Bucking the Trend: Print Magazines Still Work for (Some) Publishers

Much like the several years that have preceded it, 2019 will see the deaths of many a once-formidable print magazine. Some will find new life online, some will fade into irrelevance, and many that survive will scramble to implement new business models, hoping to save their print foundations from becoming quaint archives of a bygone era. And yet, even in 2019, a diverse set of both new and traditional publishers continue to invest in the medium despite its inherent financial challenges, begging obvious questions about how, specifically, a new media brand stands to benefit from producing an expensive print magazine at a time when the barriers to entry in digital media are seemingly nonexistent. "Our print products establish our reputation," offered Richard Eichler, CEO of longtime oil and gas industry publisher Hart Energy on a panel Thursday morning at the MediaGrowth Summit, an annual conference for B2B media executives. "It's expensive, but it works." We wanted answers from some new entrants to the magazine game, so we spoke with the braintrust behind three recently launched media brands—one by a non-media company, one by an independent entrepreneur, and one by an established publishing company—to learn more about why incorporating a print edition into the mix was a necessary first step. Callaway Golf pivots to print An especially popular approach among hip startups like Airbnb, Bumble and Casper, recent years have seen a marked increase in non-traditional media... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2019-05-30 18:30:31 UTC ]
News tagged with: #key areas #sees potential #pushing girls

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Lost chapter of Charlie and the Chocolate Factory published

Chapter with more characters and Quentin Blake illustration deemed 'too wild' for British children appears for first timeA lost chapter of Charlie and the Chocolate Factory, deemed too wild, subversive and insufficiently moral for the tender minds of British children almost 50 years ago, has... Continue reading at The Guardian

[ The Guardian | 2014-08-30 00:00:00 UTC ]
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Holt, Seven Stories Sign Comics Works on Snowden, NSA

Comics can wed different parts of a story together and really show things in ways prose can’t,” said Riva Hocherman, an editor at Metropolitan Books (an imprint of Holt), about "Verax," a forthcoming work of graphic nonfiction that tackles the history of the National Security Agency’s electronic... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-29 00:00:00 UTC ]
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What is it like to work at an independent bookstore?

Apparently all customers believe the book they're looking for has a blue cover and some will tell you that if you haven't read every book in the store, 'you're not very good at your job.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-08-29 00:00:00 UTC ]
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With Print, Amazon Challenges Brazil’s Bookselling Establishment

The Seattle giant has started selling print books in Brazil, demanding good metadata and creating better customer service. This move could raise the bar for the rest of the Brazilian book industry. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-28 00:00:00 UTC ]
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Widdecombe's self-published 'crime and dancing' tale

Ann Widdecombe has self-published her first detective novel via Amazon's KDP and CreateSpace... Continue reading at The Bookseller

[ The Bookseller | 2014-08-28 00:00:00 UTC ]
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Indian journalists protest at publisher's social media demands

Give us your Facebook and Twitter passwords, says Times of India company Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-08-28 00:00:00 UTC ]
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Mobile Startup Offers Magazine Subscriptions Via Text Message

Boku, a mobile payments company that works with Facebook and Sony, thinks text messaging can help magazine publishers boost their subscription revenue.If nothing else, it might cut down on the number of subscription notices -- otherwise known as "blow in" cards -- tucked inside magazines.The San... Continue reading at Advertising Age

[ Advertising Age | 2014-08-28 00:00:00 UTC ]
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Publishing in Finland: Nina Paavolainen, CEO of Teos

Nina Paavolainen, CEO of Teos Publishing in Finland, highlights some of the company's up-and-coming authors, new titles and Finnish publishing trends ahead of the Frankfurt Book Fair. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-28 00:00:00 UTC ]
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Huddle unveils secure publishing platform

Most organizations share or publish files in some form or another, whether internally or externally, but once content is out there it's difficult to know who's reading it or how it's being used. The latest product announcement from cloud collaboration specialist Huddle addresses this by... Continue reading at Betanews

[ Betanews | 2014-08-28 00:00:00 UTC ]
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Ann Widdecombe's Dancing Detective is debut self-publishing performance

The former MP's first detective novel spins off from a Strictly Come Dancing-esque TV show called Lively Toes Read an extractFeaturing a "conceited brute" of a politician, a professional dancer named Beautella LaReine and a backstage murder on a popular televised dance contest, Ann Widdecombe's... Continue reading at The Guardian

[ The Guardian | 2014-08-28 00:00:00 UTC ]
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Martin Amis's holocaust 'comedy' fails to find German publisher

The Zone of Interest, set in Auschwitz, is declined by the author's publishers in Germany and France, although alternative French house picks up novel The Zone of Interest reviewedIn the UK, some critics have hailed it as the "best book in 25 years" by one of Britain's greatest living writers.... Continue reading at The Guardian

[ The Guardian | 2014-08-28 00:00:00 UTC ]
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Mark Nepo: Doing Soul Work

It doesn’t hurt to be endorsed by Oprah: After she smiled on him, inspirational philosopher and poet Mark Nepo’s 2000 book hit #1 on the 'Times' list. Nepo talked with PW about his newest, 'The Endless Practice: Becoming Who You Were Born to Be,' before joining Oprah’s The Life You Want tour... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
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Short Takes: Religion Publishing News Briefs, August 27, 2014

Awards and honors for Catholic books and Christian fiction; conferences and trade shows in September and beyond. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
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PW Talks with Mark Nepo: Doing Soul Work

It doesn’t hurt to be endorsed by Oprah: After she smiled on him, inspirational philosopher and poet Mark Nepo’s 2000 book hit #1 on the 'Times' list. Nepo talked with PW about his newest, 'The Endless Practice: Becoming Who You Were Born to Be,' before joining Oprah’s The Life You Want tour... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
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Liberio review: Turn your Google Docs into a published ebook

Now that eBooks have enabled anyone to be a published author, more would-be scribes are submitting their work directly through digital storefronts like Kindle Direct Publishing. Yet even with this radical change in the book industry, the e-publishing process is hardly simple. In fact the... Continue reading at PC World

[ PC World | 2014-08-27 00:00:00 UTC ]
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Why publishers should cheer Facebook’s click-bait crusade

Reducing the click-bait clutter is just the latest in a series of alterations aimed at filtering the news feed for quality. It looks like long-form publishers have something to celebrate. Sponsor content by Parse.ly. The post Why publishers should cheer Facebook’s click-bait crusade appeared... Continue reading at Digiday

[ Digiday | 2014-08-27 00:00:00 UTC ]
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Turns out traditional publishers do just fine with millennials

Many publications claim to be popular with millennials, but not all publications that do so actually garner a significant Millennial audience. The post Turns out traditional publishers do just fine with millennials appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-08-27 00:00:00 UTC ]
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Kingstone Publishes Graphic Novel Tie-In for Sony Movie

Kingstone Comics has published the graphic novel version of the film 'The Remaining,' a supernatural thriller that releases in theaters September 5. The graphic novel is already out in digital on ComiXology and in print at retail. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-27 00:00:00 UTC ]
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Publishing Pay Rose 2.8% in 2013

The average pay raise for publishing employees in 2013 was 2.8%, according to PW’s just-concluded salary survey. The percentage increase last year was the same as in 2012, when the survey also found that pay had risen by 2.8%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-26 00:00:00 UTC ]
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Steve Laube: Agent + Publisher

In his long history in Christian publishing, Steve Laube has played many roles--bookseller, editor, literary agent. Now he adds publisher to that resume, joining what seems to be an emerging trend among agents. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-26 00:00:00 UTC ]
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