British Council announces Sharjah market focus programme at LBF

The British Council, in partnership with the Sharjah Book Authority, has announced the Sharjah Market Focus Cultural Programme for the London Book Fair 2020, featuring 12 prominent writers from the UAE. Continue reading at 'The Bookseller'

[ The Bookseller | 2020-02-16 19:53:13 UTC ]
News tagged with: #london book fair

Other news stories related to: "British Council announces Sharjah market focus programme at LBF"

Book Tokens reveals rewards programme

National Book Tokens is launching a rewards programme for customers and a direct marketing... Continue reading at The Bookseller

[ The Bookseller | 2013-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #direct marketing #rewards programme

Apple tells price fixing courtroom it owns 20 percent of the ebook market

Apple director Keith Moerer said in court on Tuesday that the company holds about 20 percent of the US ebook market, double the size commonly assumed. The revelation came after the Department of Justice tried to bolster its price fixing case against the company by asserting that "Apple forgot to... Continue reading at Engadget

[ Engadget | 2013-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #online store #ebook market #court --

Apple's E-Book Market Share Is Bigger Than You Think

The head of Apple's iBookstore says Apple has captured 20 percent of the U.S. ebook market. Continue reading at AllThingsD

[ AllThingsD | 2013-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook market

Making Sense of Marketing Services

For all the activity around “marketing services,” publishers in general still have a lot to learn when setting up a sales operation around this kind of service strategy. The lessons typically center on three core buckets: Culture, market approach and data. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales operation #marketing services

How to Launch a Successful Multiplatform Marketing Campaign in Nine Easy Steps

Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
More news stories like this |

Aurum signs history of British beer

Aurum Press has bought a narrative history of how the British beer industry came to flourish... Continue reading at The Bookseller

[ The Bookseller | 2013-05-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #narrative history #aurum press

HuffPo’s Andrew Losowsky Tweets about Social Media for Book Marketers

How can publishers optimize their social media outreach? HuffPo's Andrew Losowsky chats with Ed Nawotka on Twitter about how book marketers can maximize social media networks and influencers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ed nawotka #book marketers

J.K. Rowling, Hilary Mantel, and other British authors auction off annotated first editions

J.K. Rowling and other authors are selling first-edition copies of their books with annotations, written thoughts on the book, and/or illustrations to benefit the writers' organization English PEN. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hilary mantel

Book Marketing Q&A: Jeff Yamaguchi Talks Advertising

Jeffrey Yamaguchi, Director of Digital Marketing at Abrams Books, talks about what today's book marketers need in their toolbox to execute successful advertising campaigns. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book marketers #abrams books #digital marketing

WoodWing Announces New Version of its Productivity Plug-In Smart Styles, Offering New Features and Adobe Creative Cloud (CC) Compatibility

The upcoming version of WoodWing&acute;s productivity plug-in Smart Styles will offer a variety of new features, further improving the productivity in print and digital publishing. The upgrade also provides compatibility withInDesign CC ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital publishing

China’s Emerging English-language Book Market

Peter Gordon of Hong Kong's Chameleon Press and Jo Lusby of Penguin China talk discuss the developing English-language market for books in China. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hong kong

Book Marketing Q&A: Wiley’s Jeanenne Ray on Building Reader Communities

Jeanenne Ray, Senior Marketing Manager at Wiley, will speak at the Reaching Readers conference about how publishers can build strong readers communities. Here is a sneak preview of her talk. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sneak preview

O’Reilly Announces Closure of Tools of Change Conference and Blog

O'Reilly Media will close down its popular digital publishing conference, Tools of Change, but Tim O'Reilly promises to continue innovating the publishing process. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing process #continue innovating #reilly media #change conference

Book Marketing Q&A with Scholastic’s Social Media Director, Morgan Baden

Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
More news stories like this |

Apple iBookstore Leads Brazil’s Ebook Market in 2013

In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ebook sales #ebook market

Key deals from LBF

Fiction Headline signed four novels from Norwegian psychiatrist-turned-crime writer Torkil... Continue reading at The Bookseller

[ The Bookseller | 2013-04-18 00:00:00 UTC ]
More news stories like this |

At LBF, Authors Encouraged to Think Like Entrepreneurs

Self-publishing has taken hold in the UK and two authors at the London Book Fair encouraged writers to consider DIY, offering observations and advice applicable to all. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-18 00:00:00 UTC ]
More news stories like this |