Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. Joining us late? Catch up on Day One here.Netflix talks to Google about its ad plans “Netflix’s ad tech business is one of the hottest deals on offer in Cannes,” Ad Age’s Garett Sloane and Jack Neff write, “and titans like Google are in talks to win the streaming giant’s connected TV business, according to people familiar with negotiations.” In fact, Google could be “one of the main contenders to partner with Netflix on advertising. ‘If it’s anyone, it’s going to be Google,’ said one advertising executive, who is familiar with the inner workings of both companies.” The French Riviera is as good a place as any to seal the deal, right? Why this would make a lot of sense: Sloane and Neff note that “Google would be a logical partner for Netflix, since it already has friendly relationships with companies like Disney, which uses Google Ad Manager to manage internet ad delivery, even as Google can be a rival to those companies.” (A Google spokesperson declined to comment to Ad Age.) Keep reading here. We’ll always have Paris—and Gary On Tuesday, Paris Hilton, self-styled “Queen of the Metaverse,” took to the stage at Cannes with Gary Vaynerchuk, who we like to think of as the Paris Hilton of marketing. The meeting of the minds—on a panel about NFTs—was witnessed by Ad Age’s Alexandra Jardine, who reports that Hilton presented her virtual... Continue reading at 'Advertising Age'
[ Advertising Age | 2022-06-21 20:59:38 UTC ]
News tagged with:
#ad industry
#nielsen
Google Books is a gigantic and ever-expanding online library of books and magazines that can be used to read classic titles free of charge as well as to purchase new releases in all manner of categories. But you may be one of the many people who have found that the interface for the website and... Continue reading at Betanews
[ Betanews | 2012-02-01 00:00:00 UTC ]
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#google books
The Atlantic Media Company names Kevin Delaney as editor-in-chief of its still untitled digital global business brand. Delaney brings over a decade of experience at The Wall Street Journal to this developing role. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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News Corp. Chairman Rupert Murdoch is talking nonsense, according to Google. Murdoch, a Twitter user for only the past several weeks, used the service to fire a barrage of accusations Saturday night against President Obama and Google. Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-01-16 00:00:00 UTC ]
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#president obama
Google Books and the French online publication ActuaLitté have launched a digital library... Continue reading at The Bookseller
[ The Bookseller | 2011-12-23 00:00:00 UTC ]
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#google books
#digital library
The court of appeal's judgment on Brent library closures will be given this afternoon (19th... Continue reading at The Bookseller
[ The Bookseller | 2011-12-19 00:00:00 UTC ]
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#brent libraries
Since its launch last December in partnership with the American Booksellers Association, Google eBooks has yet to capture significant market share. According to the Codex Groups recent Showrooming study, while the number of people who read both print books and ebooks has grown from 25% in... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-12-16 00:00:00 UTC ]
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#google ebooks
#print books
Google is partnering with Bloomsbury's Public Library Online, sponsoring two of the digital... Continue reading at The Bookseller
[ The Bookseller | 2011-12-13 00:00:00 UTC ]
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#google partners
Google Inc.'s YouTube said it acquired RightsFlow Inc., a small company that tracks and processes royalty payments to songwriters and music publishers. Continue reading at AllThingsD
[ AllThingsD | 2011-12-10 00:00:00 UTC ]
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#music publishers
Google on Thursday officially launched Google Currents, a news reading application for Android and iOS-based smartphones and tablets, and publishing backend for content producers. Similar in concept to Flipboard, Zite or any of the dozens of "iPad magazines," Google Currents lets readers... Continue reading at Betanews
[ Betanews | 2011-12-09 00:00:00 UTC ]
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#content producers
#ipad magazines
#news sites
Googles advertising horsepower is about to get even greater. In a blog post Friday, Googles VP of display advertising Neal Mohan announced that the Department of Justice had approved its $400 million acquisition of the New York-based online advertising company Admeld. Google, which announced... Continue reading at AdWeek
[ AdWeek | 2011-12-03 00:00:00 UTC ]
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#coming days
#mobile campaigns
Online-only news sites received moreand more positiveonline buzz than their print-affiliated counterparts in 2011, according to a data-mining tool developed by digital marketing agency Zeta Interactive. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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A week after unveiling Google+ pages for brands and businesses, Google has invited a handful of social media management companies to test integration of Google+ in their tools. The six companiesHooteSuite, Buddy Media, Involver, Hearsay Social, Context Optional, and Vitruewill be able to offer... Continue reading at AdWeek
[ AdWeek | 2011-11-16 00:00:00 UTC ]
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#told adweek
#social platforms
#industry observers
#user engagement
#michael lazerow
Attic Brand Media, the customer and consumer magazine publisher behind Kick and National Geographic Kids, has fallen into administration after 22 years, according to sources. Continue reading at Media Week
[ Media Week | 2011-11-09 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Wed, 02/11/2011 - 08:20 Google has launched its ebook store in Canada, with the regional arms of Random House, HarperCollins, Penguin and Simon & Schuster signing up to the digital service. The publishers join Canadian houses such as D&M... Continue reading at The Bookseller
[ The Bookseller | 2011-11-02 00:00:00 UTC ]
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#random house
#ebook store
#digital service
#dm publishers
#anansi press
#mcclelland stewart
#dundurn press
Written By: Lisa Campbell Publication Date: Wed, 02/11/2011 - 14:06 Foyles has brought the closure of its One New Change branch forward by five months, announcing its last day of trade as today (2nd November). The mini-chain originally announced last month it would shut down in April next year... Continue reading at The Bookseller
[ The Bookseller | 2011-11-02 00:00:00 UTC ]
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#change today
In the first integration between the Google+ social networking site and the Blogger blog publishing platform, users will be able to replace their Blogger... Continue reading at PC World
[ PC World | 2011-10-25 00:00:00 UTC ]
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The first stage of Hearst Magazines UK's commercial restructure marks a move towards creating more joined-up brands, group commercial director Matt Salmon has claimed. Continue reading at Media Week
[ Media Week | 2011-10-25 00:00:00 UTC ]
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Publishing and educational tools company Pearson on Thursday launched the beta version of OpenClass, a free, cloud-based learning management system (LMS) that is integrated with Google Apps for Education, and will be available in the Google Apps Marketplace. Earlier today, techie Ryan Tyler... Continue reading at Betanews
[ Betanews | 2011-10-14 00:00:00 UTC ]
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#beta version
#earlier today
#big part
Written By: Philip Jones Publication Date: Thu, 06/10/2011 - 14:17 Google eBooks has launched its e-bookstore in the UK. The store can be found at Google.co.uk/ebooks with frontlist titles including The Fear Index by Robert Harris priced at £9.06 and Kill Alex Cross by James Patterson priced... Continue reading at The Bookseller
[ The Bookseller | 2011-10-06 00:00:00 UTC ]
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#signed deals
#biggest publishers
#including hachette
#random house
#hive website
Written By: Charlotte Williams Publication Date: Fri, 30/09/2011 - 10:44 Hodder & Stoughton has acquired the first two novels by debut women's fiction author Emma Garcia. Senior editor Isobel Akenhead bought British Commonwealth rights, including Canada, for the first two books in the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-30 00:00:00 UTC ]
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#hodder buys
#including canada
#madeleine buston