Campaign for Harper Lee revealed

Harper Lee’s highly-anticipated forthcoming novel Go Set a Watchman (William Heinemann) will be BBC Radio 4’s "Book at Bedtime" and the Guardian Bookshop’s inaugural Bookshop Book of the Month. The marketing and publicity campaign for the book, which is released on Tuesday 14th July, features advertising across major sites including London Waterloo station, as well as extensive media coverage. Go Set a Watchman will be BBC Radio 4’s "Book at Bedtime" for two weeks from 10th August. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-08 00:00:00 UTC ]
News tagged with: #publicity campaign #harper lee

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Annuals sales reveal brand power

The top three bestselling annuals in 2013 are growing year on year both in terms of value and... Continue reading at The Bookseller

[ The Bookseller | 2013-12-05 00:00:00 UTC ]
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Random House's Grinch campaign encourages children to do selfless deeds over the holidays

The Grinch campaign, also known as the 'Grow Your Heart 3 Sizes,' encourages children to do good deeds in exchange for book donations. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-30 00:00:00 UTC ]
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Robert Peston attacks Daily Mail for revealing wife's cancer

BBC business editor calls for 'common decency on newspapers' amid criticism of Daily Mail for disclosing details of wife's illnessRobert Peston, the BBC's business editor, has criticised the Daily Mail for revealing that his late wife had cancer without calling her to check the story and before... Continue reading at The Guardian

[ The Guardian | 2013-11-27 00:00:00 UTC ]
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Changing Hands Launches Indiegogo Campaign for Second Store

The Tempe bookstore gets some help from Moby (as in Moby Dick) and Frank (as in Frankenstein) for its fundraising appeal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-25 00:00:00 UTC ]
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Big names back Authors for the Philippines campaign

Popular authors including George R R Martin, Neil Gaiman, Kate Atkinson and David Nicholls are... Continue reading at The Bookseller

[ The Bookseller | 2013-11-18 00:00:00 UTC ]
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Full FutureBook 2013 line-up revealed

The Bookseller has officially unveiled the final programme for its digital conference, FutureBook... Continue reading at The Bookseller

[ The Bookseller | 2013-11-13 00:00:00 UTC ]
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Campaigners seek judicial review on Moray library closures

Library campaigners in Scotland are taking legal action in an attempt to keep libraries in Moray... Continue reading at The Bookseller

[ The Bookseller | 2013-11-05 00:00:00 UTC ]
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Roald Dahl Funny Prize shortlists revealed

Nosy Crow and Random House Children’s Publishers have three titles apiece on the Roald Dahl... Continue reading at The Bookseller

[ The Bookseller | 2013-10-24 00:00:00 UTC ]
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Shortlist revealed for 2013 T S Eliot Prize

The shortlist for the £15,000 T S Eliot Prize for Poetry has been revealed, with publishers... Continue reading at The Bookseller

[ The Bookseller | 2013-10-24 00:00:00 UTC ]
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Tom Gates campaign for Scholastic

Scholastic is featuring its first ever TV ads for Liz Pichon's Tom Gates series next week,... Continue reading at The Bookseller

[ The Bookseller | 2013-10-21 00:00:00 UTC ]
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Killing Lessons author revealed as Glen Duncan

The author of literary thriller The Killing Lessons, snapped up by Orion at auction on the eve of... Continue reading at The Bookseller

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
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Highlights of L,B's Goldfinch PR campaign

Heavyweight coverage for Donna Tartt's The Goldfinch (Little, Brown, October 22nd) kicks off... Continue reading at The Bookseller

[ The Bookseller | 2013-10-11 00:00:00 UTC ]
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Facebook Reveals Ad Plans For Instagram, While Twitter Says Vine Will Stay Ad-Free

Four months after introducing video, Instagram took the natural next step today, telling its over 150 million users their streams would soon include ads too.The company, acquired by Facebook for $736 million in 2012, announced the development in a short blog post it published Thursday afternoon.... Continue reading at Advertising Age

[ Advertising Age | 2013-10-04 00:00:00 UTC ]
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Star Tribune Announces New Initiative for Real-Time Management of Digital Advertising Campaigns

As a premium content publisher with unprecedented reach and coverage across the upper Midwest, Star Tribune has attracted the largest online readership of any Minnesota media brand—and the advertisers seeking to connect with that audience. ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-10-03 00:00:00 UTC ]
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Sarah Waters title revealed

The title of the 2014 Sarah Waters novel is to be The Paying Guests, publisher Virago has... Continue reading at The Bookseller

[ The Bookseller | 2013-10-02 00:00:00 UTC ]
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Man Booker Prize reveals criteria changes

The Man Booker Prize has extended its criteria and will from next year accept any novels... Continue reading at The Bookseller

[ The Bookseller | 2013-09-18 00:00:00 UTC ]
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Sage launches social science campaign

Sage has launched a transatlantic campaign with other social science bodies to raise awareness of... Continue reading at The Bookseller

[ The Bookseller | 2013-09-18 00:00:00 UTC ]
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Lee Child takes Official UK Top 50 top spot

Lee Child's new Jack Reacher thriller, Never Go Back (Bantam Press), was the bestselling... Continue reading at The Bookseller

[ The Bookseller | 2013-09-03 00:00:00 UTC ]
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New Doctor Who ebook author revealed

Comedian and writer Charlie Higson is confirmed as the latest name to pen a short story celebrating the BBC sci-fi series. Continue reading at BBC News

[ BBC News | 2013-09-03 00:00:00 UTC ]
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Obama Should Reveal Secret Syria Intercepts

Here we go again. Maybe. Ten years ago Colin Powell publicly presented the United Nations with formerly top-secret information about a Middle East tyrant and weapons of mass destruction to justify military action against him. The tyrant was Saddam Hussein and the briefing turned out to be a... Continue reading at Slate

[ Slate | 2013-08-30 00:00:00 UTC ]
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