Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no news is good news. But for decades, August has ignited conversations in and around magazine media about the September issue. And this year has been no different. Unsurprisingly, a few different stories recently surfaced that, in predictable fashion, have written the annual eulogies for print and magazine media. The impetus for these stories arose from a report that print ad spending, among the top 50 advertisers in the U.S., fell 6.4 percent year-over-year in 2017. Further, the September fashion issues are thinner this year than last. What was a surprise, however, was the response by Linda Thomas Brooks, president and CEO of MPA, the association of magazine media. Rather than simply shrugging off the negative press, she took to LinkedIn to express her concerns with the reporting around the data. She writes: I was compelled to write, however, when a recent article so mis-used and mis-understood basic media spending and audience information that they yet again perpetuated a completely misleading narrative. I am moved to respond, not only to balance examples of blatantly one-sided thinking, but to also go on the record that bashing magazines as an industry is not only unwarranted, it... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
News tagged with: #increasingly important #york mag

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Kobo adds magazines, kids store to its online offerings

Kobo's not quite done with the news tonight. In addition to an e-reader, three tablets and Pocket integration, the Canadian-turned-Japanese company has also got some announcements on the content side of things. First up is the addition of magazines to its store, bringing titles from Conde Nast,... Continue reading at Engadget

[ Engadget | 2013-08-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kids store #content side #conde nast #wimpy kid #mobile app


Condé Nast Cuts Deal With Amazon To Turn Magazine Subscriptions Into An All–Access Business

Condé Nast has struck a deal with Amazon that will give the Vogue, Vanity Fair, and New Yorker publisher access to 200 million potential new subscribers who are already spending money shopping on Amazon, according to a Reuters exclusive. The deal, the first of its kind, will allow Condé Nast to... Continue reading at Fast Company

[ Fast Company | 2013-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print editions #vanity fair #direct mail #digital readers


Six iPad Magazines That Are Changing The Publishing Business

Remember when the iPad was supposed to save publishing? For all the hype of the tablet revolution and its impact on the industry, most digital magazines are still growing into the form factor. Far too often, tablet mags are simply regurgitated copies of the print edition served up as clunky,... Continue reading at Fast Company

[ Fast Company | 2013-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional format #good start


Magazine ABCs: Company falls by more than a third in embattled glossy sector

The women's glossy magazine sector reported continued declines in circulation in the first six months of 2013, with Hearst Magazines UK's Company magazine plummeting 36.7 per cent. Continue reading at Media Week

[ Media Week | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine abcs


Magazine ABCs: Style at Home continues double-digit circulation rise

IPC Media's Style at Home and Ideal Home, and Hearst Magazines UK's Elle Decoration, posted circulation increases in the first half of 2013, as the wider home interests sector posted modest declines. Continue reading at Media Week

[ Media Week | 2013-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine abcs #ipc media


AMA Shuts Down News Magazine

Citing a spiral of declining ad revenues, the American Medical Association (AMA) will stop publishing the print edition and website of American Medical News next month. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news magazine #stop publishing


REMODELING Magazine Launches 'Home for Life' Virtual Home Tour

  REMODELING magazine announced its launch of “Home for Life 2013,” a virtual tour showing how to remodel a home to be cost-efficient, safe and comfortable for life after retirement. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-13 00:00:00 UTC ]
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“Hacking Hollywood” Contributors On Martin Scorsese’s Courage, Mel Brooks’s Rebellious Creativity, And More

Hollywood’s complicated relationship with ingenuity is the subject of our new ebook anthology. Fast Company has long been fascinated by Hollywood’s relationship with ingenuity; the industry relies on original thinking to create entertainment that captivates and shapes society yet it also... Continue reading at Fast Company

[ Fast Company | 2013-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business models #status quo #shake things #mad men #retail outlets #expanded version


Kickstarting: The Design of Intern Magazine Pays

A new bi-annual publication dedicated to the unpaid workforce looks anything but entry-level. Intern magazine marks a new meta-high in the publishing industry: Unpaid interns who work in media are paying plenty of attention to a media launch dedicated to unpaid interns. If you had to think... Continue reading at Fast Company

[ Fast Company | 2013-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing industry #unpaid interns #kickstarter campaign


Hearst Magazines Finds Chief Digital Exec at The New York Times

In its second major digital hire of late, Hearst Magazines has hired Todd Haskell from The New York Times as svp and chief digital revenue officer. Haskell will be responsible for driving sales and revenue for Hearst Magazines Digital Media’s 24 sites, including Cosmopolitan.com, Esquire.com... Continue reading at AdWeek

[ AdWeek | 2013-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business development #forward momentum #working closely #meredith corp #work closely


The Magazine Medic

AGE: 66 yearsVITALS: Good post-op pulsePROGNOSIS: Gradual improvement Recently, the online investment newsletter 24/7 Wall St. grimly predicted that Road & Track was so deathly ill that it could not survive another year. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #gradual improvement #road track


Revenues Up for Meredith’s Magazine Group

Revenues were up for Meredith's National Media Group in its fiscal year 2013 earnings report, as the company saw big returns from digital advertising and continued success with its S Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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Allrecipes.com becoming a print magazine

Meredith Corp. will introduce Allrecipes magazine, a spin-off of the cooking site it bought in 2012, the company said on Monday.The magazine will guarantee its advertisers an average paid circulation of 500,000 and publish six times a year, starting with a December issue planned to hit... Continue reading at Crains New York

[ Crains New York | 2013-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lifestyle group #digest association #$175 million #group publisher #like-minded people


Meredith’s Allrecipes Launches Print Magazine

The Meredith Corporation is set to launch a print version of its popular Allrecipies.com brand. The magazine is being rolled out as a bi-monthly publication and is slated to debut in August.  Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #meredith corporation #print version


New York Times to launch digital magazine

Building on the success of its Pulitzer Prize winning interactive article "Snow Fall," the New York Times will launch what it's calling "an immersive digital magazine experience."Sam Sifton, the former Times food critic-turned national editor, will lead the project. At the same time, he will... Continue reading at Crains New York

[ Crains New York | 2013-07-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #previous week #mobile devices #early stages #digital offerings


PC World magazine ends print version -- will focus on digital

Print media is dying; some may argue it is already dead. With the launch of the iPad and the current industry trend of tablet media consumption, consumers don’t want to clutter their homes with stacks of paper magazines and newspapers. Not to mention, there is the trend of "going green" which is... Continue reading at Betanews

[ Betanews | 2013-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital editions #print media


Publishers launching fewer magazines in 2013

Fewer magazines were launched in the first half of 2013 than in the same period a year ago, but, on the bright side, a lot fewer folded this year than last, according to MediaFinder.com. The online database of U.S. and Canadian publications released its first-half survey on Monday.And though... Continue reading at Crains New York

[ Crains New York | 2013-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content online #top categories #regional interest #growth area #manhattan media


AppWatch : Saturday Evening Post and Panna Magazine

By Geoffrey Knight APPLICATION: Saturday Evening Post Produced By: Curtis Publishing Company Price: $3.99/issue; $9.99/one-year subscription (6 issues) Platform: iOS Contemporary American culture takes on... Continue reading at Publishing Executive

[ Publishing Executive | 2013-07-02 00:00:00 UTC ]
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Rethinking Newsstand Sales: Magazines, Money and Mobile Blinders

By Samir "Mr. Magazine" Husni David Carey, president of Hearst Magazines, believes that people crave "spontaneous combustion" from their media purchases. "We live in this on-demand world," Carey elaborates.... Continue reading at Publishing Executive

[ Publishing Executive | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #david carey #on-demand world


Why Big Publishers Think Genre Fiction Like Sci-Fi Is the Future of E-Books

The future of book publishing is increasingly digital -- and increasingly tilted towards genre fiction.     Continue reading at Wired

[ Wired | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big publishers #genre fiction #book publishing