Cassell bags fresh Dad Jokes from Instagram account creators

Octopus imprint Cassell has bagged the rights to a fresh book of dad jokes from the creators of hugely popular Instagram account @DadSaysJokes. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-07-31 17:51:07 UTC ]

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Did Someone Say #BlackFriday? Facebook, Instagram Wrap Up Holiday Audiences for Ad Targeting

For any brands still looking to do some holiday shopping, Facebook is making a list of people whose attentions they might want to buy.Starting on Thanksgiving and running through New Year's Day, Facebook and its photo-sharing app Instagram will let brands target ads to people who publish posts... Continue reading at Advertising Age

[ Advertising Age | 2015-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad targeting #holiday shopping #black friday #ad format


Why Instagram Offering Self-Service Carousel Ads Could Attract More Marketers

Touting strong early performances of its Carousel ads, Instagram has opened up the option to buy the multi-photo campaigns through its self-service interfaces. Carousel lets marketers use up to five still images in a single ad, as viewers can swipe through them like virtual magazine pages. ... Continue reading at AdWeek

[ AdWeek | 2015-10-31 00:00:00 UTC ]
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The Borough Press bags Bennett brace

The Borough Press commissioning editor Cassie Browne has signed two further novels from Andrea Bennett. The author was signed by the HarperCollins imprint through its open submissions scheme. Borough released Bennett’s début, Galina Petrovna’s Three-Legged Dog Story, in the UK in August, and... Continue reading at The Bookseller

[ The Bookseller | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #andrea bennett #harpercollins imprint #international territories


Bodley bags austerity critique by Varoufakis

The former finance minister of Greece, Yanis Varoufakis, will publish And the Weak Suffer What They Must? in April 2016. It is described as “a devastating and comprehensive critique of the economics and politics of austerity”. Will Hammond, editorial director at The Bodley Head, acquired UK... Continue reading at The Bookseller

[ The Bookseller | 2015-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finance minister #bodley head #acquired uk #nation books #significant deal


The world's first true Instagram novel

Instagram has seen its share of photo essays, profiles and short stories. But no one has used the image-sharing network to publish an entire novel - at least not until Matilda and Harry. Continue reading at Stuff

[ Stuff | 2015-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #photo essays #short stories


Facebook Expands Mobile Video Feature That Helps Content Creators Make Money

In July, Facebook made a big move into YouTube's turf with plans to launch Suggested Video—a feed of curated video clips from brands like Funny or Die, the NBA and Tastemade. After a small test over the past three months, it's now showing up in more mobile news feeds. Clicking on a video from a... Continue reading at AdWeek

[ AdWeek | 2015-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taco bell #jet blue #platform level #makes sense #super bowl


AdBlock Plus creator to set up independent board to oversee 'whitelist'

Eyeo’s move follows court victory against German publisher Axel Springer, which claimed it breached laws on competition, copyright or market dominanceThe company behind popular ad blocking software AdBlock Plus has said it will set up an “independent board” to oversee its list of acceptable ads,... Continue reading at The Guardian

[ The Guardian | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad-blocking software #final decision #reportedly signed


Country Spotlight: Malaysia: A Mixed Bag for Bookselling

For the Malaysian bookselling and publishing communities, the first quarter of the year leading up to the 6% goods and services tax (GST) implementation on April 1 was tumultuous and disruptive. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #country spotlight #mixed bag


Getting Creative With Accountability

Publishers are using new methods to give advertisers a better picture of ROI. The post Getting Creative With Accountability appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #give advertisers


Former Clipper Matt Barnes gets shut down by Rihanna on Instagram

In an interview with TMZ on Sunday, Matt Barnes was questioned about his relationship with Rihanna. "Rihanna is my friend right now, so we'll see where it goes," Barnes said. Barnes went on to say that there "possibly" could be a future with her, adding that they're "just past the crush stage."... Continue reading at Los Angeles Times

[ Los Angeles Times | 2015-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #matt barnes


Amazon Fresh on cusp of launching in UK

Amazon could be on the cusp of launching a grocery delivery operation in the UK after leasing a warehouse from Tesco, it has been reported. Retail Week reported  the e-commerce giant has agreed a 10-year lease with Tesco for a warehouse in Surrey, which is currently being revamped by Clegg Food... Continue reading at The Bookseller

[ The Bookseller | 2015-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-commerce giant


Four Questions for...Immigrant Writing Prize Creator Ilan Stavans

The Restless Books publisher, and creator of the just-announced Prize for New Immigrant Writing, said he hopes the literary honor will help dispel negative stereotypes of immigrants. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-06 00:00:00 UTC ]
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Salesforce taps Instagram's new API with tailored marketing tools

Users of Salesforce’s Marketing Cloud on Tuesday gained easier access to Instagram’s roughly 300 million users thanks to an integration made possible by a new API.Marketers can now use Salesforce’s cloud software to buy and manage Instagram advertising, publish content and offer customer service... Continue reading at PC World

[ PC World | 2015-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish content #select group


10 Viral Content Creators Who Electrify Fans by the Millions

Going viral used to be a digital equivalent of winning the lottery, but today's hottest content creators have cracked the code for bringing fans back again and again. For some, this consistent success has opened up brand opportunities, book deals and other new avenues for growth. For others,... Continue reading at AdWeek

[ AdWeek | 2015-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital equivalent #book deals


WHS tips Fresh Talent dozen

W H Smith Travel has unveiled the next 12 titles in its Fresh Talent promotion, including one self-published novel and another published through new indie publisher Urbane. The retailer said the first dozen titles in its Fresh Talent promotion, which launched in February and aims to promote new... Continue reading at The Bookseller

[ The Bookseller | 2015-07-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dozen titles #smith travel #emerging writers #sales terms


Facebook is sharing more ad dollars with its video creators

Facebook's shiny logo isn't all that's new for the social network today: The outfit's also announced how it plans to split video ad revenue with publishers. Like YouTube, Facebook will give content creators 55 percent of ad revenue and keep the rest,... Continue reading at Engadget

[ Engadget | 2015-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad dollars #video creators #ad revenue


‘Look at Me': The first-ever Instagram book is a self-help guide for brands

You’ve read books in print. You might have read books online or on a mobile device. But until now you probably haven't read a book on Instagram. Jason Sperling, executive creative director at agency RPA, today began publishing his new 160-page book, “Look at Me When I'm Talking to You,”... Continue reading at Digiday

[ Digiday | 2015-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brands appeared #mobile device #makes sense


Here Are the 10 Instagram Food Personalities With the Best Engagement

It wasn't terribly long ago when credible food photographers and chefs really only wanted to be found in magazines like Bon Appétit and Food & Wine. But thanks to the explosion of mobile photography over the past few years, more and more culinary pros are showing off their best pics every... Continue reading at AdWeek

[ AdWeek | 2015-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tv shows #brand partnerships


#FiftyShades: E.L. James' latest book: How authors keep their franchises fresh (+video)

#FiftyShades: 'Fifty Shades of Grey' writer E.L. James recently announced she's releasing a new version of 'Fifty Shades of Grey' that will be told from character Christian's point of view. Some authors choose to focus on different characters for new books, while others opt for all-new... Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fifty shades #time period


Alexander McCall Smith bags comic fiction prize

Alexander McCall Smith has won this year’s Bollinger Everyman Wodehouse Prize for Fatty O’Leary’s Dinner Party, published by Birlinn imprint Polygon. This is the first time McCall Smith, the author of No. 1 Ladies’ Detective Agency series published by Little, Brown, has appeared on the comic... Continue reading at The Bookseller

[ The Bookseller | 2015-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dinner party #caitlin moran #irvine welsh #nina stibbe