Atlas Obscura’s David Plotz on building distinctive media brands in the age of platforms

David Plotz is a digital media veteran, dating back to when he joined Slate in 1996. Now the CEO of Atlas Obscura, Plotz is focused on building a differentiated media brand around the idea that everyone's an explorer of the world. That's harder than ever in the world of platforms, Plotz explained on this week's episode of the Digiday Podcast. "When Facebook is the primary content delivery system, are you going to be able to thrive as a distinctive publisher," he said. The post Atlas Obscura’s David Plotz on building distinctive media brands in the age of platforms appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-25 00:00:00 UTC ]
News tagged with: #platforms appeared #digiday podcast #atlas obscura #dating back

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How RebelMouse's Social Publishing Platform Can Make Your Traffic Sing Like The Dodo

The same content management system that helped The Dodo reach 1 million views in its first month is now available to all.When the animal news site The Dodo launched in January, it was able to bring in 1 million views in its first month without a single developer. That number has now grown to 7.5... Continue reading at Fast Company

[ Fast Company | 2014-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing platform #social web


Daily News to Sell Diamond Avenue Building, Paper to Relocate Elsewhere in City

As part of the ongoing transition of the traditional print media, Digital First Media is putting the Daily News' Diamond Avenue building up for sale. The Daily News will relocate to a smaller building elsewhere in the city, said Publisher Gre ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-04 00:00:00 UTC ]
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Google Opens Exclusive Video Ad Market For Only Select Publishers And Brands

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek

[ AdWeek | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher partners #premium publishers


Why Mobile Video Is Driving the Push for Cross-Platform Measurement

Nielsen tracked mobile video viewing behavior late last year and found consumers watched 25% more of it than the year before. Ooyala is seeing the shift, too. The video management firm reported recently that 26% of videos viewed in December 2013 were seen on mobile devices.No surprise there. But... Continue reading at Advertising Age

[ Advertising Age | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #videos viewed #mobile devices #company plans


PRH unveils new branding

Penguin Random House has unveiled its new global logo, a wordmark design described as delivering... Continue reading at The Bookseller

[ The Bookseller | 2014-06-03 00:00:00 UTC ]
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Minecraft helps to build sales of kids' non-fiction in Q1

This year is set to be a strong one for children’s non-fiction, with retailers reporting... Continue reading at The Bookseller

[ The Bookseller | 2014-06-02 00:00:00 UTC ]
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BEA 2014: David Mitchell: Six Worlds, One New Novel

This coming August marks 10 years since David Mitchell’s groundbreaking novel, Cloud Atlas, was published to great acclaim. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david mitchell #cloud atlas #great acclaim


Clinton Wins The Vote on Social Media

As questions continue to swirl about Hillary Clinton’s potential run for the presidency in 2016, her still-unpublished book, "Hard Choices" (Simon & Schuster), was the most buzzed about title on social media in May. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hillary clinton #hard choices #simon schuster


BEA 2014: Buzz Builds for Carnegie Medals

As book lovers gather at Book Expo, the American Library Association invites attendees to visit the Booklist booth (1043) to preview the books on display that are shortlisted for this year’s Andrew Carnegie Medals for Excellence in Fiction and Nonfiction. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Maya Angelou Dies, Aged 86

The author and activist Maya Angelou, who died at her home in North Carolina, is best known for her 1969 autobiography "I Know Why the Caged Bird Sings" (Random House). Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-28 00:00:00 UTC ]
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Trends Media’s Liu Jiang: Diversifying Beyond the ‘Print Mindset’

Trends Media Group is China’s leading fashion publishing house. Chairman Liu Jiang discusses his diversification plans to secure its future. Continue reading at Knowledge@Wharton

[ Knowledge@Wharton | 2014-05-20 00:00:00 UTC ]
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Baking and Blogging in Paris: PW Talks with David Lebovitz

In David Lebovitz's new book, 'My Paris Kitchen: Recipes and Stories,' the blogger, former Chez Panisse pastry chef, and cookbook author recounts, through both personal stories and recipes, how he brings the city’s cuisine into his own kitchen in Paris. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #personal stories


Why blockbusters survived the web age

Despite endess choice, the books, films and music industries can't escape domination by a handful of monster hitsA monster lays waste to America's cities, smashing skyscrapers and tearing up passenger trains. It's the familiar tale of Godzilla, a mutant lizard last seen rampaging through cinemas... Continue reading at The Guardian

[ The Guardian | 2014-05-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #warner brothers #entertainment industry


Wizeo: Literary Crowdgiving Platform Gears Up

The latest literary-oriented startup to join Boston’s Innovation District combines video chats by authors and other leaders, or “wizzes,” for a cause. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-09 00:00:00 UTC ]
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Spanfeller Media Group Launches TV Series

With second-screen viewing on the rise and the lines between platforms continuing to merge, Spanfeller Media Group is looking to capitalize on its digital presence and enter the world of television. The publisher's largest site, The Daily Meal, is launching a television series at the end of this... Continue reading at Folio Magazine

[ Folio Magazine | 2014-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #television series #television producer #digital presence #daily meal


World Book Night Touts Increased Media Attention

World Book Night U.S., an ambitious nonprofit campaign to promote reading throughout the country, is reporting stronger-than-ever media attention for its just-finished April 2014 push. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promote reading #media attention


F+W Media Changes Company Name

F+W Media is rebranding itself and will change the company’s name to F+W, a Content + eCommerce Company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-04-30 00:00:00 UTC ]
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David Baddiel turns children's writer

Author and comedian David Baddiel has written his first children’s novel. The Parent... Continue reading at The Bookseller

[ The Bookseller | 2014-04-30 00:00:00 UTC ]
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The Aging World

In a recent Simpsons episode, a Japanese tourist moves in with Comic Book Guy, infuriating her father, who exclaims: “Daughter, you are coming back to Japan; there are 87 old people who need you to take care of them!” Continue reading at Slate

[ Slate | 2014-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming back


Comedian David Mitchell to write for Guardian Faber

Guardian Faber has acquired a new book by actor and comedian David Mitchell. Commissioning... Continue reading at The Bookseller

[ The Bookseller | 2014-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #guardian faber