BREAKING: Schofield Media Shutters U.S. Operations

B-to-B publisher Schofield Media is shutting down its U.S. operations after "unexpectedly" losing its bank financing. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-07-20 00:00:00 UTC ]

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What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
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What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Amy Klobuchar: Breaking up Facebook ‘has to be on the table’

The Minnesota senator is tackling antitrust issues with a new law and a new book: “We’ve got to look at everything when it comes to putting rules in for tech.” Antitrust may become Senator Amy Klobuchar’s signature issue, and if things go right, the pinnacle achievement of her years in Congress.... Continue reading at Fast Company

[ Fast Company | 2021-02-05 00:00:32 UTC ]
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‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores

CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with: #stores appeared #online content #directly resembles #digital publisher


‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores

CAMP had to shift from brick-and-mortar to a strategy that more directly resembles a digital publisher with a penchant for e-commerce. The post ‘A retail media company’: How CAMP wants its online content to eventually drive customers back to stores appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-03 05:01:00 UTC ]
More news stories like this | News stories tagged with: #stores appeared #online content #directly resembles #digital publisher


Japan's Media Do Buys Firebrand

Firebrand Technologies has been acquired by Media Do International, the U.S. subsidiary of Tokyo-based Media Do Ltd., a major e-book distributor. Firebrand founder Fran Toolan will remain CEO for at least the next three years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
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NetGalley bought by Media Do International

NetGalley and its owner Quality Solutions/Firebrand Technologies have been sold to Media Do International. Continue reading at The Bookseller

[ The Bookseller | 2021-02-01 22:14:04 UTC ]
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Brand safety is a social media issue - and it always will be

Our latest research confirms that the general public can tell the difference between an unsafe platform and a quality news publisher - so why can’t our industry? Continue reading at Media Week

[ Media Week | 2021-01-21 11:38:36 UTC ]
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'There’s no other law like this in Australia': Facebook hits out at digital media code

The head of Facebook in Australia has urged the government to make changes to laws designed to force digital platforms to pay media companies for content. Continue reading at Stuff

[ Stuff | 2021-01-20 18:52:54 UTC ]
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Breaking Down the Bestselling Books of 2020

In a rare occurrence, independent publishers gained ground with adult hardcover and paperback bestsellers last year, disrupting the Big Five's iron grip on the lists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-15 05:00:00 UTC ]
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Guardian Media Group hires new advertising chief

Claire Blunt has been chief financial, operations and data officer for Hearst Europe. Continue reading at Media Week

[ Media Week | 2021-01-14 13:39:31 UTC ]
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Should social media companies alone have the power to ban Donald Trump?

Should the public be represented if digital media has created a new public square? Continue reading at Media Week

[ Media Week | 2021-01-12 14:01:06 UTC ]
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Digital media company launches flagship site iPondr to 'foster a more connected society'

Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
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For Vice Media, bad-boy news culture is dead, long live news

Vice Media spent 2020 putting news more at the forefront of its brand, but it still has work to do positioning itself in the digital media landscape. The post For Vice Media, bad-boy news culture is dead, long live news appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-12-30 05:01:28 UTC ]
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Boston-born digital media startup shuts down

Laura Carpenter, CEO of Abridge News, a Boston-born digital media startup that went through the MassChallenge Boston accelerator in 2018, has decided to pull the plug, citing challenges in sustaining the business. The decision was effective on Dec. 11, after approximately three years of... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
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Barack Obama took a break from promoting his own book to highlight 17 of the year’s best

The former president’s annual list is an eclectic mix of fiction and nonfiction. Continue reading at The Washington Post

[ The Washington Post | 2020-12-17 08:56:12 UTC ]
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Kimberly Drew and Jenna Wortham on Social Media, Black Futurity, and the Archive

Writers Kimberly Drew and Jenna Wortham have edited and brought forth to the world Black Futures, a visually-stunning mixed-media anthology that threads together different facets of Black culture and thought by some of today’s most esteemed poets, artists, academics, and creatives. At its heart,... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-11 09:49:52 UTC ]
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Obama’s ‘A Promised Land’ Breaks NPD BookScan’s Nonfiction Records

Year's End: An already exceptionally busy year for nonfiction gets even hotter as US adult nonfiction print sales move 257 million units. The post Obama’s ‘A Promised Land’ Breaks NPD BookScan’s Nonfiction Records appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-10 16:54:32 UTC ]
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Nielsen Will Overhaul Video Measurement, Creating Single, Cross-Media Offering

Farewell, Total Audience Measurement. Hello, Nielsen One. In a major overhaul of its video measurement, Nielsen said today it is preparing to offer a new cross-media solution, called Nielsen One. The new video analytics tool will enable publishers and marketers to transact on a single metric... Continue reading at AdWeek

[ AdWeek | 2020-12-08 11:00:33 UTC ]
More news stories like this | News stories tagged with: #major overhaul #enable publishers #single metric #digital platforms #nielsen