Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly to social platforms like Snapchat and Facebook. This inevitably led to questions about how to measure a "content view" and what that means compared to more traditional web audience measurements, such as page views and unique visitors.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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I guess if you’re a publisher whose stated mission is to disrupt the publishing industry, you have to move fast and break things, no matter how ghoulish that makes you. Such is apparently the case for “hybrid publisher” Ballast Books (“More Than A Publisher, A Brand Builder”), who is... Continue reading at Literrary Hub
[ Literrary Hub | 2022-11-11 16:17:28 UTC ]
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Nagamatsu, Bell, and Batuman continue once again top our bestseller list this month. The post The Millions Top Ten: September 2022 appeared first on The Millions. Continue reading at The Millions
[ The Millions | 2022-10-14 09:54:43 UTC ]
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Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget
[ Engadget | 2022-10-13 17:45:26 UTC ]
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In celebration of LGBTQ+ History month in October, nonprofit organization Parents, Families, & Friends of LGBT National has brought together a slew of celebrities to voice characters in a video adaptation of picture book 'The Mother of a Movement: Jeanne Manford—Ally, Activist, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
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Amazon's Prime Early Access Sale is coming next week and we've already started to see a number of preview deals pop up. Devices like the Echo Show 5, Fire TV Stick 4K Max and Kindle Paperwhite have been discounted ahead of the event, and we expect to see more deals on Amazon gadgets during the... Continue reading at Engadget
[ Engadget | 2022-10-07 15:45:38 UTC ]
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In "Lucy by the Sea," Lucy Barton returns, this time riding out the pandemic’s early wave with her ex-husband in Maine. Continue reading at The Washington Post
[ The Washington Post | 2022-09-22 15:00:00 UTC ]
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You do? Well, good for you, I guess. The “book” in question is a 21,450-page single volume edition of the long-running manga One Piece by Japanese manga artist Eiichiro Oda, smushed together so as to make it impossible to read. As reported in the Guardian earlier today, the book isn’t actually... Continue reading at Literrary Hub
[ Literrary Hub | 2022-09-20 16:13:25 UTC ]
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As McDonald's and Nielsen lawsuits proceed, Allen says spending on Black-owned media isn't rising fast enough. Continue reading at Advertising Age
[ Advertising Age | 2022-09-14 09:30:00 UTC ]
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With the employee acquisition of the 50% stake in the publisher it did not already own, Gibbs Smith is now a 100% ESOP. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-13 04:00:00 UTC ]
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At Frankfurter Buchmesse this year: a trade fair supportive of free expression, diversity, and those who interpret these concepts for us. The post Frankfurt 2022: Translation, Live Audiences, Inclusivity appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-08-18 18:15:42 UTC ]
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The digital media company’s founders, Jim VandeHei, Mike Allen and Roy Schwartz, will continue to run the company. Continue reading at The New York Times
[ The New York Times | 2022-08-08 14:16:30 UTC ]
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The literary advocacy and human rights organization marks the occasion with a museum exhibit, its first Congress of Writers in nearly a century, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-07-22 04:00:00 UTC ]
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"Writing my memoir essentially gave me the confidence that I could write fiction." The post Surrounded by Choice: The Millions Interviews Sopan Deb appeared first on The Millions. Continue reading at The Millions
[ The Millions | 2022-07-15 10:00:16 UTC ]
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The business news publisher Morning Brew, an Axel Springer property, launched its 10th newsletter Monday morning, a product called CFO Brew that aims to reach readers in strategic and corporate finance. The publisher has grown rapidly since selling a majority stake to Insider in October 2020... Continue reading at AdWeek
[ AdWeek | 2022-07-12 10:01:54 UTC ]
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As layoffs and hiring slowdowns sweep the industry, some companies like BuzzFeed, The Washington Post, Forbes, Bloomberg and Hearst are actively bringing new people aboard. The post While some publishers are slowing hiring plans, publishers like BuzzFeed and The Washington Post are not appeared... Continue reading at Digiday
[ Digiday | 2022-07-11 04:01:00 UTC ]
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Libraries from California to North Carolina to Utah to New York have seen their Pride displays challenged or removed this month. Continue reading at Book Riot
[ Book Riot | 2022-06-30 10:41:00 UTC ]
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Four writers and one bookseller gathered over Zoom to make a list devoted to fiction in which the city is more than mere setting. Continue reading at The New York Times
[ The New York Times | 2022-06-22 09:08:54 UTC ]
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Karolina Waclawiak, its executive editor of culture, takes over the newsroom at a difficult moment for the digital media company. Continue reading at The New York Times
[ The New York Times | 2022-06-16 21:14:16 UTC ]
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Nielsen One Alpha, to be showcased at Cannes, will add outcomes measurement options for CPG and automotive by early 2023. Continue reading at Advertising Age
[ Advertising Age | 2022-06-15 13:00:00 UTC ]
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The first of several hearings on last year's Capitol attack kicked off this week with a big audience. Continue reading at The Huffington Post
[ The Huffington Post | 2022-06-11 15:44:30 UTC ]
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