BookExpo’s International Market Forum Sessions: Rights and Regions

Rather than focusing on a single country or region, BookExpo's Market Forum sessions this year address several territories and issues on May 31. The post BookExpo’s International Market Forum Sessions: Rights and Regions appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'

[ Publishing Perspectives | 2017-05-11 00:00:00 UTC ]
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Shukla: diversity 'is not a marketing trend'

Diversity is not a "marketing trend” and publishers should not "dehumanise" readers or black, Asian and minority ethnic (BAME) authors, Nikesh Shukla told delegates to The Bookseller's Marketing and Publicity Conference. Continue reading at The Bookseller

[ The Bookseller | 2017-06-14 00:00:00 UTC ]
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Marketing must be 'human' in world of 'unprecendented change', conference hears

Consumers are looking to brands to tell stories in ways that feel "modern, connected and personal" in a world that is going through an "unprecedented state of change", Julia Kenyon, director of brand and content marketing of BBC Worldwide has said. Continue reading at The Bookseller

[ The Bookseller | 2017-06-14 00:00:00 UTC ]
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Liveblog: Marketing & Publicity Conference 2017

The Bookseller Marketing & Publicity Conference 2017 takes place on Tuesday 13th June. Follow along here. Continue reading at The Bookseller

[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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IPR License launches online 'Buy Rights' button

Rights and licensing trading platform IPR License has launched a new service which allows sellers to place “Buy Rights” buttons next to books featured online. Continue reading at The Bookseller

[ The Bookseller | 2017-06-13 00:00:00 UTC ]
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International Hot Book Properties, Week of June 12, 2017

A Swedish novel about an elderly woman generates a series of preempts; a German debut attracts the Americans and Brits, among others; and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-13 00:00:00 UTC ]
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A Sourcebooks Title Is OverDrive’s New International Big Library Read

A two-week international reading-and-discussion exercise, the Big Library Read is underway with more than 20,000 libraries in various parts of the world. The post A Sourcebooks Title Is OverDrive’s New International Big Library Read appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-12 00:00:00 UTC ]
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Finding the Right Balance Between Expo and Con

After making changes to BookExpo that some in the industry found less than ideal and in favor of BookCon, Reed has promised tweaks for 2018. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-09 00:00:00 UTC ]
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Reed Reaffirms Commitment to BookExpo, BookCon Combo

In an email to exhibitors, ReedPop's Brien McDonald said BookExpo and BookCon will continue to coexist, noting that "one will not grow at the expense of the other." Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-08 00:00:00 UTC ]
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ReedPOP Letter: Organizers Call BookExpo and BookCon ‘Powerful Platforms’

BookCon reaches its 20,000 person goal on Saturday and Sunday; BookExpo cites 7,425 attendees, "primarily booksellers, librarians, retailers, and media." The post ReedPOP Letter: Organizers Call BookExpo and BookCon ‘Powerful Platforms’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-08 00:00:00 UTC ]
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Religion Publishers Make New Connections, Raise Questions at BookExpo 2017

Although the trade show, which wrapped this past weekend, was well attended by religion publishers, many left the event questioning its value. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-07 00:00:00 UTC ]
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More Graphic Novels than Ever at BookExpo 2017

Although comics publishers were mostly perplexed at the drop in traffic at BookExpo, they were upbeat that graphic novels had a big presence at the show, including an expansion of comics programming and artist appearances. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-06 00:00:00 UTC ]
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Around the World with Graphic Novels at BookExpo 2017

This year at BookExpo 2017, the Hot Graphic Novels panel featured six creators from all over the world discussing five works that spanned a variety of styles and subject matter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-05 00:00:00 UTC ]
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The Incredible Shrinking BookExpo: A 2017 Recap From An Indie Publisher's Perspective

I’ve attended BookExpo (formerly BEA) ten to twelve times since I started working in book publishing in 2000. I always go Continue reading at HuffPost

[ HuffPost | 2017-06-04 15:22:33 UTC ]
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Weekend at the Trade Show: BookCon Busies Up the BookExpo Floor in New York City

Amid cheers for YouTube stars and TV producers, BookCon 2017 pulls a big crowd and gets free books into eager hands, the follow to ReedPOP's BookExpo. The post Weekend at the Trade Show: BookCon Busies Up the BookExpo Floor in New York City appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-04 00:00:00 UTC ]
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Marketing: Anatomy of a St. Martin’s Hit Built on the Goodreads Platform

In a BookExpo presentation, Goodreads explicated a publisher's elevation of a title to 'Times' bestseller status using the platform's amplification. The post Marketing: Anatomy of a St. Martin’s Hit Built on the Goodreads Platform appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-06-04 00:00:00 UTC ]
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BookExpo 2017: Back to Stock Your Crock: Phyllis Good

Before slow cookers became the “must have” for every well-appointed kitchen, Phyllis Good was preaching the gospel of crockpots to millions of worshippers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
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BookExpo 2017: First Daughters in a Sister Act: Jenna Hager and Barbara Bush

In their first book together, "Sisters First: Stories from Our Wild and Wonderful Life," twin sisters and former first daughters Jenna Bush Hager and Barbara Bush write about their lives, including their White House years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
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BookExpo 2017: Subway Therapy, Javits Therapy: Matthew ‘Levee’ Chavez

That freestanding wall of sticky notes in the North Concourse of the Javits lobby is your opportunity to post a message and meet Matthew “Levee” Chavez, the artist responsible for that headline-making wall of anonymous 3-inch×3-inch sticky notes in the New York City subway system the day after... Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
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BookExpo 2017: Charlesbridge Debuts Teen Imprint

For the first time since its founding three decades ago, Charlesbridge Publishing in Watertown, Mass., is expanding into YA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-06-02 00:00:00 UTC ]
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