Biting Into the Post-Cookie Era

My former colleague and long-time min editor Steve Cohn was fond of characterizing the magazine industry as a “people business.” I believe he meant a number of things. On the most basic, transactional level, much of the trade was centered around a small patch of Manhattan real estate where everyone seemed to know one another, and regularly ran into each other at any number of watering holes or subway stops. A lot of large and small things got done in these sometime impromptu meet-ups. People were hired, companies merged, stories were given inspiration and later written and jealousies were stoked just by the core intimacy of the industry. But on another level, the “people business” of magazines was about creating a real connection with our audiences. The great periodicals of pre-mass circulation America like The Atlantic, Harper’s and Scribner’s spoke directly to the “gentle reader” in their pages. This highly personal mode of address carried over into the more raucous golden age of mass-consumer magazines in the tradition of the “letter” from the publisher or editor that opens most print magazines to this day. It's hard to imagine in the age of streaming video and algorithm-driven media rabbit holes. Today, subscribers have been largely replaced by eyeballs, where readers are “users” and where audiences are “data.” Let’s not mince words: the very nomenclature of digital media has always carried with it a tendency to dehumanize and mechanize the people on the other side... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-01-23 15:41:48 UTC ]
News tagged with: #long term #ad tech #digital media

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Derren Brown to share life lessons in bite-size for Transworld

Derren Brown is condensing the lessons from his bestseller Happy to handbook size in A Little Happier: Notes for Reassurance with Transworld this October. Continue reading at The Bookseller

[ The Bookseller | 2020-08-06 05:12:39 UTC ]
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S&S Posts Q2 Profit Gain Despite Sales Decline

Lower production and distribution costs were enough to give Simon & Schuster a 9% increase in earnings in the second quarter, despite an 8% drop in sales. Digital revenue jumped 44% in the quarter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-08-06 04:00:00 UTC ]
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Why CEOS need to read poetry—yes, poetry—to lead in the post-COVID world

Leaders will need to be resilient, open-minded, and creative. Poetry can show them the way. “I would like to beg you, dear Sir, as well as I can, to have patience with everything unresolved in your heart and to try to love the questions themselves as if they were locked rooms or books written... Continue reading at Fast Company

[ Fast Company | 2020-07-28 03:00:09 UTC ]
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In Lauren Beukes’s ‘Afterland,’ a mother and son go on the run in a post-pandemic America

Beukes imbues what could have simply been a sensational thriller with psychological depth and sharp detail. Continue reading at The Washington Post

[ The Washington Post | 2020-07-27 12:00:00 UTC ]
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Post-pandemic Publishing for Indie Authors

Indie authors are well positioned to survive and thrive in the post-pandemic publishing landscape Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-24 04:00:00 UTC ]
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Which Post-Apocalyptic YA Book Should You Read Next?

Ponder how long you would survive after society collapses and take our quiz to find out which post-apocalyptic YA book you should read next! Continue reading at Book Riot

[ Book Riot | 2020-07-21 10:33:38 UTC ]
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James Baldwin spoke eloquently to his era. Does he speak to ours?

Princeton’s Eddie S. Glaude Jr. argues that the 1960s writer has prescient words for us. Continue reading at The Washington Post

[ The Washington Post | 2020-07-17 12:00:00 UTC ]
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Print Units Post Gains in First Half of 2020

In what is perhaps the biggest surprise in publishing since the Covid-19 pandemic began roiling the U.S. economy this spring, unit sales of print books in the first half of 2020 were up 2.8% over the same period in 2019 at outlets the report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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Print Units Post Surprising Increase in First Half of 2020

Despite the economic turmoil caused by the Covid-19 pandemic, unit sales of print books rose 2.8% in the first six months of 2020 over the comparable period in 2019 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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Medill Selects Jeremy Gilbert of Washington Post as Knight Chair in Digital Media Strategy

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[ Editor & Publisher | 2020-07-07 17:10:58 UTC ]
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Leigh Stein’s ‘Self Care’ chronicles the rise and reckonings of the girlboss era

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[ Fast Company | 2020-06-30 05:00:00 UTC ]
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South China Morning Post is the Latest Publisher to Swear Off Third-Party Data

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[ Editor & Publisher | 2020-06-29 16:45:21 UTC ]
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Trump’s GOP: a “post-policy party”

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[ The Washington Post | 2020-06-26 12:00:00 UTC ]
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Print Unit Sales Post Another Week of Solid Gains

Two anti-racist titles, each selling more than 100,000 copies, and books bought for Father's Day led to a 9.1% increase in unit sales of print books last week at outlets that report to BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-25 04:00:00 UTC ]
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Library Campaign calls for government action over post-lockdown 'danger' to service

The Library Campaign has called for the government to do more to secure the facilities' future after the Covid-19 crisis. Continue reading at The Bookseller

[ The Bookseller | 2020-06-23 21:52:04 UTC ]
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Bryan honoured by Washington Post

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[ The Bookseller | 2020-06-15 02:32:04 UTC ]
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How Cookies Work and Why They’re Going Away

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[ AdWeek | 2020-06-08 11:00:32 UTC ]
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Marr's 'era defining' book on modern Britain to William Collins

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[ The Bookseller | 2020-05-31 22:20:47 UTC ]
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S&S Enters the Karp Era

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[ Publishers Weekly | 2020-05-29 04:00:00 UTC ]
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