Are We Asking the Wrong Questions About Magazines? Linda Thomas Brooks Thinks So

Although magazine media got plenty of attention earlier this year due to the blockbuster deals made by Meredith and Hearst to acquire Time Inc. and Rodale, respectively, as well as the ripple effects each deal caused, the months that followed were relatively quiet. And as the expression goes, no news is good news. But for decades, August has ignited conversations in and around magazine media about the September issue. And this year has been no different. Unsurprisingly, a few different stories recently surfaced that, in predictable fashion, have written the annual eulogies for print and magazine media. The impetus for these stories arose from a report that print ad spending, among the top 50 advertisers in the U.S., fell 6.4 percent year-over-year in 2017. Further, the September fashion issues are thinner this year than last. What was a surprise, however, was the response by Linda Thomas Brooks, president and CEO of MPA, the association of magazine media. Rather than simply shrugging off the negative press, she took to LinkedIn to express her concerns with the reporting around the data. She writes: I was compelled to write, however, when a recent article so mis-used and mis-understood basic media spending and audience information that they yet again perpetuated a completely misleading narrative. I am moved to respond, not only to balance examples of blatantly one-sided thinking, but to also go on the record that bashing magazines as an industry is not only unwarranted, it... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2018-08-16 00:00:00 UTC ]
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Annette Thomas joins Clarivate Analytics board

Annette Thomas, former c.e.o. of Macmillan Science and Education, has joined the board of Clarivate Analytics. Continue reading at The Bookseller

[ The Bookseller | 2017-03-30 00:00:00 UTC ]
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Indie presses dominate Dylan Thomas Prize shortlist

Books by independent publishers dominate the shortlist for the £30k International Dylan Thomas Prize, with Waterstones Book of the Year author Sarah Perry named among them. Continue reading at The Bookseller

[ The Bookseller | 2017-03-28 00:00:00 UTC ]
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Hearst Magazines and Condé Nast Joint Venture PubWorX Acquires ProCirc

Acquisition adds more than 50 new publishers and 250 more titles to portfolio. The post Hearst Magazines and Condé Nast Joint Venture PubWorX Acquires ProCirc appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-28 00:00:00 UTC ]
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Dylan Thomas Shortlist of Authors 39 or Younger: UK, US, Australia, Sri Lanka

The Dylan Thomas Prize is unusual for its flexibility. The shortlist includes a book of poetry, two books of short stories, plus novels—two of them debuts. The post Dylan Thomas Shortlist of Authors 39 or Younger: UK, US, Australia, Sri Lanka appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-03-28 00:00:00 UTC ]
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Davler Media Group Buys LGBTQ Magazine and Teases New Quarterly

Metrosource joins Davler as the publisher prepares to launch design vertical, Exuberance. The post Davler Media Group Buys LGBTQ Magazine and Teases New Quarterly appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-23 00:00:00 UTC ]
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Industry Notes: Dallas Cowboys Magazine Says Farewell

1105 launches a new B2B brand, Quartz reaches profitability, and more news from around the industry... The post Industry Notes: Dallas Cowboys Magazine Says Farewell appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-21 00:00:00 UTC ]
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London Book Fair 2017: Four Questions for IPA President Michiel Kolman

Last Fall, Michiel Kolman was elected to succeed Bloomsbury’s Richard Charkin as president of the International Publishers Association (IPA)—and he takes over at a tumultuous time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-03-15 00:00:00 UTC ]
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Inked Magazine Drives Breast Cancer Awareness in Viral Facebook Live | Behind the Screens

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[ Folio Magazine | 2017-03-14 00:00:00 UTC ]
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Digital Editors Significantly Out-Earn Those at Print Magazines

And while narrowing slightly, the gender gap persists — especially among editors-in-chief — according to our annual editorial salary survey. The post Digital Editors Significantly Out-Earn Those at Print Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-03-08 00:00:00 UTC ]
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Bonnier Shutters Popular Photography Magazine

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[ AdWeek | 2017-03-08 00:00:00 UTC ]
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Angie Thomas: 'Literature births activists'

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[ The Bookseller | 2017-03-07 00:00:00 UTC ]
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Believe It: Far Off the Radar, Print Magazines Are Thriving

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[ Folio Magazine | 2017-03-01 00:00:00 UTC ]
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Hour Media Group Acquires Emmis Magazines for $6.5 Million

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[ Folio Magazine | 2017-03-01 00:00:00 UTC ]
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Six Broader Questions in Light of P&G's Digital Advertising Ultimatum

When the chief brand officer from the largest advertiser in the world announces that they don't "want to waste time and money on a crappy media supply chain," even those of us just outside digital media in packaging may feel a little twinge of dread in our stomachs.If you missed it a few weeks... Continue reading at Advertising Age

[ Advertising Age | 2017-03-01 00:00:00 UTC ]
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[ The Bookseller | 2017-02-28 00:00:00 UTC ]
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[ The Bookseller | 2017-02-28 00:00:00 UTC ]
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[ Folio Magazine | 2017-02-24 00:00:00 UTC ]
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[ Folio Magazine | 2017-02-22 00:00:00 UTC ]
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Fay Weldon | 'We think we are women, but are we women?'

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[ The Bookseller | 2017-02-22 00:00:00 UTC ]
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[ Folio Magazine | 2017-02-18 00:00:00 UTC ]
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