Children's marketing competition deadline extended

The deadline for the first Bookseller marketing competition has been extended until the 18th September, giving publishers until this Friday to enter their campaigns. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-09-17 00:00:00 UTC ]
News tagged with: #18th september #giving publishers

Other Publishing stories related to: 'Children's marketing competition deadline extended'

Penguin Random House, the “Following Four,” and the Future of Competition

When Penguin and Random House merge, the company will publish half the trade books in the USA. How can the rest of the industry compete? And what will be the impact on Amazon? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade books

How to Launch a Successful Multiplatform Marketing Campaign in Nine Easy Steps

Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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Competition: Kids review picture books

Stuff is teaming up with the NZ Post Children Books Awards in an initiative to promote the importance of books and reading, and to inspire New Zealand's future writers and illustrators. Continue reading at Stuff

[ Stuff | 2013-05-29 00:00:00 UTC ]
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HuffPo’s Andrew Losowsky Tweets about Social Media for Book Marketers

How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketers #ed nawotka

Apple's E-Book Argument: Deals With Publishers Improved Competition

By negotiating for an agency pricing model with publishers, Apple says, it was simply seeking to enter a new market and offer competitive prices. Continue reading at AllThingsD

[ AllThingsD | 2013-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book argument

Children reading more on screen than print, NLT finds

The growth in children’s digital reading is an “opportunity for publishers rather... Continue reading at The Bookseller

[ The Bookseller | 2013-05-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #children reading #digital reading

Book Marketing Q&A: Jeff Yamaguchi Talks Advertising

Jeffrey Yamaguchi, Director of Digital Marketing at Abrams Books, talks about what today's book marketers need in their toolbox to execute successful advertising campaigns. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #abrams books #book marketers

Orion Children's buys middle-grade debut

Orion Children's Books has acquired a debut novel described as "a fresh and exciting new... Continue reading at The Bookseller

[ The Bookseller | 2013-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #orion children

Roddy Doyle moves to Macmillan Children's

Macmillan Children’s Books has acquired a new children’s title by Man Booker Prize-... Continue reading at The Bookseller

[ The Bookseller | 2013-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children

China’s Emerging English-language Book Market

Peter Gordon of Hong Kong's Chameleon Press and Jo Lusby of Penguin China talk discuss the developing English-language market for books in China. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong

Book Marketing Q&A: Wiley’s Jeanenne Ray on Building Reader Communities

Jeanenne Ray, Senior Marketing Manager at Wiley, will speak at the Reaching Readers conference about how publishers can build strong readers communities. Here is a sneak preview of her talk. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sneak preview

South Asia Book Awards for Children’s and YA Literature!

"The Rumor" by Anushka Ravinshankar and "Kids of Kabul" by Deborah Ellis have won the 2013 South Asia Book Awards for Children’s and Young Adult Literature. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ya literature

S&S Children's partners with Box of Awesome

Simon & Schuster Children's Books has partnered with new company Box of Awesome to... Continue reading at The Bookseller

[ The Bookseller | 2013-05-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ss children

Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
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In Morocco, Internet May Lead Children to Books Says Publisher

Amina Alaoui Hachimi from the Moroccan publishing house Yanbow Al Kitab believes the internet is a viable gateway to entice North African children to read. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lead children

Apple iBookstore Leads Brazil’s Ebook Market in 2013

In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook market #ebook sales

Barton joins Macmillan Children’s

Macmillan Children’s Books has appointed Stephanie Barton to the new position of pre-school... Continue reading at The Bookseller

[ The Bookseller | 2013-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #macmillan children

New children’s book fair to run in Shanghai

The China Shanghai International Book Fair is launching a new children’s book fair, which... Continue reading at The Bookseller

[ The Bookseller | 2013-04-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book fair

Book marketing’s next chapter

Book publishing has been famously slow to embrace technology, but some industry executives are hoping it's never too late to change. Taking a page from the tech community, an independent publisher and a top talent agency will announce Monday that they have joined forces to host the first-ever... Continue reading at Crains New York

[ Crains New York | 2013-04-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book marketing #embrace technology #industry executives #tech community #independent publisher #announce monday #joined forces #brick-and-mortar bookstores