Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no news is good news. But for decades, August has ignited conversations in and around magazine media about the September issue. And this year has been no different. Unsurprisingly, a few different stories recently surfaced that, in predictable fashion, have written the annual eulogies for print and magazine media. The impetus for these stories arose from a report that print ad spending, among the top 50 advertisers in the U.S., fell 6.4 percent year-over-year in 2017. Further, the September fashion issues are thinner this year than last. What was a surprise, however, was the response by Linda Thomas Brooks, president and CEO of MPA, the association of magazine media. Rather than simply shrugging off the negative press, she took to LinkedIn to express her concerns with the reporting around the data. She writes: I was compelled to write, however, when a recent article so mis-used and mis-understood basic media spending and audience information that they yet again perpetuated a completely misleading narrative. I am moved to respond, not only to balance examples of blatantly one-sided thinking, but to also go on the record that bashing magazines as an industry is not only unwarranted, it... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
News tagged with:
#increasingly important
#york mag
Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday
[ Digiday | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#jay lauf
Business Insider, one of the sites at the forefront of creating a native digital publishing model, happily announced the other day an additional investment of $12 million, bringing its total to about $30 million. Started by former securities ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business insider
#additional investment
#$12 million
#$30 million
Two branding experts argue that the future for publishers lies in going direct to consumer, offering examples of companies that have succeeded. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book publishers
Our digital magazine for March focuses on ebook businesses and initiatives around the world, from sales to format, enhanced content to devices. Download your copy here. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital magazine
#enhanced content
Thomas King's "subversive, hilarious, enraging" re-examination of Canada's history with aboriginal people wins $25,000 non-fiction prize Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
More news stories like this |
The London Review of Books has become the most successful – and controversial – literary publication in Europe. Just what is Mary-Kay Wilmers, its 75-year-old editor, getting so right?The offices of the London Review of Books are situated on the top two floors of a Georgian townhouse in the... Continue reading at The Guardian
[ The Guardian | 2014-03-09 00:00:00 UTC ]
More news stories like this |
BBC3 is to become online-only to save money. Is this unfair to young viewers and programme-makers?Boyd Hilton, TV and reviews editor of Heat magazineSo the BBC is getting rid of its one channel aimed at young people, its one channel that has continually fostered new comedy talent, the channel... Continue reading at The Guardian
[ The Guardian | 2014-03-09 00:00:00 UTC ]
More news stories like this |
Silvio Berlusconi's publishing house has launched a glossy magazine dedicated to Pope Francis, with photographs and a pull-out centrefold. Here are a few ideas for the next issue …Pope Francis is no ordinary celebrity, but until recently he was lacking one of global fame's most common... Continue reading at The Guardian
[ The Guardian | 2014-03-05 00:00:00 UTC ]
More news stories like this |
The Boston-based startup announced a partnership with charitable think tank, Insight Labs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-03 00:00:00 UTC ]
More news stories like this |
Founder plans non-hierarchical newsroom and wants to build First Look Media on collaborationWith $250m in funding from eBay founder Pierre Omidyar and some high profile journalist hires, First Look Media has set itself the lofty task of reinventing journalism for the digital age, starting with... Continue reading at The Guardian
[ The Guardian | 2014-03-02 00:00:00 UTC ]
More news stories like this |
Over the past year, an increasingly central plank of conservative and Tea Party rhetoric is that constitutional change is needed and that the 17th Amendment in particular, which gives state residents the power to elect senators directly, should be repealed. (Previously, senators were selected by... Continue reading at Slate
[ Slate | 2014-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#best-selling book
#state officials
Bargains aren’t just for Walmart shoppers anymore. Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand distributor since launching 10 years ago. The exclusive deal with the world’s... Continue reading at AdWeek
[ AdWeek | 2014-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#rate base
#barnes noble
#single-copy sales
As new high-end glossy Porter launches, the appetite for digital versions of titles does not seem to have mass appealMagazine publishers see Thursday's ABC figures as a step forward. For the first time they managed to convince the bureau to add the circulation figures for their digital editions... Continue reading at The Guardian
[ The Guardian | 2014-02-16 00:00:00 UTC ]
More news stories like this |
A new wave of publishers is bucking the digital trend with stylishly printed magazines that are as much a joy to hold as beholdSee a gallery of some of the best-looking new magazinesThe magazine is dead, long live the magazine. It's not so much a resurrection of the magazine in the digital age... Continue reading at The Guardian
[ The Guardian | 2014-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#weekly podcast
Egmont’s magazine division has seen a return to growth in circulation, reporting a 5.7%... Continue reading at The Bookseller
[ The Bookseller | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine division
Magazine doubled e-edition sales to 22,000 in past year, ahead of rivals Stuff, GQ and BBC's Top GearGadget magazine T3 is the UK's most popular digital magazine, doubling e-edition sales to 22,000 in the past year, with GQ and BBC titles including Top Gear also making the top 10.T3 reported an... Continue reading at The Guardian
[ The Guardian | 2014-02-14 00:00:00 UTC ]
More news stories like this |
Bauer's Closer, Hearst's Best and IPC's Now, and OK! all record double-digit falls, year on yearRichard Desmond's Star magazine has jumped into the top 10 biggest sellers in the women's weeklies market, after reporting a 16.5% sales surge in the second half of 2013.But there were double digit... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest report
#digital editions
#exact replica
#cover price
Satirical title has a print circulation of more than 220,000, ahead of The Economist and The WeekPrivate Eye held on to the number one spot among news magazines in the second half of 2013 with a print circulation of more than 220,000, ahead of The Economist and The Week.Ian Hislop's satirical... Continue reading at The Guardian
[ The Guardian | 2014-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#latest report
#digital editions
#exact replica
#cover price
#dennis publishing
Publishing Perspectives has launched a digital monthly magazine optimized for reading on tablets and screens. Our first issue on Selling & Sales highlights new strategies for boosting book sales. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-02-13 00:00:00 UTC ]
More news stories like this |
Understanding why and how readers engage with the product will inform your marketing. Continue reading at Folio Magazine
[ Folio Magazine | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital magazines