Why would Google want to buy Pearson?

While educational publishers sought to build bespoke platforms to engage educators, tech giants secured the channel. Jon White wonders—is a shift about to occur? Continue reading at 'The Bookseller'

[ The Bookseller | 2019-05-02 00:00:00 UTC ]

Other Publishing stories related to: 'Why would Google want to buy Pearson?'


Why would Google want to buy Pearson?

While educational publishers sought to build bespoke platforms to engage educators, tech giants secured the channel. Jon White wonders—is a shift about to occur? Continue reading at The Bookseller

[ The Bookseller | 2019-05-02 00:00:00 UTC ]
More news stories like this |


Google Is Targeting Travel Marketers to Buy Native Programmatic Ads

In July, Google started offering native programmatic buying through its DoubleClick network with a pilot program that lets publishers make their so-called native advertising inventory available to brands. Brands can run multiple native campaigns by uploading all of the bits of the ad—including... Continue reading at AdWeek

[ AdWeek | 2016-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising #native ads #review process


Hodder Education buys Pearson Singapore list

The Hodder Education Group has bought Pearson's list of textbooks for primary and secondary schools in Singapore. Continue reading at The Bookseller

[ The Bookseller | 2016-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #secondary schools


Bluebird buys happiness book by Google's Mo

Pan Macmillan has pre-empted a book by the v.p. of business innovation at Google [X], the company behind Google Glass and the self-driving car. Carole Tonkinson bought UK and Commonwealth rights to Solve For Happy: Engineering Your Path to Uncovering the Joy Inside by Mo Gawdat, who likes to be... Continue reading at The Bookseller

[ The Bookseller | 2015-04-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google glass #pan macmillan #self-driving car #julian alexander #inkwell management


B&N to buy back Pearson's Nook shares

Barnes & Noble is to buy back the stake Pearson acquired in its Nook Media business for $27.7m in cash and stock, ahead of a split of the business in 2015, the Wall Street Journal has reported. The split follows that of B&N and Microsoft earlier this month. Continue reading at The Bookseller

[ The Bookseller | 2014-12-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #buy back


B&N Buys Out Pearson's Nook Stake

Barnes & Noble has reached an agreement with Pearson to buy out the publisher’s stake in Nook Media for $13.7 million in cash plus 602,927 shares of B&N common stock. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #nook media


Google 'experimenting with buy button'

Google is looking to experiment with a "buy now" button that would allow browsers to shop directly through the search engine, without having to visit a retailer's own website. According to a report in the Wall Street Journal, the search giant is seeking to compete directly with Amazon, which... Continue reading at The Bookseller

[ The Bookseller | 2014-12-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #buy button #search engine #search giant #shopping service


Google and ABC Build a Programmatic Ad Exchange That Only Buys Mastheads

Google's private programmatic exchanges can now book premium ad space like mastheads for brands. It is working with ABC to promote the new show Rising Star using an exchange that only places ads in prominent positions, ones that are not typically associated with automated buying. "This exchange... Continue reading at AdWeek

[ AdWeek | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital strategy #rising star #rolling stone #huge part #ad world


Pearson buys a small stake in Nook Media, wants a fast track for digital education

Publishers often want to work closely with ebook outlets -- possibly a little too closely -- but it's rare that they involve themselves directly. Pearson is taking that uncommon step by making a 5 percent, $89.5 million investment in Nook Media, the joint venture between Barnes & Noble and... Continue reading at Engadget

[ Engadget | 2012-12-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joint venture #barnes noble #made public #sea change


11 Other Localish Companies Google Might Buy

Early this week news broke that Google is acquiring the venerable guidebook publisher Frommers. That comes on the heels of the search giant's eye-opening deal to purchase Zagat last year. It can't be that Sergey and Larry just like to travel. Rather it seems clear that Google has a plan to... Continue reading at AdWeek

[ AdWeek | 2012-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search giant


Google buys Frommer’s Travel Guides

John Wiley & Sons work to sell off unwanted assets as Google makes its foray into the publishing industry.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel guides #google makes #publishing industry


Google buys Wiley travel brand Frommer's

Google has bought the travel brand Frommer's from John Wiley & Son, in a move that sees... Continue reading at The Bookseller

[ The Bookseller | 2012-08-13 00:00:00 UTC ]
More news stories like this |


Pearson buys Author Solutions, will integrate with Penguin

Pearson has acquired self-publishing company Author Solutions Inc for $116m (£74m) in cash... Continue reading at The Bookseller

[ The Bookseller | 2012-07-19 00:00:00 UTC ]
More news stories like this |


Pearson buys GlobalEnglish

International education publisher Pearson has acquired Business English language learning... Continue reading at The Bookseller

[ The Bookseller | 2012-05-25 00:00:00 UTC ]
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Pearson adds free learning management tools to Google Apps for Education

Publishing and educational tools company Pearson on Thursday launched the beta version of OpenClass, a free, cloud-based learning management system (LMS) that is integrated with Google Apps for Education, and will be available in the Google Apps Marketplace. Earlier today, techie Ryan Tyler... Continue reading at Betanews

[ Betanews | 2011-10-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beta version #earlier today #big part


Hodder buys new "Never Google" series

Written By: Charlotte Williams Publication Date: Fri, 30/09/2011 - 10:44 Hodder & Stoughton has acquired the first two novels by debut women's fiction author Emma Garcia. Senior editor Isobel Akenhead bought British Commonwealth rights, including Canada, for the first two books in the... Continue reading at The Bookseller

[ The Bookseller | 2011-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hodder buys #including canada #madeleine buston


Pearson buys Stark Holdings

Written By: Graeme Neill Publication Date: Tue, 09/08/2011 - 09:14 Pearson has bought German educational materials company Stark Holdings. The company provides text preparation resources for pupils and teachers. It had sales of €20m for its most recent financial year and has gross assets... Continue reading at The Bookseller

[ The Bookseller | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #german business #regulatory approval


Pearson buys REDgroup online businesses

Written By: Graeme Neill Publication Date: Mon, 04/07/2011 - 08:33 Pearson Australia is taking over the online business of collapsed Australian bookseller REDgroup, which includes the Borders and Angus & Robertson sites. The publisher said it wanted to maintain "continuity for the... Continue reading at The Bookseller

[ The Bookseller | 2011-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online business #provide ebooks


Google Officially Buys Admeld

Last week, TechCrunch reported that Google was in talks to buy display advertising company Admeld for $400 million. Now, it looks like the deal has been closed. Google announced Monday that it had signed a deal to officially acquire Admeld. Financial terms of the acquisition weren't disclosed,... Continue reading at AdWeek

[ AdWeek | 2011-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #googles head #display advertising #neal mohan #ad networks #ad servers


Google in Talks to Buy AdMeld for $400 Million

Google is in talks to buy AdMeld, a display advertising company, for $400 million, according to the New York Times. TechCrunch first reported the acquisition, but inside sources told the Times that the deal hadn’t been finalized and that negotiations could still fall apart. An acquisition of... Continue reading at AdWeek

[ AdWeek | 2011-06-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #venture capital #weather channel #hearst television #neal mohan #display advertising #people connect