Bud Light Seltzer is in the works amid hard seltzer sales craze

Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension for its biggest brand as well as Bud Light Lemonade and Bud Light Crisp, which it described as a slightly lower-calorie version of Bud Light designed to take on Miller Lite. Also coming are a nitrogenized beer called Bud Nitro and seltzer line extension for Stella Artois, according to Beer Business Daily. The brewer already markets two seltzers, Bon & Viv and the recently released Natty Light Seltzer, but it remains far behind the two leaders in the sizzling hot alcoholic seltzer segment, White Claw, which is from Mark Anthony Brands; and Truly, by Sam Adams-maker Boston Beer Co. Anheuser-Busch InBev only has about 7 percent share of the hard seltzer market year-to-date, according to Beer Marketer’s Insights, which also reported on the Bud Light Seltzer news, saying that the brewer showed its distributors a picture of a black cherry-flavored Bud Light Seltzer. A spokesman for the brewer told Ad Age that “we have the industry's leading portfolio because we are never satisfied.  We regularly share conceptual ideas with our wholesaler partners as we develop new ways to meet consumer needs. Details on new product launches will be shared in due course.” The brewer’s Bud Light... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-09-13 13:12:06 UTC ]
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Indies First: Authors share their experiences working as booksellers

The Indies First movement garnered more than 1,000 authors working at bookstores across the US and in Canada for Small Business Saturday, including James Patterson and Garth Stein. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-04 00:00:00 UTC ]
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BuzzFeed Said to Expect 2014 Sales of Up to $120 Million

BuzzFeed, the online publisher of news, lists and quizzes that are designed to be shared on social media, is forecasting revenue of as much as $120 million in 2014, said two people with knowledge of its financials.The sales level will depend on how many advertising deals are booked next year,... Continue reading at Advertising Age

[ Advertising Age | 2013-12-04 00:00:00 UTC ]
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What's So Hard About About Building A CMS?

There are dozens of content management systems for sale, but publishing companies like ours are building their own. What's so complicated about a CMS, anyway?It's impossible to say this comprehensively, but most people in publishing hate the CMS, or content management system, they're forced to... Continue reading at Fast Company

[ Fast Company | 2013-12-03 00:00:00 UTC ]
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Burns joins Bloomsbury as children’s sales director

Bloomsbury Publishing has appointed Elise Burns as children’s sales director. She will... Continue reading at The Bookseller

[ The Bookseller | 2013-12-02 00:00:00 UTC ]
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Sales Erode at Barnes & Noble

Barnes & Noble Inc.'s latest quarterly earnings show an erosion in sales for both print books and ebooks, casting a cloud over its long-term prospects. Continue reading at AllThingsD

[ AllThingsD | 2013-11-27 00:00:00 UTC ]
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Sales Dip, Losses Rise at Books-A-Million

Sales for the third quarter ended November 2 at Books-A-Million fell 3.5%, to $100.4 million, and its net loss deepened to $7.1 million, from $2.8 million in the third period of 2012. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-26 00:00:00 UTC ]
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B&N Has Better Earnings Despite Sales Decline

Revenue fell in all three of Barnes & Noble’s operating groups for the second quarter ended October 26, 2013, but the retailer managed to post a 13.7% increase in EBITDA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-26 00:00:00 UTC ]
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B&N: earnings rise but Nook sales fall again

Barnes & Noble has turned a profit in its second quarter of trading, but sales in its Nook... Continue reading at The Bookseller

[ The Bookseller | 2013-11-26 00:00:00 UTC ]
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Anjelica Huston details her childhood, working with father John Huston

Angelica Huston's memoir has received mainly positive reviews and is the first of a planned two-part work. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-21 00:00:00 UTC ]
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Miniaturist sales hit 30 territories

Hot London Book Fair title The Miniaturist has now been sold in 30 territories ahead of its... Continue reading at The Bookseller

[ The Bookseller | 2013-11-20 00:00:00 UTC ]
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Trade Sales Down Through August

Sales for the first eight months of 2013 fell 1.1% in adult trade, 15.8% in children’s/young adult, and 3.2% in religion, according to the newest figures from AAP’s StatShot statistics program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-19 00:00:00 UTC ]
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Yub spins out with $12M to boost, track in-store sales

Yub spun out of TrialPay on Monday with $12 million in funding to help boost online efforts aimed at driving consumers to purchases in bricks-and-mortar stores. The Mountain View company led by CEO Alex Rampell said that it already has some big retailers and restaurants, including Burger King,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2013-11-19 00:00:00 UTC ]
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Washington Post Co. Renamed Graham Holdings Company to Mark Sale of Newspaper

The Washington Post Co. announced Monday that it will change its name to Graham Holdings Company, acknowledging the Oct. 1 sale of the company’s flagship newspaper and several other publishing businesses to Amazon.com founder Jeffrey P. Bez ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-18 00:00:00 UTC ]
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Price Cuts Bite Into Korean Book Sales, Fixed Price Considered

Despite a dramatic drop in book sales, Aladin used bookstores have thrived, with some publishers dumping books to boost sales; a fixed-price law is now under debate. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-15 00:00:00 UTC ]
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Forbes to Explore Sale of 96-Year-Old Magazine

Forbes Media, the publisher of the eponymous financial magazine and website, is exploring a sale.The company is working with Deutsche Bank AG to consider its options. In a memo to staff Friday morning confirming a report by Bloomberg News, CEO Mike Perlis said the company had received... Continue reading at Advertising Age

[ Advertising Age | 2013-11-15 00:00:00 UTC ]
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Penguin Random House Canada Merges Sales Forces

There were both casualties and promotions as Penguin Random House Canada unveiled its restructured sales force. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-15 00:00:00 UTC ]
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Imperial War Museums sales and distribution to Unicorn

Unicorn Press has announced a new sales and distribution contract with the publishing arm of the... Continue reading at The Bookseller

[ The Bookseller | 2013-11-11 00:00:00 UTC ]
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Earnings Rise 8% at HC Despite Sales Drop

HarperCollins reported a decline in quarterly revenue with total sales down 7%, to $328 million, for the first period ended September 30, 2013. EBITDA, however, rose 8%, to $43 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-11 00:00:00 UTC ]
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RR Donnelley, Press+ Exploring Sale

*Editor's note: Folio is a Press+ client. RR Donnelley's digital paywall platform, Press+, is on the market, according to an internal memo obtained by Folio. Continue reading at Folio Magazine

[ Folio Magazine | 2013-11-08 00:00:00 UTC ]
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