Campaign for Harper Lee revealed

Harper Lee’s highly-anticipated forthcoming novel Go Set a Watchman (William Heinemann) will be BBC Radio 4’s "Book at Bedtime" and the Guardian Bookshop’s inaugural Bookshop Book of the Month. The marketing and publicity campaign for the book, which is released on Tuesday 14th July, features advertising across major sites including London Waterloo station, as well as extensive media coverage. Go Set a Watchman will be BBC Radio 4’s "Book at Bedtime" for two weeks from 10th August. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-07-08 00:00:00 UTC ]
News tagged with: #publicity campaign #harper lee

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Ebury's Rider reveals new colophon

Ebury imprint Rider has unveiled a new colophon and branding to “reflect its mission to publish books with soul”. Continue reading at The Bookseller

[ The Bookseller | 2020-10-21 02:50:10 UTC ]
More news stories like this | All news stories tagged with: #publish books


How an Agency Cut Through ‘Purpose Clutter’ With Its Bookstore Campaign Trolling Amazon

In this David-versus-Goliath battle, mom-and-pop bookstores wrapped themselves in Amazon's familiar brown cardboard as a protest against the retail giant and a plea to shop local. The Instagram-ready stunt, with Amazon lookalike boxes covered in sick literary burns and topical quips, came... Continue reading at AdWeek

[ AdWeek | 2020-10-19 20:06:41 UTC ]
More news stories like this | All news stories tagged with: #bookstore #shop local #retail giant


Booker Prize reveals shortlist events ahead of big announcement

The Booker Prize will showcase its shortlisted authors with appearances via “Front Row”, social media and Guardian Live alongside readings from the Old Vic on the big night. Continue reading at The Bookseller

[ The Bookseller | 2020-10-16 04:23:16 UTC ]
More news stories like this | All news stories tagged with: #big night #front row #shortlisted authors #booker prize


T S Eliot Prize shortlist revealed

The 10-book shortlist for this year's £25,000 T S Eliot Prize for poetry has been revealed, ranging across nine publishers and featuring two picks from Granta. Continue reading at The Bookseller

[ The Bookseller | 2020-10-15 04:28:46 UTC ]
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ABA Kicks Off New Marketing Campaign

As Amazon's yearly two-day sales initiative, Prime Day, winds down on Wednesday, the ABA is launching a new marketing campaign, Boxed Out, that features provocative installations in front of six independent bookstores urging readers to avoid Amazon and shop local. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-14 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #shop local #prime day #marketing campaign


John Murray reveals forthcoming books podcast with Stig Abell

Journalist Stig Abell is launching a literary podcast with John Murray—"Stig Abell’s Guide to Reading"—designed to tie in with the publication of his forthcoming book Things I Learned on the 6.28: A Guide to Daily Reading. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 01:11:40 UTC ]
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Amazon Publishing launches first UK ad campaign for celeb author

Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller

[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Eccles Centre & Hay Festival Writer’s Award shortlist revealed

The six-strong shortlist for the 2021 Eccles Centre & Hay Festival Writer’s Award has been revealed, featuring yet-to-be-published authors from the UK, Spain, Argentina and Chile. Continue reading at The Bookseller

[ The Bookseller | 2020-10-05 07:41:55 UTC ]
More news stories like this | All news stories tagged with: #writer’s award #six-strong shortlist


Cowell launches campaign to highlight children's authors and illustrators of colour

A campaign designed to help create visibility and generate book sales for emerging children's authors and illustrators of colour has been launched by BookTrust Represents and Waterstones children’s laureate Cressida Cowell. Continue reading at The Bookseller

[ The Bookseller | 2020-10-05 01:01:07 UTC ]
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Nine Dots Prize reveals this year's $100k question

The Nine Dots Prize for creative thinking has revealed his year's question, part of a global problem-solving competition that offers $100,000 (£77,000) and a Cambridge University Press book deal for the winning response. Continue reading at The Bookseller

[ The Bookseller | 2020-10-01 13:52:06 UTC ]
More news stories like this | All news stories tagged with: #cambridge university press #creative thinking


Hachette UK reveals programme of events for Black History Month, spearheaded by THRIVE

Hachette UK’s black, Asian and minority ethnic (BAME) employee network THRIVE is partnering with its authors to host a series of free panels in celebration of Black History Month. Continue reading at The Bookseller

[ The Bookseller | 2020-09-30 03:00:06 UTC ]
More news stories like this | All news stories tagged with: #hachette #hachette uk


Exclusive cover reveal: Kaveh Akbar’s new poetry collection, Pilgrim Bell.

This has been an exciting month for Kaveh Akbar. Earlier this month, the author of Calling a Wolf a Wolf was named poetry editor of The Nation, a glittering position once held by writers like Langston Hughes, Anne Sexton, and William B. Yeats. There’s much to look forward to from Akbar,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-09-29 14:00:33 UTC ]
More news stories like this | All news stories tagged with: #penguin book #langston hughes #poetry collection


Angela Chen’s ‘Ace’ reveals what it means to be asexual in a society obsessed with sexuality

Chen writes about more expansive ideas of connection in a world that values romantic partnerships above all others. Continue reading at The Washington Post

[ The Washington Post | 2020-09-28 10:46:26 UTC ]
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Barbara Marcus reveals trends in 'robust' US children's market

The US children's market has seen huge growth this year with increasing focus on books by people of colour and by celebrities, Barbara Marcus, president and publisher of Random House Children's Books in the US, has said. Continue reading at The Bookseller

[ The Bookseller | 2020-09-27 21:41:42 UTC ]
More news stories like this | All news stories tagged with: #random house #barbara marcus #huge growth


Nielsen Introduces Database Designed to Measure Ad Campaign Effectiveness

Key Insight: Demand for more accountability and transparency has been loud for years, and cuts to ad budgets during the pandemic have made it louder. Today, global measurement and data analytics firm Nielsen is rolling out a new tool called Nielsen Compass, which matches audience levels across... Continue reading at AdWeek

[ AdWeek | 2020-09-17 12:00:07 UTC ]
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Mackesy illustrations to feature in PHE mental health campaign

Illustrations by Charlie Mackesy are to appear in a Public Health England video, as part of a campaign encouraging better mental health in young people, children and their parents.  Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 20:59:22 UTC ]
More news stories like this | All news stories tagged with: #mental health #campaign encouraging #charlie mackesy


BookMachine reveals editorial board changes to enhance diversity

BookMachine has announced a new editorial board, with some former members stepping down to make way for change, to better reflect the diversity it hopes to see in the industry. Continue reading at The Bookseller

[ The Bookseller | 2020-09-14 05:55:52 UTC ]
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Inaugural Sceptre Bookshop Award shortlist revealed

The shortlist for the first Sceptre Bookshop Award shortlist has been revealed, featuring independent retailers across the UK. Continue reading at The Bookseller

[ The Bookseller | 2020-09-09 22:30:21 UTC ]
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Bestselling Author Don Winslow Reveals ‘The Greatest Lie Donald Trump Ever Told’

Winslow has a blunt reminder for Trump's supporters ahead of Election Day. Continue reading at HuffPost

[ HuffPost | 2020-09-09 08:34:11 UTC ]
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International Booker Prize reveals 2021 judges

The International Booker Prize has revealed its judging panel for next year's award, to be chaired by cultural historian and novelist Lucy Hughes-Hallett. Continue reading at The Bookseller

[ The Bookseller | 2020-09-06 15:40:24 UTC ]
More news stories like this | All news stories tagged with: #judging panel