Carla Gray, Longtime HMH Marketing Lead, Dies at 52

The executive director of marketing at Houghton Mifflin Harcourt, who spent 20 years with the company, died earlier this week. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-06-01 00:00:00 UTC ]
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Expanded Independent Alliance 'reflects changed market'

“The independent sector is in good health and good heart, but it needs to think freshly about the way the world is," Faber c.e.o. Stephen Page has said. Continue reading at The Bookseller

[ The Bookseller | 2016-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent sector #good health #stephen page


Opinion: Marketers shouldn’t make tech the enemy

The 2016 Association of National Advertisers (ANA) Masters of Media Conference earlier this month in Florida felt more like a trial. And technology was the defendant. Arguments from the ANA and White Ops revealed just how bad the bot fraud situation is and how it's getting worse. Forrester's Jim... Continue reading at Digiday

[ Digiday | 2016-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #programmatic advertising #snapchat --


Marketers Still Eager to Increase Spending on Facebook and Google, Study Finds

A record 57% of marketers and agencies are allocating 20% or more of budgets to digital advertising, including 23% who earmark more than half of their spending for digital, according to the most recent in a series of studies published by RBC Capital Markets in partnership with Ad Age. Two... Continue reading at Advertising Age

[ Advertising Age | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital spend #digital advertising #study finds #studies published


‘Abuse of market power’: Inside German publishers’ legal beef with Google

The latest in a long, ongoing legal feud between German publishers and Google ended victoriously for the search giant last month, when it was cleared of using its market dominance to allegedly punish publishers. But this is symptomatic of a larger issue surrounding ancillary copyright laws,... Continue reading at Digiday

[ Digiday | 2016-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german publishers #market power #search giant #market dominance


Irish children’s book market grows 16%

Children’s book sales in Ireland increased 16% in 2015, boosted by the popularity of authors such as David Walliams and Jeff Kinney, but booksellers and publishers in the country say strong local publishing is also on the rise. Continue reading at The Bookseller

[ The Bookseller | 2016-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #irish children #book sales #david walliams #jeff kinney


Harper Lee Estate Curtails Mass Market Paperback Edition of ‘Mockingbird’

Once as common as a mockingbird, the mass market paperback edition of the late Harper Lee's novel reportedly is coming to an end. The post Harper Lee Estate Curtails Mass Market Paperback Edition of ‘Mockingbird’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-15 00:00:00 UTC ]
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Media Companies Focus on Marketing Their Publishing Platforms to Others

In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday... Continue reading at Advertising Age

[ Advertising Age | 2016-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #technology platforms #secret sauce


Time Inc. and YouTube Network StyleHaul Form Partnership to Serve Marketers

Time Inc., the magazine publisher striving to build its business in other platforms, and StyleHaul, described in a 2014 profile as "the largest fashion network on YouTube you've never heard of," have signed a multiyear advertising partnership.The two companies will go to market together when... Continue reading at Advertising Age

[ Advertising Age | 2016-03-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #disclose terms


China leads LBF International Excellence Awards nominations

China leads the nominations for the London Book Fair International Excellence Awards 2016 with five nominations, while the USA and Australia are "not far behind" with four each. Continue reading at The Bookseller

[ The Bookseller | 2016-03-08 00:00:00 UTC ]
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Pat Conroy Dies at Age 70

Conroy, the author of 'The Prince of Tides' and 'The Great Santini,' died of pancreatic cancer at his South Carolina home. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great santini #pancreatic cancer


'Brexit will lead to legal challenge and mess,' Cable tells IPG

Brexit will lead to “gross uncertainty, legal challenge and mess”, former business secretary Vince Cable has told the IPG Conference today in a discussion about the creative industries and business. Continue reading at The Bookseller

[ The Bookseller | 2016-03-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legal challenge #creative industries


‘The Markets’ Announced for 2016’s Global Summit at Frankfurt Book Fair

Issuing a call for papers, Frankfurt Book Fair and Publishing Perspectives announce the seven-nation focus for 'The Markets' 2016. Regions highlighted include Southeast Asia, Europe, South America, and the Middle East. The post ‘The Markets’ Announced for 2016’s Global Summit at Frankfurt Book... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global summit #south america #middle east


HMH Trade Sales Up, But Loss Widens

Revenue in Houghton Mifflin Harcourt Trade division rose 1%, to $164.9 million, in 2015, but its net loss increased to $7.1 million from $2.9 million in 2014. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-25 00:00:00 UTC ]
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Obama Nominates Carla Hayden for Librarian of Congress

President Obama has announced Carla Hayden, CEO of the Enoch Pratt Free Library in Baltimore, as his nominee to become the 14th Librarian of Congress. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #14th librarian #president obama


Google Revs Up Mobile Web With AMP, But What About Marketers?

A group of top-tier publishers will help launch Google's answer to Facebook Instant Articles on Wednesday as the search titan attempts to reinvent the mobile web with its Accelerated Mobile Pages initiative. But Google may need brands' help before too long if it really wants to build a new... Continue reading at Advertising Age

[ Advertising Age | 2016-02-22 00:00:00 UTC ]
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Rush of Women's Sites Gives Marketers a Wealth of Choices

"It's a great time to be marketed to as a woman," said Jonathan Adams, chief digital officer, Maxus Americas.If most women wouldn't measure an era in those terms, exactly, it's true that nearly every month publishers roll out a digital media product aimed at them and the marketers that sell to... Continue reading at Advertising Age

[ Advertising Age | 2016-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lena dunham #jenni konner #hearst magazines #teenage girls #oprah winfrey


Harper Lee: Beloved ‘To Kill a Mockingbird’ author dies

Harper Lee created a work that has endured for generations with her first novel 'Mockingbird,' which told the story of Scout Finch and her experiences as her father battles racism. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-02-20 00:00:00 UTC ]
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Harper Lee: Beloved author of ‘To Kill a Mockingbird’ dies

Harper Lee created a work that has endured for generations with her first novel 'Mockingbird,' which told the story of Scout Finch and her experiences as her father battles racism. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #beloved author


Novelist Umberto Eco dies at 84; wrote 'Name of the Rose' and 'Foucault's Pendulum'

Umberto Eco, an Italian novelist and intellectual of worldwide renown who imbued his work with humor and scholarship and whose novel “The Name of the Rose” became a global phenomenon, has died, his American publisher Houghton Mifflin Harcourt confirmed late Friday afternoon. He was 84. Eco was... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #umberto eco #italian novelist #global phenomenon


Harper Lee Dies at 89

Citing confirmation from multiple sources, numerous media outlets have reported that Pulitzer Prize-winning author Harper Lee has died at age 89. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiple sources