Bloomberg L.P. Creates Bloomberg Media Group

Bloomberg announced today that it will launch the Bloomberg Media Group, a media group that pulls together all of Bloombergs consumer properties. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
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'It gets late early out there': Sports Media Brief

Welcome to a special calamity edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast / cable / streaming, sponsorships, endorsements, gambling and tech. Welp Perhaps the primary function of sports, that... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 21:21:01 UTC ]
More news stories like this | All news stories tagged with: #nielsen #social disease #air travel

Media experts on the future of publishing: Hear from Condé Nast, Essence, NYT, Vox, WSJ and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 16:17:19 UTC ]
More news stories like this | All news stories tagged with: #digital media #register heretoday #networking lunch #sessions start #mini-conference format #great thing #media company #revenue stream #e-commerce play #complex media #rich antoniello #commercial strategy #jarrod dicker #bloomberg media

Betches' Aleen Kuperman on explaining new media to immigrant parents—and not wanting to write about 'The Bachelor' again

Aleen Kuperman is co-founder and CEO at Betches Media. The company has grown from a blog created in a dorm room at Cornell in 2011 to a sprawling media network including nine podcasts, New York Times-bestselling books and millions of Instagram followers. In this episode of the “Ad Block”... Continue reading at Advertising Age

[ Advertising Age | 2019-10-18 09:01:00 UTC ]
More news stories like this | All news stories tagged with: #book deal #long island #making money #medical school #high expectations #soviet union #instagram followers

‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020

Bayer is on its second year of in-housing programmatic. At Digiday's Media Buyer Summit this week, the company shared how it set up its team. The post ‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-18 04:01:51 UTC ]
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Former book publisher creates educational courses for adults

In 2006, while visiting his daughter at Bard College, Steven Schragis didn't just attend the faculty's mini talks for parents; he came home with a plan for a company that would make continuing... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-10-17 11:30:00 UTC ]
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How Digital Media Could Help Decide the 2020 Election Winner

Digital media is poised for a major role in the 2020 election season. While we all know that elections are decided based on numerous factors, no one can deny that messages conveyed to would-be voters via media (whether it's paid, earned or owned) plays a major role in swaying the minds of the... Continue reading at AdWeek

[ AdWeek | 2019-10-16 15:10:26 UTC ]
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Eurospan acquires Transatlantic Publishers Group

Eurospan has acquired academic and educational sales agency Transatlantic Publishers Group for an undisclosed sum. Continue reading at The Bookseller

[ The Bookseller | 2019-10-16 14:49:34 UTC ]
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What’s Next for American Media, LLC? | News & Notes

After nearly two years of ongoing scrutiny related to the alleged activities of its CEO, David Pecker, and chief content officer, Dylan Howard, the company now known as American Media, LLC is moving on to life after The National Enquirer, the cornerstone upon which Pecker built his tabloid... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-15 20:27:22 UTC ]
More news stories like this | All news stories tagged with: #hearst #social channels #executive producer #alison overholt #highest level #expanded role #long-form writing #audited media

This is how the world ends, not with a bang but a tweet: Sports Media Brief

Welcome to the another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The Undoing Project One day soon, when we’re living in some... Continue reading at Advertising Age

[ Advertising Age | 2019-10-15 11:00:00 UTC ]
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Ronan Farrow’s dark memoir puts the media at the center of intersecting conspiracies

‘Catch and Kill’ follows a reporter’s noirish road to uncovering alleged sexual misconduct at NBC and in Hollywood. Continue reading at The Washington Post

[ The Washington Post | 2019-10-14 16:12:00 UTC ]
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Media Mergers Aren’t New. So Why Are Publishers Consolidating Now?

Perhaps it was promising, years ago, to see the media industry booming thanks to investments by venture capital-backed funders and large media conglomerates hoping to cash in early on promising new digital media titles. But now, it's the time in the industry's life cycle for those same flashy... Continue reading at AdWeek

[ AdWeek | 2019-10-14 15:22:42 UTC ]
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Hachette Children's Group pre-empts MG series in six-figure deal

Hachette Children's Group has pre-empted a middle-grade series by J M Joseph in a six-figure deal. Continue reading at The Bookseller

[ The Bookseller | 2019-10-11 04:19:11 UTC ]
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RELX Group Is 2019's Biggest Publisher

The producer of STM and legal materials overtakes Pearson as the world’s largest publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-11 04:00:00 UTC ]
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Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater

Visiting Times Square at night can be a pretty overwhelming experience, in part because of the visual chaos of so many massive digital ads vying for your attention. But would it be even more overwhelming if all the ads came together to tell one immersive story? The producers of Broadway's Harry... Continue reading at AdWeek

[ AdWeek | 2019-10-10 20:54:51 UTC ]
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Tiger Oak Media Files for Chapter 11 Bankruptcy

Citing mounting vendor debt and declining revenue, Tiger Oak Media—the publisher of more than 30 regional and bridal magazines around the country—has filed for Chapter 11 bankruptcy protection, according to documents filed in U.S. Bankruptcy Court in Minnesota on Monday. The 26-year-old... Continue reading at Folio Magazine

[ Folio Magazine | 2019-10-10 14:55:27 UTC ]
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Digital media companies consolidating should boost their forays into Hollywood

The recent media mergers could help the combined companies to secure more production deals with streaming services. The post Digital media companies consolidating should boost their forays into Hollywood appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-09 04:01:45 UTC ]
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‘It can be demotivating’: Digital media’s all-stock deals are the new normal

With banks more reluctant to lend, venture capitalists aren't interested in buying digital media companies that aren't growing quickly. The post ‘It can be demotivating’: Digital media’s all-stock deals are the new normal appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-09 04:01:17 UTC ]
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Media Mergers Highlight Arbitrary Private Valuations

A slew of digital media acquisitions over the past few weeks shows how unreliable private valuations can be. The only Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-08 16:38:01 UTC ]
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Yoon's Adult Debut, 'Version Zero,' Creates Pre-Frankfurt Scramble

Bestselling YA author David Yoon's adult debut, a speculative thriller called 'Version Zero,' is generating major buzz in the run-up to next week's Frankfurt Book Fair. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-08 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #adult debut