Biting Into the Post-Cookie Era

My former colleague and long-time min editor Steve Cohn was fond of characterizing the magazine industry as a “people business.” I believe he meant a number of things. On the most basic, transactional level, much of the trade was centered around a small patch of Manhattan real estate where everyone seemed to know one another, and regularly ran into each other at any number of watering holes or subway stops. A lot of large and small things got done in these sometime impromptu meet-ups. People were hired, companies merged, stories were given inspiration and later written and jealousies were stoked just by the core intimacy of the industry. But on another level, the “people business” of magazines was about creating a real connection with our audiences. The great periodicals of pre-mass circulation America like The Atlantic, Harper’s and Scribner’s spoke directly to the “gentle reader” in their pages. This highly personal mode of address carried over into the more raucous golden age of mass-consumer magazines in the tradition of the “letter” from the publisher or editor that opens most print magazines to this day. It's hard to imagine in the age of streaming video and algorithm-driven media rabbit holes. Today, subscribers have been largely replaced by eyeballs, where readers are “users” and where audiences are “data.” Let’s not mince words: the very nomenclature of digital media has always carried with it a tendency to dehumanize and mechanize the people on the other side... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-23 15:41:48 UTC ]
News tagged with: #long term #ad tech #digital media

Other Publishing stories related to: 'Biting Into the Post-Cookie Era'


Post-election, Kamala Harris’s books are more popular than ever.

Kamala Harris-related books have seen a sharp increase in popularity post-Biden/Harris presidential win. On Sunday, a whopping four books on Amazon’s Top 10 bestsellers list were either about or penned by the vice president-elect. The books in question: Harris’s memoir The Truths We Hold: An... Continue reading at Literrary Hub

[ Literrary Hub | 2020-11-10 17:37:24 UTC ]
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Nielsen Is the Latest Company to Join The Trade Desk’s Cookie-less Unified ID 2.0

The Trade Desk today announced that Nielsen has signed on as a collaborator on its Unified ID 2.0, a cookie-less, open-source sign-on solution for the open web. This marks the third such deal within a week, as LiveRamp and Criteo just pledged their respective support for The Trade Desk's... Continue reading at AdWeek

[ AdWeek | 2020-11-02 18:23:42 UTC ]
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Memoir sales surge in post-Covid market

 Since lockdown ended, sales of biographies and autobiographies have spiked, rising 16% in volume and 20% in value against the same period last year. Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 06:35:06 UTC ]
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Bloomsbury Posts Double-Digit Gains in First Half of Fiscal 2021

A 55% increase in digital sales plus higher online revenue led to a 10% increase in sales while pre-tax profits more than doubled at Bloomsbury in the six-month period ended August 31, 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-27 04:00:00 UTC ]
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Adult Fiction flies post-lockdown

Since lockdown ended and bookshops reopened across the country in June and July, Adult Fiction—which had dropped 5.4% in volume and 1% in value in 2019, against an Eleanor Oliphant-ine 2018—has shown a significant rise. Continue reading at The Bookseller

[ The Bookseller | 2020-10-26 11:50:29 UTC ]
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Global recession and no-deal Brexit will bite, IPG conference hears

As the UK edges closer to the Brexit transition deadline, global recession and the weakened state of the UK's economy because of Covid-19 will hit the trade hard, delegates at the Independent Publishers Guild conference heard.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-22 07:34:44 UTC ]
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Post-Pandemic Comics: IDW’s New Publisher Looks Ahead

'PW' talks with newly appointed executives, IDW publisher Nachie Marsham and IDW v-p of sales Blake Kobashigawa, about adapting to a comics and graphic novel marketplace that has been reshaped by the pandemic. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-21 04:00:00 UTC ]
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Flooding the zone with the New York Post

It smelled like Clinton’s emails redux. Last Wednesday, the Murdoch-owned New York Post published a bizarre story, sliming Joe Biden and his son Hunter, that it said was based on files (including, yes, emails) from a laptop that a man who may or may not have been Hunter left in a Delaware... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-10-19 12:20:19 UTC ]
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New post-apocalyptic fiction from Caldecott to Jo Fletcher Books

Quercus’ SFF imprint, Jo Fletcher Books, has acquired a new duology from Andrew Caldecott: "an ambitious and entirely original take on post-apocalyptic fiction". Continue reading at The Bookseller

[ The Bookseller | 2020-10-16 05:32:04 UTC ]
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Five excellent new thrillers and mysteries take us back to the pre-covid-19 era

Val McDermid, Brad Parks and Ann Cleeves have new novels to distract readers from reality. Continue reading at The Washington Post

[ The Washington Post | 2020-10-05 12:00:00 UTC ]
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Headline Home scoops Atkinson's post-natal fitness guide

Headline Home will publish actress and presenter Gemma Atkinson's "realistic and accessible" post-natal fitness guide and cookbook in summer 2021.   Continue reading at The Bookseller

[ The Bookseller | 2020-10-02 09:41:21 UTC ]
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Print Units Post Double-Digit Gains at the End of September

With the juvenile and YA nonfiction categories both posting better than 32% gains, unit sales of print books rose 10.3% in the week ended Sept. 26, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-02 04:00:00 UTC ]
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Quercus acquires 'alternative post-war history' from C J Carey

Quercus will publish C J Carey's Widowland, a feminist dystopian novel set in a 1950s Nazi-ruled Britain. Continue reading at The Bookseller

[ The Bookseller | 2020-10-01 21:18:02 UTC ]
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YA sees 43% boost post-lockdown as children's market swells

Young Adult books saw a huge 43% rise in post-lockdown sales by value as the children's sector as a whole swelled to 33% of the market once shops reopened. Continue reading at The Bookseller

[ The Bookseller | 2020-09-28 00:01:16 UTC ]
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Beyond the Pandemic, Libraries Look Toward a New Era

With a shift to online resources well underway, “the most trusted civic institutions” are in a good position to deal with the changing future. Continue reading at The New York Times

[ The New York Times | 2020-09-24 09:00:14 UTC ]
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Inside the Washington Post newsroom: History-making moments and good gossip

Former editor Leonard Downie Jr. offers a behind-the-scenes account of his 44 years at the newspaper. Continue reading at The Washington Post

[ The Washington Post | 2020-09-18 12:00:00 UTC ]
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Wiley Posts Q1 Gains Led by Digital Sales Boost

Higher sales of a range of digital and online products offset continued declines in print revenue, leading to a 2% increase in sales in the first quarter of fiscal 2021 at John Wiley & Sons. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-04 04:00:00 UTC ]
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Can You Guess the Book Based on its “Am I the A**hole” Post?

Am I the Asshole is an infamous subreddit where people vote who the asshole is in a situation. Can you guess the book based on its AITA post? Continue reading at Book Riot

[ Book Riot | 2020-08-26 10:35:00 UTC ]
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‘Squeeze Me’ proves that the Trump era is Carl Hiaasen’s moment

Hiaasen’s satirical narrative wanders around a bit randomly, but with all the lovingly biting detail there isn’t a page here that flags. Continue reading at The Washington Post

[ The Washington Post | 2020-08-22 11:00:00 UTC ]
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Print Units Post Double-Digit Gains in Mid-August

Unit sales of print books jumped 14.3% in the week ended Aug. 15, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan, with sales skyrocketing in three categories. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-21 04:00:00 UTC ]
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