China’s Bestsellers for 2017: OpenBook Cites 14.55 Percent Market Growth

With figures from OpenBook's 'Reading X' conference earlier this month, we learn that online book sales in China grew 28.82 percent in 2017, year over year, and brick-and-mortar bookstores were seen to erase the previous year's modest losses. The post China’s Bestsellers for 2017: OpenBook Cites 14.55 Percent Market Growth appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2018-01-31 00:00:00 UTC ]
News tagged with: #post china #brick-and-mortar bookstores

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How to Launch a Successful Multiplatform Marketing Campaign in Nine Easy Steps

Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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Kindle Fire and Paperwhite Readers Coming to China in June

Reports from China say Amazon will launch both the Kindle Paperwhite and Fire devices in China this June, prices range from 849 RMB ($134) for the Paperwhite and 1400-1500 RMB ($222-238) for the Fires. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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Patty Marks: Sex, Romance, and Erotic Bestsellers

The beginnings of Ellora’s Cave, the Akron, Ohio–based publisher of erotic romance fiction, have become something of a publishing business legend. Tina M. Engler, a single mom at the time, began writing the kind of romance novels she wanted to read—novels written with explicit descriptions of... Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-25 00:00:00 UTC ]
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HuffPo’s Andrew Losowsky Tweets about Social Media for Book Marketers

How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
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Censorship Be Damned: Fifty Shades of Grey Makes Its Way Into China

Despite the lack of a publisher and censorship issues, pirated copies of "Fifty Shades of Grey" are proving popular at Chinese online bookstores. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-17 00:00:00 UTC ]
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Growth in ebook sales slows in 2012

The number of ebooks sold last year grew by 43 percent, but that's a fairly small increase compared to the triple-digit increases of past years. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-16 00:00:00 UTC ]
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Are Publishers in South Korea Gaming Their Bestseller Lists?

Allegations of stockpiling and best-seller list manipulation have rocked the publishing world in South Korea as publishers combat decreasing book sales. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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'Fifty Shades of Grey' comes to China via pirated copies

'Fifty Shades of Grey,' having conquered the British and American book markets, has now arrived in China. But readers are discovering the book through pirated copies. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-15 00:00:00 UTC ]
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Book Marketing Q&A: Jeff Yamaguchi Talks Advertising

Jeffrey Yamaguchi, Director of Digital Marketing at Abrams Books, talks about what today's book marketers need in their toolbox to execute successful advertising campaigns. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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'Exponential' growth for international rights

Publishers are maximising international rights revenue as they seek to spread risk away from... Continue reading at The Bookseller

[ The Bookseller | 2013-05-09 00:00:00 UTC ]
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Book Marketing Q&A: Wiley’s Jeanenne Ray on Building Reader Communities

Jeanenne Ray, Senior Marketing Manager at Wiley, will speak at the Reaching Readers conference about how publishers can build strong readers communities. Here is a sneak preview of her talk. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-06 00:00:00 UTC ]
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Amazon's new China app store could help pave way for Kindle products

Amazon.com has updated its mobile app store to include support for its Chinese customers, in a sign that the U.S. company could be preparing to sell its Kindle e-readers and tablets in the country.The update effectively launches a new version of Amazon's app store built in the Chinese language.... Continue reading at PC World

[ PC World | 2013-05-06 00:00:00 UTC ]
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Amazon Appstore launches in China, continues its world tour

Amazon let its world domination plans be known last month when it asked developers to start submitting apps to line its virtual displays in more countries. While China was notably absent from immediate expansion plans, Amazon launched its Appstore there during the weekend, opening the doors to... Continue reading at Engadget

[ Engadget | 2013-05-06 00:00:00 UTC ]
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Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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'The Hunger Games' trilogy drives juvenile fiction sales up 13.1 percent for 2012

According to a new report by the Association of American Publishers, children's and young adult books experienced a sales jump driven by hardcover sales of Suzanne Collins' trilogy. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-01 00:00:00 UTC ]
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Taiwanese Bookstore Chain Eslite Expands Aggressively into China

Taiwanese bookstore chain Eslite is aggressively expanding beyond its borders, with new stores in Hong Kong and several planned for mainland China, including one in a hotel. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-30 00:00:00 UTC ]
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Free ebook war engulfs China’s big two

A price war earlier this month between two of China’s biggest online booksellers has... Continue reading at The Bookseller

[ The Bookseller | 2013-04-29 00:00:00 UTC ]
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Apple iBookstore Leads Brazil’s Ebook Market in 2013

In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
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Jingdong Battles Dangdang, Amazon for China’s Online Book Buyers

Jingdong, China's third place commercial online bookstore, is boosting its challenge to Dangdang and Amazon's dominance by focusing on service and international titles. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-22 00:00:00 UTC ]
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Book marketing’s next chapter

Book publishing has been famously slow to embrace technology, but some industry executives are hoping it's never too late to change. Taking a page from the tech community, an independent publisher and a top talent agency will announce Monday that they have joined forces to host the first-ever... Continue reading at Crains New York

[ Crains New York | 2013-04-14 00:00:00 UTC ]
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