Illustrated brand, to produce a series of frontlist titles based around the venerable sports magazine and its associated properties. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
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Head of Zeus children's imprint Zephyr will publish Extinct, a new eight-book series from TV scientist and author Professor Ben Garrod. Continue reading at The Bookseller
[ The Bookseller | 2020-09-18 05:31:36 UTC ]
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David Walliams has announced his “monstrously funny” next picture book for HarperCollins Children's Books, Little Monsters, with new illustrator Adam Stower. Continue reading at The Bookseller
[ The Bookseller | 2020-09-17 05:46:06 UTC ]
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The murderous unicorns are coming! A 28-year-old lawyer and debut children’s book author from England, Annabel Steadman, has landed what is reportedly the largest children’s book deal ever—a healthy seven figures—for a fantasy adventure series, Skandar and the Unicorn Thief. The series is set in... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-16 16:36:23 UTC ]
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Random House Children’s Books is expanding the Berenstain Bears franchise with Gifts of the Spirit, a new series of faith-based picture books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-15 04:00:00 UTC ]
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Filming has started on ITV drama series “Grace”, an adaptation of Peter James' novels starring John Simm as tenacious detective Roy Grace. Continue reading at The Bookseller
[ The Bookseller | 2020-09-14 12:12:45 UTC ]
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Walker Books has signed M G Leonard's new middle-grade series, launching with Twitch in June 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-09-14 04:55:35 UTC ]
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Simon & Schuster Children's UK and US have won a hotly contested multi-publisher auction for debut author A F Steadman's fantasy adventure series, Skandar and the Unicorn Thief, in a seven-figure (sterling) co-publication deal. Continue reading at The Bookseller
[ The Bookseller | 2020-09-14 04:30:23 UTC ]
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Walker Books has launched a Where's Wally? title as part of a Halloween event to be run in UK museums, in partnership with charity Kids in Museums. Continue reading at The Bookseller
[ The Bookseller | 2020-09-08 04:03:16 UTC ]
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Puffin will publish a new animal detective series from Megan Rix for readers aged six plus. Continue reading at The Bookseller
[ The Bookseller | 2020-09-02 09:37:50 UTC ]
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The London Review Bookshop has partnered with the MUBI streaming service for the broadcast of eight films to be accompanied by fortnightly conversations with writers. Continue reading at The Bookseller
[ The Bookseller | 2020-09-01 17:23:15 UTC ]
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Fresh off of adapting a book series that did pretty well as a TV show, Game of Thrones creators David Benioff and D.B. Weiss are bringing another trilogy of novels to the small screen. Along with Alexander Woo (The Terror: Infamy and True Blood), the... Continue reading at Engadget
[ Engadget | 2020-09-01 15:20:58 UTC ]
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The Booksellers Association has released a video encouraging the public to visit bookshops, as the industry prepares for spate of "super Thursdays" this autumn. Continue reading at The Bookseller
[ The Bookseller | 2020-08-28 00:25:22 UTC ]
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A planned Amazon television adaptation of the late Scottish author Iain M Banks’ space opera, Consider Phlebas, has been cancelled. Continue reading at The Bookseller
[ The Bookseller | 2020-08-26 01:05:38 UTC ]
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Simon & Schuster Children's UK is to publish two rhyming picture books by author Mark Sperring and illustrator Matt Hunt, with the first out next year. Continue reading at The Bookseller
[ The Bookseller | 2020-08-25 22:03:02 UTC ]
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Get immersed in a world and get in deep with the characters in these compelling audiobook series (and learn the length of each series). Continue reading at Book Riot
[ Book Riot | 2020-08-25 10:33:00 UTC ]
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Trapeze and Ordnance Survey will publish their third puzzle book together, The Ordnance Survey Great British Treasure Hunt, in November. Continue reading at The Bookseller
[ The Bookseller | 2020-08-19 20:42:14 UTC ]
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Remember 2018, when things were definitely really bad but we could still touch people who didn’t live with us? It was a simpler (but—make no mistake—still terrible) time, when the House was flipped, everyone was in their feelings, and the city of New York was captivated by a very attractive... Continue reading at Literrary Hub
[ Literrary Hub | 2020-08-13 14:41:38 UTC ]
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Oxford University Press is publishing a new translation of Émile Zola’s Doctor Pascal, marking the first time that the English translation of his complete 20-book Les Rougon-Macquart series has been in print under one publisher. Continue reading at The Bookseller
[ The Bookseller | 2020-08-13 10:21:05 UTC ]
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