Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports.  Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
News tagged with: #kendrick lamar #short film #beautiful life #nielsen

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Creative writing graduates will 'never make a living as novelists', says Self

Will Self has declared literature to be "morphing into a giant quilting exercise", suggesting that no current creative writing graduates will make a living from literary fiction. Continue reading at The Bookseller

[ The Bookseller | 2019-05-03 00:00:00 UTC ]
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Target's first NewFronts pitch excludes content

Target made its first NewFronts pitch to advertisers not with content, but with a rebrand of its existing media network business. The retailer joined the likes of Hulu, which announced a new binge-watch ad format, and Walmart, which introduced a new video ad network, in presenting this week. But... Continue reading at Advertising Age

[ Advertising Age | 2019-05-03 00:00:00 UTC ]
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Imprisoned Egyptian publisher wins 2019 Prix Voltaire

Imprisoned Egyptian publisher and bookseller Khaled Lutfi has won the International Publishers Association’s 2019 Prix Voltaire which supports defenders of freedom to publish. Continue reading at The Bookseller

[ The Bookseller | 2019-05-02 00:00:00 UTC ]
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IPA Names Khaled Lutfi 2019 Prix Voltaire Laureate, Demands a Pardon for Lutfi From Cairo

The International Publishers Association has issued a call to the president of Egypt to pardon publisher and bookseller Khaled Lutfi, named to the 2019 Prix Voltaire for valor in the freedom to publish. The post IPA Names Khaled Lutfi 2019 Prix Voltaire Laureate, Demands a Pardon for Lutfi From... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-02 00:00:00 UTC ]
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Winn and Pearce make RSL Christopher Bland Prize shortlist

Raynor Winn and A J Pearce are among the authors on the six-strong shortlist for the inaugural Royal Society of Literature Christopher Bland Prize.  Continue reading at The Bookseller

[ The Bookseller | 2019-05-02 00:00:00 UTC ]
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Making their Mark: Triple celebration in store as Hamilton comic book shop turns 30

There's a lot of work - and a lot of fun - involved in the business of selling comics, Chris Lander tells Mike Mather. Continue reading at Stuff

[ Stuff | 2019-05-02 00:00:00 UTC ]
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Why would Google want to buy Pearson?

While educational publishers sought to build bespoke platforms to engage educators, tech giants secured the channel. Jon White wonders—is a shift about to occur? Continue reading at The Bookseller

[ The Bookseller | 2019-05-02 00:00:00 UTC ]
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Magazines Find Breakthrough Efficiencies in the Pitching Process

Sponsored by Submittable By and large, magazines have adapted to the digital world. They’ve stabilized their workforce and continue to combat falling subscription rates. Yet, there are two areas where publishers are still adjusting to a new normal. First, the amount of content that writers,... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-01 00:00:00 UTC ]
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Author of Novel Pulled by Dzanc Books Makes It Available to Readers

Hesh Kestin, the author of 'Siege of Tel Aviv,' the controversial novel about the destruction of Israel that was pulled by Dzanc Books earlier this week, is making a digital edition of the book available to readers on his website. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-29 00:00:00 UTC ]
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Snap has three years to make a profit before it runs out of money

In spring 2017, global markets crowned Evan Spiegel the new boy king of tech. At just 26 years old, Spiegel took his photo-message and camera company Snap Inc. public for $24 billion, making it the biggest initial public offering in years. The unprofitable company was valued more highly than... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-19 14:00:00 UTC ]
More news stories like this | News stories tagged with: #boy king #$24 billion #unprofitable company


Snap has three years to make a profit before it runs out of money

In spring 2017, global markets crowned Evan Spiegel the new boy king of tech. At just 26 years old, Spiegel took his photo-message and camera company Snap Inc. public for $24 billion, making it the biggest initial public offering in years. The unprofitable company was valued more highly than... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-04-19 14:00:00 UTC ]
More news stories like this | News stories tagged with: #boy king #$24 billion #unprofitable company


How science fiction and fantasy can help us make sense of the world

Speculative writers flesh out our passing thoughts into complete, functioning societies and explore how they might unfold. Continue reading at The Conversation

[ The Conversation | 2019-04-18 09:22:03 UTC ]
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Stibbe and Doyle make female-dominated Bollinger Everyman Wodehouse Prize shortlist

Nina Stibbe and Roddy Doyle have been nominated for the Bollinger Everyman Wodehouse Prize for Comic Fiction, on a shortlist that is dominated by women. Continue reading at The Bookseller

[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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Rajan returns to IPG spring conference along with Google's Taylor

BBC media editor Amol Rajan is returning to the Independent Publishers Guild (IPG) Spring Conference in May for a second year, and will be joined by Google’s Venetia Taylor. Continue reading at The Bookseller

[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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Sharjah Children’s Reading Festival: ‘Making Reading a Lifelong Habit’

Devised as a highly participatory hub of more than 2,500 events, the Sharjah Children's Reading Festival opens in the coming UNESCO World Book Capital. The post Sharjah Children’s Reading Festival: ‘Making Reading a Lifelong Habit’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-17 00:00:00 UTC ]
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Imprisoned Egyptian bookseller Lutfi shortlisted for 2019 Prix Voltaire

Imprisoned Egyptian bookseller Khaled Lutfi and London-based Farsi language ebook publisher Azadeh Parsapour have been shortlisted for the 2019 Prix Voltaire. Continue reading at The Bookseller

[ The Bookseller | 2019-04-16 00:00:00 UTC ]
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International Publishers Association Names Its 2019 Prix Voltaire Shortlist

Book publishers on the 2019 International Publishers Association Prix Voltaire shortlist come from Egypt, Iran, Myanmar, South Africa, and Turkey. The post International Publishers Association Names Its 2019 Prix Voltaire Shortlist appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-04-16 00:00:00 UTC ]
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McDermid, Bauer and Turton make Theakston Old Peculier Crime Novel longlist

Val McDermid, Belinda Bauer and Stuart Turton are among the 18 authors on this year’s Theakston Old Peculier Crime Novel longlist. Continue reading at The Bookseller

[ The Bookseller | 2019-04-14 00:00:00 UTC ]
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Rigoberto González on how his latest work, 'The Book of Ruin,' gives voice to nature

Rigoberto González’s recent book of poetry, "The Book of Ruin," has a dark core. “It’s an apocalyptic narrative,” González tells The Times in a video interview. “I’m imagining the end of the world: climate change, all of the different damage that we’ve done to this world. I’m exploring the ways... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-14 00:00:00 UTC ]
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Wainwright to make rare appearance at Wimple History Festival

Writer and director Sally Wainwright will make a rare appearance at the Wimpole History Festival in June with Bart Van Es, Michael Morpugo, Melvyn Bragg and Lucy Worsley also on the bill.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-13 00:00:00 UTC ]
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