Bookmarc: Bookstore as Luxury Brand

Bookstores may be many things, but fashionable isn’t usually one of them. That could change now that designer Marc Jacobs has put his imprimatur on Bookmarc stores on both coasts and added branded Bookmarc sections to a handful of MJ stores from Provincetown, Mass., to San Francisco, as well as in London, Paris, and Milan. He’s also planning to open two more stand-alone Bookmarcs in Washington, D.C., and Shanghai. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-02-14 00:00:00 UTC ]

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The Best Brand Content of 2013

The “brands are publishers now” line has become so ubiquitous in digital media that it risks becoming a cliché. While it is often true that companies are increasingly creating their own content, not all that’s published is created equal. Here’s to the brands that took the time and money to... Continue reading at Digiday

[ Digiday | 2013-12-20 00:00:00 UTC ]
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Independent bookstores and self-published authors are increasingly teaming up

Previously, independent bookstores tended to stay away from marketing self-published authors, but in the age of Amazon, some are embracing local authors no matter how they released their work. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-17 00:00:00 UTC ]
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Independent bookstores capture headlines in 2013

Many were sounding the death knell for independent bookstores as first Barnes & Noble and then Amazon rose to prominence. But indie stores have surprised the naysayers. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-17 00:00:00 UTC ]
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October Bookstore Sales Dip

Bookstore sales slipped 1% in October, to $799 million, according to preliminary estimates released by the U.S. Census Bureau. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-13 00:00:00 UTC ]
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Small Is Beautiful: Micro Bookstores Find a Place

Even before the demise of Borders, the trend of opening superstores was waning, and new bookstores were getting smaller and cozier (many were in the 3,000 to 5,000 sq. ft. range). Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-06 00:00:00 UTC ]
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Toothless Fixed Book Price Law Undermines Mexican Bookstores

Though Mexico has a fixed book price law, editor Marcelo Uribe notes that enforcement is non-existent and is calling for stronger protections for booksellers. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-12-05 00:00:00 UTC ]
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Annuals sales reveal brand power

The top three bestselling annuals in 2013 are growing year on year both in terms of value and... Continue reading at The Bookseller

[ The Bookseller | 2013-12-05 00:00:00 UTC ]
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A transparent market means rethinking the ways brands advertise

In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainabilityIn New York's Central Park recently, an old man was selling "Banksy paintings" for $60 apiece. His booth was right next to others selling everything from second-hand... Continue reading at The Guardian

[ The Guardian | 2013-12-04 00:00:00 UTC ]
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Take Your Child to a Bookstore Day continues to grow

Take Your Child to a Bookstore Day will be celebrated on Dec. 7 this year and founder Jenny Milchman says she hopes to expand the message of the holiday to year-round initiatives, including field trips to bookstores in at-risk areas. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-04 00:00:00 UTC ]
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Russell Brand v the Sun: war of words hots up

Red-top brands comedian a hypocrite, Jack Dee criticises Crewe and Jimmy Carr tells Ross Noble not to knock Mock the WeekThis week's comedy newsThe gloves are off in Brand versus the Sun. On Saturday, the never-knowingly-underexposed comedian wrote a piece for this paper accusing the Sun on... Continue reading at The Guardian

[ The Guardian | 2013-12-03 00:00:00 UTC ]
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For Indies First day, authors get behind independent bookstores

Thanks to Sherman Alexie's forgetfulness, writers across the U.S. will volunteer at their local bookstore Saturday for the inaugural Indies First day.Not long ago the writer Sherman Alexie missed one of his readings, standing up fans at the Queen Anne Book Company, a store in Seattle. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-27 00:00:00 UTC ]
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Rightster helps brands to cash in on the commercial rewards of online video

Multichannel network distributes, syndicates and matches content creators with online publishersYou may never have heard of Rightster but you have more than likely watched videos it syndicates on YouTube, newspaper websites and specialist live streaming sites like one for the recent... Continue reading at The Guardian

[ The Guardian | 2013-11-24 00:00:00 UTC ]
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Bauer unveils digital brand The Debrief aimed at 20-something wealthy women

Publisher of Heat says The Debrief will have aggregated news and sex advice for connected, influential readersBauer Media is the latest mainstream UK publisher to jump on the social mobile bandwagon, unveiling plans for The Debrief, a multiplatform digital brand aimed at "constantly connected,... Continue reading at The Guardian

[ The Guardian | 2013-11-21 00:00:00 UTC ]
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Random House Partners with Pinterest Producing Online Bookstore Table

Random House has partnered with Pinterest to help users discover popular content. It pulls up a page that is a lot like browsing a table at a bookstore. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-19 00:00:00 UTC ]
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Argentina’s Bookstores Thrive Despite Digital Challenges

Despite the growth of online bookselling and a 7X increase in the number of ebooks, Argentina's 2,256 bookstores are still responsible for 80% of annual book sales. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-15 00:00:00 UTC ]
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Getting Kindles into Indie Bookstores Isn’t Going to Be Easy

Amazon is offering independent bookstores Kindles to sell and a commission on ebook sales, but most have rejected the proposal as bad business and "a lie." Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-11-08 00:00:00 UTC ]
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Amazon to Let Independent Bookstores Sell Kindles and Gives Them a Cut of E-Book Sales

Amazon, which has been blamed in part for the decline of independent bookstores, said it has a new program called Amazon Source to allow them and other retailers to resell Kindle devices and accessories, and also give them 10 percent on every ebook bought on them for two years. "With Amazon... Continue reading at AllThingsD

[ AllThingsD | 2013-11-06 00:00:00 UTC ]
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Amazon offers physical bookstores a cut of Kindle ebook sales, and just enough rope

Just as Kobo has cozied up to physical booksellers, so too does Amazon have a plan to smother them in e-ink kisses. Under the company's new "Amazon Source" program, any independent bookstore that sells a Kindle tablet or e-reader will be rewarded with ten percent of future book purchases made on ... Continue reading at Engadget

[ Engadget | 2013-11-06 00:00:00 UTC ]
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Pinterest And Your Personal Brand: 7 Steps To Pinning Your Life, Work, And Way To Success

Whether you're a real estate agent, an advertising executive, or an up–and–coming blogger, now is absolutely the time to start using Pinterest to build your personal brand. Although the image–based social network is still struggling to generate significant revenue, its user base continues to... Continue reading at Fast Company

[ Fast Company | 2013-10-30 00:00:00 UTC ]
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