Biting Into the Post-Cookie Era

My former colleague and long-time min editor Steve Cohn was fond of characterizing the magazine industry as a “people business.” I believe he meant a number of things. On the most basic, transactional level, much of the trade was centered around a small patch of Manhattan real estate where everyone seemed to know one another, and regularly ran into each other at any number of watering holes or subway stops. A lot of large and small things got done in these sometime impromptu meet-ups. People were hired, companies merged, stories were given inspiration and later written and jealousies were stoked just by the core intimacy of the industry. But on another level, the “people business” of magazines was about creating a real connection with our audiences. The great periodicals of pre-mass circulation America like The Atlantic, Harper’s and Scribner’s spoke directly to the “gentle reader” in their pages. This highly personal mode of address carried over into the more raucous golden age of mass-consumer magazines in the tradition of the “letter” from the publisher or editor that opens most print magazines to this day. It's hard to imagine in the age of streaming video and algorithm-driven media rabbit holes. Today, subscribers have been largely replaced by eyeballs, where readers are “users” and where audiences are “data.” Let’s not mince words: the very nomenclature of digital media has always carried with it a tendency to dehumanize and mechanize the people on the other side... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-23 15:41:48 UTC ]
News tagged with: #long term #ad tech #digital media

Other news stories related to: "Biting Into the Post-Cookie Era"


Google’s cookie replacement—inside a publisher’s test of the new ID

Online publisher Graham Media adopted new ID system to restore some of the value lost during the cookie purge. Continue reading at Advertising Age

[ Advertising Age | 2023-04-26 09:00:00 UTC ]
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How Annie Ernaux Captures the Spirit of Her Era Through Its Big-Box Stores

Alison L. Strayer is an award-winning writer and translator. Her work has been shortlisted twice for the Governor’s General Award for Literature and for Translation. Her translation of Annie Ernaux’s The Years was shortlisted for the Man Booker International Prize in 2019 and won the... Continue reading at Literrary Hub

[ Literrary Hub | 2023-04-19 08:59:35 UTC ]
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Paying Twitter users can now post up to 10,000 characters

One of the defining features of Twitter since its inception has been the character limit, forcing users to be direct and concise. It’s such a big deal that when the limit was doubled, from just 140 characters to 280, it became a subject of primetime TV gags. But under the guiding hand of... Continue reading at PC World

[ PC World | 2023-04-14 14:57:40 UTC ]
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Rights Roundup: Post-Bologna Rights Deals for Adults

Following the robust turnout and programming at Bologna Children's Book Fair, Rights Roundup looks at some work for the adult market. The post Rights Roundup: Post-Bologna Rights Deals for Adults appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-03-17 16:58:05 UTC ]
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Eleanor Shearer on Writing a Post-Slavery West Indian Novel Celebrating Motherhood and Resilience

Hosted by Andrew Keen, Keen On features conversations with some of the world’s leading thinkers and writers about the economic, political, and technological issues being discussed in the news, right now. In this episode, Andrew talks to River Sing Me Home author Eleanor Shearer about her hotly... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-01 09:53:21 UTC ]
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Do box sets matter in the Spotify era?

Musicians and studios put loads of time and money into special edition commemorative releases, most of which will never be experienced by listeners. From The Velvet Underground to Joni Mitchell, it seems everyone is rolling out a special edition box set these days. Just look at the last few... Continue reading at Fast Company

[ Fast Company | 2023-01-28 03:00:00 UTC ]
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I Baked ‘Fabulous Modern Cookies’ With My Mom—and She Approves

To try out the recipes in the new cookbook Fabulous Modern Cookies, I asked the baker I trust the most to join me in the kitchen. Continue reading at Wired

[ Wired | 2022-12-23 12:00:00 UTC ]
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Scholastic Posts Second-Quarter Double-Digit Gains in Sales and Earnings

A 19% increase in Scholastic's children's book publishing and distribution segment drove total sales up 12% in the second quarter, while operating income rose 20%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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Jane Smiley's latest? A Gold Rush-era California sex worker mystery

"A Dangerous Business," the latest novel by Pulitzer Prize winner Jane Smiley, follows a brothel worker in Monterey investigating disappearances. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-11-30 14:30:40 UTC ]
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Chalice Press Welcomes a New Era

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[ Publishers Weekly | 2022-10-12 04:00:00 UTC ]
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The Pulse of American Life: On Emily Post’s Evolving Legacy

Emily Post became America’s primary source for etiquette advice in the twentieth century through both her bestselling book Etiquette and radio shows on the topic. She was a prominent woman in New York society from the early 1900s until her death in 1960. Born in Baltimore, the daughter of famed... Continue reading at Literrary Hub

[ Literrary Hub | 2022-10-05 08:51:10 UTC ]
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Publishing Veteran Gretchen Young Launching Regalo Press at Post Hill Press

Young, a former v-p and executive editor at Grand Central, says the new standalone imprint will integrate philanthropy into the book publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-28 04:00:00 UTC ]
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In Post-Trial Briefs, DOJ Says PRH Deal for S&S Must Be Blocked

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[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
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In Post-Trial Briefs, PRH Attorneys Say DOJ Failed to Prove Its Case Against S&S Merger

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[ Publishers Weekly | 2022-09-09 04:00:00 UTC ]
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Products for Fun and Games Continue Post-lockdown

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[ Publishers Weekly | 2022-09-02 04:00:00 UTC ]
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Quarto Posts Big Jump in Profits

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[ Publishers Weekly | 2022-08-30 04:00:00 UTC ]
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Good news for books: The Washington Post’s book section is back!

Sometime around 2006, everyone in publishing began to lament the death of the book section. In the face of declining readership, budget cuts, and mergers, newspapers began to realize that book review sections did not bring in enough ad revenue to cover their costs and so cut and culled until... Continue reading at Literrary Hub

[ Literrary Hub | 2022-08-26 16:03:34 UTC ]
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In post-apartheid South Africa, dashed hopes and moral struggles

In South Africa's challenges, Eve Fairbanks sees parallels to the U.S. efforts to undo white supremacy. Continue reading at The Washington Post

[ The Washington Post | 2022-08-26 10:00:53 UTC ]
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How many of these f*cked up Y2K era YA novels do you remember?

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[ Literrary Hub | 2022-08-17 19:26:23 UTC ]
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Amazon Books’ Fantastical Campaign Aims to Inspire Reading in the Scrolling Era

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[ AdWeek | 2022-07-25 13:00:00 UTC ]
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