Author-Tested Middle Grade Marketing Tips

Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and that self-marketing is part of getting through to those readers and building a successful writing career. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
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Authors welcome 'reprieve' for Liverpool libraries

Community groups are set to take over the running of at least seven of the 11 libraries earmarked for closure in Liverpool. Campaigners who have fought to keep the libraries open – including authors Cathy Cassidy and Alan Gibbons – have welcomed the news, but urged that more details on the... Continue reading at The Bookseller

[ The Bookseller | 2014-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #liverpool libraries #libraries open #community groups #alan gibbons


Authors on the Air November 10, 2014: Margarita Carrillo Arron

Margarita Carrillo Arron, author of 'Mexico: The Cookbook' (Phaidon, 9780714867526), will appear on NPR's 'Morning Edition' on Monday, November 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-10 00:00:00 UTC ]
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Authors on the Air November 7, 2014: Kim Zetter

Kim Zetter, author of 'Countdown to Zero Day' (Crown, 9780770436179) will appear on 'Marketplace' on Monday, November 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-07 00:00:00 UTC ]
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Expanding the International Rights Market for Children’s Books

A new breed of independent foreign rights professionals specialized in children’s book rights sales has emerged, and they are finding new homes abroad for kids' literature. The post Expanding the International Rights Market for Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post expanding #books appeared


Authors on the Air November 6, 2014: Lara Jo Regan

Lara Jo Regan, author of 'Dogs in Cars' (Countryman Press, 9781581572797) will appear on NBC’s 'Today' on Friday, November 7. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-06 00:00:00 UTC ]
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Hachette UK Sees Flux in Global Rights Markets

Jason Bartholomew reports on international rights markets for Hachette books. Germany is a stalwart, southern Europe suffers and emerging markets are rising. The post Hachette UK Sees Flux in Global Rights Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette books #emerging markets


Four Questions for...Author Escort Isabel Keating

Author escort Isabel Keating leaves a legacy as she retires after 35 years of accompanying around the Twin Cities authors on tour. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-05 00:00:00 UTC ]
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Derek Jeter Steps Off the Baseball Diamond and Into Content Marketing

What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #rapid growth #digital publishing


Authors on the Air November 4, 2014: Eric Lichtblau

Eric Lichtblau, author of 'The Nazis Next Door: How America Became a Safe Haven for Hitler’s Men' (HMH, 9780547669199) will appear on NPR’s 'Fresh Air' on Wednesday, November 5. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-04 00:00:00 UTC ]
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Not all authors are bitter about Amazon | @guardianletters

Andrew Wylies attack on Amazon (Top literary agent likens Amazons brutal tactics to Isis, 31 October) portrays an opinion of the company that is directly contrary to my experience as an author.My specialist non-fiction book (Dentist on the Ward: An introduction to the General Hospital for Core... Continue reading at The Guardian

[ The Guardian | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #list price


Authors on the Air November 3, 2014: Simon Rich

Simon Rich, author of 'Spoiled Brats' (Little, Brown, 9780316368629), will appear on WNYC’s 'Leonard Lopate Show' on Monday, November 3, and NBC’s 'Late Night with Seth Meyers' on Tuesday, November 4. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-11-03 00:00:00 UTC ]
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Authors on the Air October 31, 2014: Michael Connelly, Aasif Mandvi

Michael Connelly, author of 'The Burning Room' (Little, Brown and Company, 9780316225939) will appear on 'CBS This Morning' on Monday, November 3. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael connelly #burning room


Tips for Librarians at The Guadalajara Fair: Spanish-Language Publishing 2014

The Guadalajara International Book Fair (FIL), the most important publishing gathering in Ibero-America, will be held this year from Saturday, November 29, to Sunday, December 7, with thousands of attendees from around the world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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Mass Market Paperback: Not Dead Yet

When sales of ebooks doubled in 2011 over 2010, it seemed as if the mass market paperback format might quickly sink into oblivion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
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Fault in Our Stars author backs literature diversity campaign

We need to reflect the reality of our communities, says The Fault in Our Stars writer John Green in video backing social media-led We Need Diverse Books campaignAll readers need to know that they too can be the heroes of a story, according to the bestselling author of The Fault in Our Stars,... Continue reading at The Guardian

[ The Guardian | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john green #diverse books #bestselling author #increase diversity #childrens books


Authors on the Air October 30, 2014: Philippe de Montebello and Martin Gayford

Philippe de Montebello and Martin Gayford, authors of 'Rendez-vous with Art' (Thames & Hudson, 9780500239247), will appear on 'Charlie Rose' on Thursday, October 30. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-30 00:00:00 UTC ]
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Death of publisher and author Raleigh Trevelyan

Tributes have been paid to author and former publisher Raleigh Trevelyan, who has died aged 91. Trevelyan, who passed away on October 23rd in Chelsea and Westminster Hospital, worked at Jonathan Cape and Michael Joseph, and also wrote a number of books for Faber, including a wartime memoir and... Continue reading at The Bookseller

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
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Authors on the Air October 29, 2014: Chris Baty

Chris Baty, author of 'No Plot? No Problem: A Low-stress, High-velocity Guide to Writing a Novel in 30 Days' (Chronicle Books, 9781452124773) will appear on KERA-FM's 'Think' radio show Wednesday, October 29. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-29 00:00:00 UTC ]
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Halloween 'bigger than ever' for children's market

Sales of Halloween-themed children’s books increased by more than 65% in the fortnight ending 11th October, as booksellers across the UK gear up for one of their busiest Halloweens yet. A search of terms such as “vampires”, “witches” and “ghosts” in the Nielsen BookScan TCM 5,000 revealed that... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #volume sales #28th september #previous fortnight #time period


Authors on the Air October 27, 2014: Tanya Holland

Tanya Holland, author of 'Brown Sugar Kitchen' (Chronicle Books, 9781452122342), will appear on NBC's 'Today' on Tuesday, October 28. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #chronicle books