Brands and publishers turn to actors and comedians to give chatbots personality

Increasingly, companies like Google are hiring writers to give their AI a more human edge. Companies building bots for platforms like Facebook and Kik can’t really compete with the resource of these tech giants. But giving bots a personality is becoming more of a competitive advantage, companies need creative types on payroll to make this authentic. In some cases, bot developers are coming up with entire backstories for their bots, including their hopes and fears. The post Brands and publishers turn to actors and comedians to give chatbots personality appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-10-12 00:00:00 UTC ]
News tagged with: #publishers turn #hiring writers #tech giants #competitive advantage

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Getting Serious about Spanish-Language Publishing

This column marks the start of PW’s monthly coverage of the Spanish-language book market in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #spanish-language publishing


Little, Brown Turns Community Site into New Imprint

Launched in 2013, Novl is a community website that was set up to be a central location for the social media activities of authors at Little, Brown Books for Young Readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #community website #central location #brown books #young readers


European publishers assess the threat of ad blocking

We aslked Dazed Group, News U.K., Mashable and Monrif Group what they think about the ominous subject of ad blocking. The post European publishers assess the threat of ad blocking appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad blocking


How European publishers set their tech priorities for the year

European executives from Mashable, Quartz, Dennis, RTE and Sanoma share their tech priorities for the coming year. The post How European publishers set their tech priorities for the year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming year #year appeared


Penguin is PRH's 'biggest social media brand'

Consumer-facing book and author related content from Penguin Random House UK will move to Penguin’s social media channels from the end of today because it is the company’s “biggest brand on social media”. Corporate news for audiences such as the press, authors and agents will be shared on new... Continue reading at The Bookseller

[ The Bookseller | 2015-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #corporate news #twitter channels


The Mobile Story for Publishers: Told in Key Stats

Thad McIlroy offers some statistics and key data on smartphones and tablets to help book publishers figure out how to address mobile technology. The post The Mobile Story for Publishers: Told in Key Stats appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-04 00:00:00 UTC ]
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PRH shifts consumer social media to Penguin brand

Penguin Random House is to use the Penguin brand for its consumer activity across social media, The Bookseller has learned. From the end of tomorrow (4th February), the various Penguin social media channels will carry news about "books and authors”, with corporate news to be shared on Penguin... Continue reading at The Bookseller

[ The Bookseller | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin brand #corporate news #twitter channels #random house


How top publishers are using Snapchat

A few days into Snapchat Discover, we checked in on how publishers are approaching the feature. The post How top publishers are using Snapchat appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top publishers #snapchat discover #snapchat appeared


Car Brands Are Starting to Get the Marketing Data They've Always Wanted

The car industry isn't slowing down when it comes to employing more data for everything from vehicle malfunctions to marketing. In fact, in terms of digital advertising, the category looks like it's putting the pedal to the metal, as tech vendors, publishers and other players increasingly roll... Continue reading at AdWeek

[ AdWeek | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #specific product #short order #general motors #real time


HarperCollins to Publish 2m Copies of New Harper Lee Novel

HarperCollins will publish 2 million copies of "Go Set a Watchman," a novel Harper Lee wrote in the 1950s and then “put aside.” It will come out on July 14. The post HarperCollins to Publish 2m Copies of New Harper Lee Novel appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post harpercollins #harper lee


Harper Lee's second novel to be published this summer

Publisher Harper announced Tuesday that "Go Set a Watchman," a novel the Pulitzer Prize-winning author completed in the 1950s and put aside, will be released July 14. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee


Hutchinson to publish charity title on fathers and sons

Bono, Colm Tóibín, Paul McCartney and Salman Rushdie are among the big names contributing to an anthology about sons and fathers, as part of a joint venture between Hutchinson and The Irish Hospice Foundation. Jason Arthur, publisher of Hutchinson, Heinemann and Windmill, agreed a joint-venture... Continue reading at The Bookseller

[ The Bookseller | 2015-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #colm tibn #paul mccartney #joint venture #world rights #excluding ireland


Chicago Blizzard Snarls Plans for Publishers Attending ALA

A blizzard that dumped 19 inches of snow on Chicago on Sunday disrupted the travel plans of publishers in town for the library conference. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel plans #library conference


Founders of Electric Lit; Black Balloon Launch New Publishing Venture

Catapult will launch in fall 2015, with Padgett Powell's story collection, 'Cries for Help, Various.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing venture #story collection


Harper Lee, author of 'To Kill a Mockingbird,' to publish second novel

The AP reports that Harper Lee will publish her second novel this summer, a sequel to the Pulitzer Prize-winning classic To Kill a Mockingbird. The book, entitled Go Set a Watchman was completed in... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee


Harper Lee to Publish Sophomore Novel

Harper Lee, whose single work of fiction, 'To Kill a Mockingbird,' earned her the National Medal of Freedom and the distinction of having written one of the bestselling novels ever published, is going to be releasing a second book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee #single work #national medal #bestselling novels


How the White House Found a Publishing Ally in Medium

The White House published President Obama’s 2016 fiscal budget on Monday using a medium that’s become increasingly popular among its advisors: Medium, the three-year old self-publishing platform.    In the past three mon ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #increasingly popular #self-publishing platform


Amazon Kindle Convert turns paper books into ebooks, if you're patient

Got books to digitize and plenty of patience? Amazon's Kindle Convert software will let you scan them at home. As spotted by The Ebook Reader, Kindle Convert is a $50 PC application that turns printed pages into Kindle ebooks. It should work with most scanners, provided they support at least... Continue reading at PC World

[ PC World | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #handwritten notes #kindle book #ebook reader #kindle format


Lee to publish Mockingbird 'sequel'

An unpublished novel by Harper Lee is to finally see the light of day, 60 years after the US author put it aside to write To Kill a Mockingbird. Continue reading at BBC News

[ BBC News | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harper lee


Belarus bookshop rallies against publishing crackdown

Independent publishing house Lohvinau launches crowdfunding campaign after government imposed heavy fine on Minsk literary hub“We are trapped in an absurd and unjust situation which threatens not only the existence of Lohvinau Bookstore but which endangers the possibility to publish books freely... Continue reading at The Guardian

[ The Guardian | 2015-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling books #state registration