Googles advertising horsepower is about to get even greater. In a blog post Friday, Googles VP of display advertising Neal Mohan announced that the Department of Justice had approved its $400 million acquisition of the New York-based online advertising company Admeld. Google, which announced the proposed deal in June, said that the acquisition was cleared on Friday and will close in the coming days. The opportunity for major online publishers is huge ... and growing. People are spending more and more time consuming online content across numerous devices, advertisers are running more online and mobile campaigns to reach them; and ads continue to get more engaging and relevant. This represents an unprecedented moment for publishers, Mohan writes. We believe that improved technology and services can help publishers seize it and make online advertising work much better. In his post, Mohan said that in the near term, Admeld will operate separately from Google services like DoubleClick for Publishers and the DoubleClick Ad Exchange. But, over time, he said the different businesses could integrate and eventually develop new solutions. In a post on its site, Admeld says, "Though our mailing address may change?our mission won't. In fact, over time everything you like about working with us will get even better." Continue reading at 'AdWeek'
[ AdWeek | 2011-12-03 00:00:00 UTC ]
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Googles advertising horsepower is about to get even greater. In a blog post Friday, Googles VP of display advertising Neal Mohan announced that the Department of Justice had approved its $400 million acquisition of the New York-based online advertising company Admeld. Google, which announced... Continue reading at AdWeek
[ AdWeek | 2011-12-03 00:00:00 UTC ]
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Cyber Monday is almost over but the deals are not yet gone. There are still a number of great tech deals out there, so if you're a little late to the holiday shopping frenzy that has been the past few days, fear not. You can still save on gadgets from Apple, Sonos,... Continue reading at Engadget
[ Engadget | 2023-11-27 23:00:03 UTC ]
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Black Friday 2023 is finally upon us, so if you're just getting started on your holiday shopping, you're in luck. Even though we've seen Black Friday deals populate the internet over the past couple of weeks, there remain plenty to be had today. Many of the deals we've... Continue reading at Engadget
[ Engadget | 2023-11-24 15:32:10 UTC ]
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Black Friday 2023 is finally here, and if you're just getting around to your holiday shopping, there are a ton of great deals to be had across the internet. Black Friday may still technically be one day, but we've been seeing solid early Black Friday deals throughout the... Continue reading at Engadget
[ Engadget | 2023-11-24 14:12:44 UTC ]
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It's Friday, which means it's time for another roundup of the week's best tech deals. Today we're seeing good prices on Google's Pixel 7 and Pixel 7 Pro phones, a couple of all-time lows on the 10.2-inch iPad and iPad mini and a sweeping sale on Nintendo Switch games, among other discounts on... Continue reading at Engadget
[ Engadget | 2023-01-13 16:39:02 UTC ]
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News Corp will receive ‘significant payments’ to feature news outlets in Google’s News ShowcaseGoogle and Rupert Murdoch’s News Corp have signed a multi-year partnership that will lead to the search engine paying for journalism from news sites around the world, including the Wall Street Journal,... Continue reading at The Guardian
[ The Guardian | 2021-02-17 17:11:57 UTC ]
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Matthew McConaughey's Greenlights (Headline) soared straight to the top of the Amazon Charts' Most-Sold: Non-Fiction chart, in its first week on sale. Continue reading at The Bookseller
[ The Bookseller | 2020-10-27 17:02:23 UTC ]
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What is The Green New Deal, and why is everyone publishing books about it? Get the deets on this climate plan and the reading list here. Continue reading at Book Riot
[ Book Riot | 2020-05-20 10:39:24 UTC ]
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Chelsea Green Publishing has announced plans to rush a climate manifesto by Roger Hallam, one of the world’s leading environmental activists, to press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-10-22 04:00:00 UTC ]
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The ambitious proposal echoes the legendary 1930s-era New Deal project that employed such greats as Ralph Ellison, Saul Bellow, and Zora Neale Hurston. Any collective plan to avert planetary disaster will first need to harness the full powers of storytelling and mythology if it’s going to stand... Continue reading at Fast Company
[ Fast Company | 2019-04-30 00:00:00 UTC ]
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Many of he continent's book business leaders hail council approval of the European Union's hard-fought copyright measure in Brussels today. The post European Union Copyright Directive Gets Final Green Light appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-04-15 00:00:00 UTC ]
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Verso will publish Costing The Earth: How to Pay for the Green New Deal by economist Ann Pettifor. Continue reading at The Bookseller
[ The Bookseller | 2019-04-10 00:00:00 UTC ]
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Quercus has snapped up an “emotional page-turner” by Linda Green in a two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2019-03-19 00:00:00 UTC ]
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Allen Lane will publish Naomi Klein’s On Fire: The (Burning) Case for a Green New Deal. Continue reading at The Bookseller
[ The Bookseller | 2019-02-12 00:00:00 UTC ]
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Headline has acquired two new novels by women's fiction writer Erin Green, the first of which centres on three strangers on holiday. Continue reading at The Bookseller
[ The Bookseller | 2018-12-19 00:00:00 UTC ]
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Google is offering publishers more generous terms as part of a new subscriber tool, currying favor with the news industry at a time when Facebook is sending mixed signals to newspapers and magazines.Publishers will keep 85 percent to 95 percent of revenue when readers first buy subscriptions via... Continue reading at Advertising Age
[ Advertising Age | 2018-03-21 00:00:00 UTC ]
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YouTube, on an aggressive push to expand its footprint in online video, is said to be offering publishers more control over their own ad inventory in order to win their business.The site is offering major publishers who choose its backend video player the ability to control ad sales both on... Continue reading at Advertising Age
[ Advertising Age | 2017-08-01 00:00:00 UTC ]
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Independent bookseller Simon Key has been snapped up to write a book with Head of Zeus, based on his parenting tweets. Continue reading at The Bookseller
[ The Bookseller | 2017-05-24 00:00:00 UTC ]
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Media ownership is being overhauled as companies try to figure out their place in a world where 85 percent of digital dollars are going to two companies: Facebook and Google. The platform giants' dominance were factors in AT&T's $85 billion bid for Time Warner and other mega deals that were... Continue reading at Digiday
[ Digiday | 2016-12-28 00:00:00 UTC ]
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Written by Google Executive Chairman/ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg, "How Google Works" currently averages 4.5 out of 5 stars on Amazon from over 320 people (see reviews). List price is $30.00, but with the current 44% discount it can be purchased for $16.85... Continue reading at PC World
[ PC World | 2016-03-30 00:00:00 UTC ]
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