Apple expands test to sell ads in Apple News

Apple News is expanding its DoubleClick for Publishers test to publishers just as they look harder for ways to monetize their content outside of Facebook. The post Apple expands test to sell ads in Apple News appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-03-26 00:00:00 UTC ]
News tagged with: #sell ads #apple news

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Thomson named as News Corp publishing head

Robert Thomson has been named as the head of the separated publishing business soon to be formed... Continue reading at The Bookseller

[ The Bookseller | 2012-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #robert thomson


News Corp. shuts down The Daily

News Corp. said on Monday that it is shutting down The Daily, its ambitious but expensive attempt to create an iPad newspaper, on Dec. 15. The decision follows a 22-month effort that delivered both some significant achievements—developing the iPad as a publishing platform, for example, and... Continue reading at Crains New York

[ Crains New York | 2012-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper unit #managing editor #dow jones #publishing spin-


HarperCollins Canada Tests Geo-Targeted Marketing

HarperCollins Canada has started testing a digital and print geo-targeted marketing campaign that will reach consumers in cities and small towns across Canada with messages specific to their location. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-12-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins canada #started testing #reach consumers #small towns


Bloomberg's Licencing Chief on How to Sell Your Content to Other Publishers and Partners

If you've got content you think other publishers want to buy, what do you need to do to to make it an attractive proposition?   A good example of a successful licencing operations is Bloomberg, which provides content to more than 600 publish ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #attractive proposition


Nosy Crow to publish book of John Lewis Snowman ad

Children's publisher Nosy Crow has partnered with John Lewis to create a picture book of the... Continue reading at The Bookseller

[ The Bookseller | 2012-11-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nosy crow #publish book #john lewis #picture book


Patent Grants Apple Ownership Over E-book “Page Turn”

A patent, titled “Display screen or portion thereof with animated graphical user interface,” gives Apple the exclusive right to the page turn in an e-reader application. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-25 00:00:00 UTC ]
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W H Smith 'to expand to Russia'

W H Smith looks set to expand into Russia after hiring property consultant Knight Frank to hunt... Continue reading at The Bookseller

[ The Bookseller | 2012-11-23 00:00:00 UTC ]
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Apple owns a patent for page-turning – kind of

Apple now holds the patent for the appearance of their animation which makes it look as if the reader of an ebook is turning a physical page. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-11-21 00:00:00 UTC ]
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Waterstones to expand if Christmas a hit

Waterstones will look to expand is business from next year if the chain records a good Christmas... Continue reading at The Bookseller

[ The Bookseller | 2012-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good christmas


Competition or Cooperation? News Publishers Turn to Their Neighbors

Participants at the African Media Leaders Forum in Dakar, Senegal, today heard how twinning partnerships between African newspapers, and newspapers elsewhere, are leading the way to developing successful business strategies and strengthening financia ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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A Small World: The Global E-Book Market Expands

The rise of easy-to-use ebook publishing platforms that distribute globally, the inherent speed of digital publishing, and the low cost and ever-rising demand for ebooks in both the developing world, as well as from developed but remote economies like Australia, offer the potential of vibrant... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #low cost #developing world #revenue streams


Marie Claire to debut NFC technology for magazine ad

Marie Claire is to debut a near field communications (NFC)-enabled ad in its pages, after striking a deal with healthcare business Nuffield Health. Continue reading at Media Week

[ Media Week | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire


Amazon to win ebook tussle with Apple

European Union regulators are to end a US antitrust probe into ebook prices by accepting an offer by Apple and four publishers to ease price restrictions on Amazon, two sources said on Tuesday. Continue reading at Stuff

[ Stuff | 2012-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #antitrust probe #ebook prices


Sales of three million for latest Apple devices

Apple has announced sales of three million units internationally for its latest tablet devices,... Continue reading at The Bookseller

[ The Bookseller | 2012-11-06 00:00:00 UTC ]
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Gannett Unit To Produce Ads For The World Co.

Gannett Publishing Services has entered an agreement with The World Co. to produce print and digital ads for the family-owned Kansas media company through the Gannett Imaging and Ad Design Center, the company announced this week. The Des Moines, Iow ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #produce print #digital ads #company announced #des moines


EU regulators to accept Apple and book publishers' offer of cheaper ebooks

According to Reuters, EU regulators look likely to accept an offer from Apple and a handful of publishers, including Simon & Schuster, HarperCollins, Hachette Livre and Macmillan. The assembled publishers propose that they will allow retailers (including Amazon) to sell ebooks cheaper than... Continue reading at Engadget

[ Engadget | 2012-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book publishers #eu regulators #hachette livre


News Corp. Unit Interested in Penguin Group

Rupert Murdoch's News Corp. has expressed interest in buying book publisher Penguin Group, potentially undermining merger discussions between Penguin and Random House, people familiar with the situation said. Continue reading at AllThingsD

[ AllThingsD | 2012-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin group #rupert murdoch #expressed interest #random house #people familiar


Ad revenue falls again at The New York Times Co.

Ad revenue at The New York Times Co. declined 8.9% in the third quarter from the quarter a year earlier as print ad revenue dropped 10.9% and digital ad revenue slipped 2.2%, the company said today. Circulation revenue, however, increased 7.4% on the strength of growing digital subscriptions and... Continue reading at Crains New York

[ Crains New York | 2012-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital subscribers #operating profit


Apple announces iPad Mini

Apple has lived up to expectations by announcing a new iPad Mini this evening (23rd October), to... Continue reading at The Bookseller

[ The Bookseller | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad mini


Apple Unveils 4th Generation iPad and iPad Mini

Apple unveiled today the 7" iPad Mini and a new, 4th generation iPad. The Mini will start at $329 and is aimed at book readers. iBooks has also been updated. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipad mini #book readers