Capitalizing on Customized E-Commerce Models

E-commerce models have proven themselves to be an effective way to help publishers forge new revenue streams. Deciding which commerce type best suits your particular brand is the difficult part. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2014-03-07 00:00:00 UTC ]
News tagged with: #revenue streams #difficult part

Other Publishing stories related to: 'Capitalizing on Customized E-Commerce Models'

Facebook hones a new pitch to jettisoned LiveRail customers

Facebook is offering new video ad services for some publishers that were formerly clients of LiveRail, the programmatic platform it shut down last month. Facebook is offering some LiveRail refugees, premium publishers, a special partnership program where they could tap its rich data and use it... Continue reading at Digiday

[ Digiday | 2016-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #premium publishers #programmatic platform #ad technology

Indie Booksellers Tweak Business Models to Make Most of Hearty Print Sales

With the resurgence of print formats, indie booksellers are testing new business models, scouting new locations, and starting mini-chains. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print formats #indie booksellers #business models

Four depart Waterstones e-commerce team

Two more staff have left Waterstones’ e-commerce team after a restructure of the department. Continue reading at The Bookseller

[ The Bookseller | 2016-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #left waterstones

With new venture capital funding, Loot Crate looks beyond comics and sci-fi

Loot Crate has built a business supplying comic book and sci-fi fans with monthly shipments of goodies typically only found at specialty shops or conventions. Soon, Loot Crate could apply the same formula to sports, music and more corners of entertainment -- getting fans to purchase merchandise... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-06-07 00:00:00 UTC ]
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Seven Stories Rushing Political Bios to Capitalize on Election Season

After the success of Ted Rall's 'Bernie,' the publisher has commissioned works on Hillary Clinton and Donald Trump to drop during this election cycle. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #election season #commissioned works #hillary clinton

AWP 2016 Wrap-up: Literature, Commerce, and Even Love Collide in Los Angeles

Though not the biggest AWP conference ever, AWP 2016 was full of controversies and surprises, including a couple getting engaged on stage during a poetry reading. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-04 00:00:00 UTC ]
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Facebook's Chat App Won't Be an Overnight Sensation for E-commerce Players

Facebook and KLM revealed Wednesday that the airline's customers can get flight confirmation, access boarding passes, receive check-in reminders and view flight status updates via Facebook Messenger. Through April 20, users of KLM's service on Facebook Messenger will have a chance to win two... Continue reading at AdWeek

[ AdWeek | 2016-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #messaging app #marketing world #managing partner

Crowdfunding: Kickstarter Builds on an Old Source of Capital

Folio: chats with Maris Kreizman, Kickstarter's publishing outreach lead, about why Kickstarter can breathe life into would-be magazines. The post Crowdfunding: Kickstarter Builds on an Old Source of Capital appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post crowdfunding #maris kreizman

With Vinyl's Resurgence, Here's How Brands Are Capitalizing on Music's Most Analog Medium

The resurgence of vinyl has everybody talking, and listening. Maybe you've thumbed through a trend piece in The New York Times, crediting analog-loving millennials as the impetus for the revival. Or, you've read in Billboard or on Pitchfork about the trouble that comes with manufacturing vinyl.... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing rapidly #running projects #steve lanning #extremely convenient #recording clients #plant include #stations dedicated #adweek magazine #field notes—enjoying #… stuff

With the Resurgence of Vinyl, How Can Brands Capitalize on Music’s Most Analog Medium?

The resurgence of vinyl has everybody talking, and listening. Maybe you've thumbed through a trend piece in The New York Times, crediting analog-loving millennials as the impetus for the revival. Or, you've read in Billboard or on Pitchfork about the trouble that comes with manufacturing vinyl.... Continue reading at AdWeek

[ AdWeek | 2016-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing rapidly #running projects #steve lanning #extremely convenient #recording clients #plant include #stations dedicated #adweek magazine #field notes—enjoying #… stuff

Scribd Revises Its Subscription Model

Under the new plan, Scribd will limit users to three books and one audiobook per month, although a portion of the Scribd collection will still be open to unlimited reading. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription model #unlimited reading

Time Inc’s new beauty site is an e-commerce and data play

Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday

[ Digiday | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including titles #marie claire #revenue streams #native content

Amazon customers 'wish' for Harry Potter Colouring Book

The Harry Potter Colouring Book (Studio Press) has made it into the top 10 "most wished for presents of the year", according to Amazon.co.uk. Continue reading at The Bookseller

[ The Bookseller | 2015-12-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon customers

Regional Mags Are Positioned Well for a Resurgence in Local Custom Publishing

As companies shift marketing dollars back into print-based custom projects, city and regional publishers are at the ready. The post Regional Mags Are Positioned Well for a Resurgence in Local Custom Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #regional publishers

A manifesto for new business models

"The readers will always need curation." Sometimes the simplest statement of what we know is so refreshing. Here, the mellifluously named Jaya Jha of Pothi.com and InstaScribe speaks to us of seeing the advantages in change and the change in advantages. Continue reading at The Bookseller

[ The Bookseller | 2015-11-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business models

Used Bookstores Bolster Bottom Lines with E-Commerce Partnerships

Rather than compete with mega-etailers, used booksellers are finding success by partnering with them and selling through their websites. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finding success

4 Views of Evolving Edtech Business Models

Execs from Cornelsen Schulverlage, Scholastic India, Capstone's myON, and Microsoft Education share thoughts about various edtech business models. The post 4 Views of Evolving Edtech Business Models appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-10-27 00:00:00 UTC ]
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New International Publishing Standards Address Discovery and Global Commerce

A host of organizations are working to make publishing more effective worldwide. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #make publishing

Can Facebook Attract More Retailers With New E-Commerce Features?

Facebook wants marketers to see it as more than a branding platform. So, it's announcing two new tests today to that should pique retailers' interests—speedy landing pages and a new section that curates shoppable products. Back in June, Facebook started testing full-screen mobile ads with... Continue reading at AdWeek

[ AdWeek | 2015-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #strong results #driving sales #stiff competition

Facebook to Test New E-Commerce Marketplace, Shoppable Ads

Facebook is looking to sell retailers on selling more products through Facebook.After rolling out its "buy" button and adding e-commerce shops to companies' Facebook pages, the social network plans to start testing two new ways for merchants to market their wares on the social network, including... Continue reading at Advertising Age

[ Advertising Age | 2015-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook -- #start testing