Business Insider Challenges Digital Traffic Measurement, Says Its Audience Is Far Higher Than ComScore's Estimate

Business Insider has become the latest large web publisher to challenge an influential arbiter of digital traffic. It is arguing that it has a monthly audience of 328 million people, more than triple the 100 million suggested by ComScore's domestic estimate of 51 million and Google Analytics' count of overseas traffic.It blamed the discrepancy on publishers' growing model of distributing content across multiple platforms, some their own and others belonging to internet giants like Facebook."There's just this kind of growing frustration," said Julie Hansen, president and chief operating officer at Business Insider. "There are so many platforms with so many people, yet they're not reflected in the numbers." Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-10-31 00:00:00 UTC ]
News tagged with: #digital traffic #distributing content #internet giants #growing frustration

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Preserving our digital content is vital. But paying $38,000 for the privilege is not | John Naughton

Storing online data in perpetuity is not just about photos and texts but thoughts and ideas. Platforms such as WordPress are starting to act, but it must be at a realistic priceWay back in 2004 the two founders of Google, Larry Page and Sergey Brin, thought that it would be a cool idea to scan... Continue reading at The Guardian

[ The Guardian | 2023-11-25 16:00:53 UTC ]
More news stories like this | News stories tagged with: #printed books #larry page #university libraries #digital content


Performing on Stage for an Audience of One

An excerpt from Alice Sadie Celine by Sarah Blakley-Cartwright Check out the audiobook edition of this excerpt, read by award-winning actress Chloë Sevigny, from Simon & Schuster Audio. Simon & Schuster Audio · ALICE SADIE CELINE Audiobook Excerpt – Chapter 1 AliceFRIDAY Opening night... Continue reading at Electric Literature

[ Electric Literature | 2023-11-20 12:05:00 UTC ]
More news stories like this | News stories tagged with: #audiobook edition #electric literature #audiobook


Digital curator Giulia Carla Rossi: ‘There is a misconception that if something is on the internet it will last for ever’

The British Library’s head of digital publications on the urgency of preserving digital stories, from smartphone apps to interactive web narrativesGiulia Carla Rossi collects the fragile artefacts of our increasingly transient publishing world. She is a curator of digital publications at the... Continue reading at The Guardian

[ The Guardian | 2023-11-18 13:00:21 UTC ]
More news stories like this | News stories tagged with: #british library #digital publications #smartphone apps #telling stories #digital platforms #timely manner #ebooks


Higher Learning

With University Press Week underway this month, PW examines how the Association of University Presses and its members are bringing the ideas—and ideals—of the academy to the masses. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #university presses


Trauma and drama: Britney Spears and the risky business of celebrity memoirs

The celebrity memoir is booming. But while such books have become part of entertainers' brand management, the focus on salacious details poses risks. Continue reading at CBC

[ CBC | 2023-10-28 08:00:00 UTC ]
More news stories like this | News stories tagged with: #britney spears #risky business #celebrity memoirs #celebrity memoir #memoir


BuzzFeed in Advanced Talks to Sell Complex, Backtracking on Digital Media Bet

BuzzFeed is negotiating a sale of much of Complex Networks for under $140 million, less than half of what it paid to acquire it two years ago. Continue reading at The New York Times

[ The New York Times | 2023-10-27 16:26:21 UTC ]
More news stories like this | News stories tagged with: #advanced talks #complex networks #digital media


Why executives at Esports Business Summit are (still) bullish on competitive gaming

In the lead-up to this year's Esports Business and Gaming Summit, the event's organizers polled 112 North American gaming and esports executives about their thoughts on the industry’s current trajectory, representing a cross-section of executives in sectors including broadcasting and media,... Continue reading at Digiday

[ Digiday | 2023-10-24 04:01:00 UTC ]
More news stories like this | News stories tagged with: #competitive gaming #current trajectory #game developers #scholastic


The FTC is challenging Microsoft’s $69 billion buyout of Activision again

Just when Microsoft's buyout of Activision seemed to finally be near complete, the Federal Trade Commission said it will revive its attempt to block the $69 billion deal in an adjudicative process. The FTC plans to restart its in-house trial against Microsoft’s... Continue reading at Engadget

[ Engadget | 2023-09-28 16:28:44 UTC ]
More news stories like this | News stories tagged with: #tech giant #significant milestone #days ahead #review process #federal court #worst-case scenario #short term #lulu


Lit Agent Landscape Diversifies Some as Anxieties over Book Business Grow

The results of this year's Association of American Literary Agents biannual membership survey indicate that the agency sector of the book business is diversifying, but is still predominantly white, and issues including burnout and unequal pay remain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #predominantly white #literary agents #book business


Book Business Applauds Government Lawsuit Against Amazon

"What took so long?" That was the prevailing sentiment among many industry members upon hearing the news that the FTC had filed an antitrust lawsuit against the nation's largest e-tailer and dominant bookseller. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-27 04:00:00 UTC ]
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Publishing execs express concern over generative AI’s impact on traffic and IP protections

Publishing executives shared their honest and unfettered opinions on the rise of generative artificial intelligence technology and its impact on traffic, IP protections, content production and jobs at the Digiday Publishing Summit last week. Continue reading at Digiday

[ Digiday | 2023-09-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #generative ai #content production #publishing summit


Read the Winners of American Short Fiction’s 2023 Insider Prize, Selected by Nickolas Butler

Last spring, I approached Nickolas Butler, internationally bestselling author of the novels Shotgun Lovesongs, The Hearts of Men, and Godspeed, to be the judge for this year’s Insider Prize, American Short Fiction’s annual literary award for incarcerated writers in Texas. He’d worked with... Continue reading at Literrary Hub

[ Literrary Hub | 2023-09-22 08:15:30 UTC ]
More news stories like this | News stories tagged with: #incarcerated writers #literary award #bestselling author


Vice Media Group’s Cory Haik says company’s publishing business is ‘very close to profitability’

During the Digiday Publishing Summit, the COO of VMG’s news and entertainment arm explained how its publishing business plans to bounce back over the next 12 to 18 months. Continue reading at Digiday

[ Digiday | 2023-09-20 04:01:00 UTC ]
More news stories like this | News stories tagged with: #bounce back #publishing business


New ALA Data Shows Book Challenges Still Surging

Ahead of Banned Books Week, the ALA reported 695 attempts to censor library materials between January 1 and August 31, 2023, and 1,915 unique titles challenged—a 20% jump over last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-20 04:00:00 UTC ]
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VideoAmp laying off 10% of workforce in the latest measurement shakeup

The move follows Nielsen laying off 9% of its own staff and comes a day after VideoAmp announced a $150 million funding round. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 20:19:52 UTC ]
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Nielsen replaces CEO amid measurement turbulence

Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the entire company, succeeding David Kenny, who will become executive chairman. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 13:51:57 UTC ]
More news stories like this | News stories tagged with: #entire company #executive chairman #nielsen


Nielsen Names New CEO in Latest Measurement Shakeup

Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny, who had the position since 2018, will take the role of executive chairman. Between the lines Following his appointment as CEO, Rao said he was looking to position... Continue reading at AdWeek

[ AdWeek | 2023-09-14 13:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen names #effective immediately #executive chairman #nielsen


HarperCollins Expands Its Spanish-Language Business

In July, HarperCollins Focus launched a new Spanish-language publishing imprint, HarperEnfoque, as the publisher continues to make gains in the trade and religion markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
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Bookwire Stages ‘Shaping the Future of Digital Books’

Sponsored: On September 13, Bookwire's 'All About Multi-Format Publishing' program will look at digital publishing developments. The post Bookwire Stages ‘Shaping the Future of Digital Books’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-31 17:46:41 UTC ]
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Media Briefing: How digital publishers spent summer 2023 

It was a hot summer of activity within the digital media space as publishers experimented with new technology, rode the social media rollercoaster and looked for ways to offset the hits to ad revenue. Continue reading at Digiday

[ Digiday | 2023-08-31 04:01:00 UTC ]
More news stories like this | News stories tagged with: #media briefing #hot summer #ad revenue #digital media #digital publishers